Groundwork

Market rankings · Vermont

Hair salons in Vermont

Markets across Vermont ranked by the Groundwork market score for hair salons, with competitor counts and household spending for each.

Listings
539
60 chain locations (11%)
Official establishments
144
−4.6% since 2019
Household spending a year
$277.2M
On personal care products and services
Listings per 10k households
19.7
16% below the U.S.
Spending per listing
$514K
20% above the U.S.
Rank among states
#13 of 51
Market score 60 · Upper middle

A site report maps the hair salons on map listings around any address in Vermont by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 539 hair salons in Vermont. Chain locations make up 11% of them, against 14% across the U.S. That is 19.7 per 10,000 households, 16% below the U.S. rate of 23.4.

Households in Vermont spend about $277.2M a year on personal care products and services, or $1,014 per household, in line with the U.S. average. Spread across 539 hair salons, that is $514K per salon, 20% above the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

Official counts show 144 businesses with payroll classed as beauty salons in Vermont in 2023, down 4.6% from 2019. That is one for every 1,899 households, against one for every 1,535 across the U.S. Across the U.S., the count rose 6.0% over the same years. Since fiscal 2022, 9 SBA-backed loans worth $249K have gone to businesses classed as beauty salons in Vermont.

Among the 50 states and DC, Vermont ranks #13 for hair salons, with a Groundwork market score of 60 (upper middle). The one scored metro area in or partly in Vermont, the Burlington-South Burlington metro area, scores 63. Of the 5 scored small-town markets in or partly in Vermont, the Lebanon-Claremont area scores highest (70).

Every market in Vermont for hair salons

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Vermont, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Vermont, ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Burlington-South Burlington, VT6319921.0$512K+0.9%#73 of 387

Small-town markets

Small-town markets reaching Vermont, ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Lebanon-Claremont, NH-VT7016718.2$566K+1.5%#55 of 538
1Barre, VT656525.1$405K−0.2%#99 of 538
2Brattleboro, VT553718.7$514K−1.4%#208 of 538
3Bennington, VT532617.3$561K−1.8%#240 of 538
4Rutland, VT415923.3$398K−1.4%#366 of 538

Counties

Counties in Vermont, ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Orange County, VT83118.6$1.2M+2.4%#48 of 2,339
2Franklin County, VT743517.5$564K+2.3%#187 of 2,339
3Addison County, VT692516.7$623K+1.8%#317 of 2,339
4Caledonia County, VT692116.0$583K+0.8%#323 of 2,339
5Washington County, VT606525.1$405K−0.2%#702 of 2,339
6Lamoille County, VT582521.0$476K+1.4%#780 of 2,339
7Windsor County, VT564517.8$570K−0.7%#855 of 2,339
8Chittenden County, VT5316322.8$483K+0.4%#1,010 of 2,339
9Windham County, VT513718.7$514K−1.4%#1,108 of 2,339
10Bennington County, VT482617.3$561K−1.8%#1,270 of 2,339
11Orleans County, VT482520.7$450K+0.7%#1,276 of 2,339
12Rutland County, VT395923.3$398K−1.4%#1,686 of 2,339
Grand Isle County, VTNot scored13.2$3.5M+3.2%
Essex County, VTNot scored13.5$2.4M+2.2%

Markets with fewer than 5 hair salons on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many hair salons are in Vermont?

Vermont has 539 hair salons on map listings as of September 2026. 60 of them (11%) are chain locations. The listings count hair and beauty salons. Official counts show 144 businesses with payroll classed as beauty salons in 2023, down 4.6% from 2019. Official counts also show 1,112 one-person businesses without payroll.

How much do households in Vermont spend on personal care products and services?

About $277.2M a year, or $1,014 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 539 hair salons on map listings, it comes to $514K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 273,416 households in Vermont and national spending patterns by income.

How does Vermont compare with the U.S. for hair salons?

Vermont has 19.7 hair salons per 10,000 households, 16% below the U.S. rate of 23.4. Spending per salon is $514K, 20% above the U.S. figure of $430K. At the national ratio of hair salons to household spending, Vermont would have about 644, against 539 on map listings. There is one business with payroll in the industry for every 1,899 households, against one for every 1,535 across the U.S. The official count fell 4.6% from 2019 to 2023, against +6.0% for the U.S.

Which market in Vermont has the highest market score for hair salons?

The one scored metro area in or partly in Vermont is the Burlington-South Burlington metro area, at 63 (upper middle). Among 5 scored small-town markets in or partly in Vermont, the Lebanon-Claremont area scores highest, at 70 (upper middle). Among 12 scored counties in Vermont, Orange County scores highest, at 83 (high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Vermont scores 60 for hair salons (upper middle), #13 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Vermont. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Hair salons in other states

All 51 states

Top markets for hair salons across the U.S. · All business types in Vermont

Screening a site or an acquisition in Vermont?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.