Market rankings · Nebraska
Yoga, Pilates and fitness studios in Nebraska
Markets across Nebraska ranked by the Groundwork market score for yoga, Pilates and fitness studios, with competitor counts and household spending for each.
- Listings
- 124
- 21 chain locations (17%)
- Official establishments
- 304
- All fitness and recreational sports centers · +2.4% since 2019
- Household spending a year
- $733.7M
- On memberships, classes and admissions
- Listings per 10k households
- 1.6
- 33% below the U.S.
- Spending per listing
- $5.9M
- 46% above the U.S.
- Rank among states
- #17 of 51
- Market score 57 · Upper middle
A site report maps the yoga, Pilates and fitness studios on map listings around any address in Nebraska by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 124 yoga, Pilates and fitness studios in Nebraska. 21 of them (17%) are chain locations, against 18% across the U.S. That is 1.6 per 10,000 households, 33% below the U.S. rate of 2.4.
Households in Nebraska spend about $733.7M a year on memberships, classes and admissions, or $920 per household, 6% below the U.S. average. Spread across 124 yoga, Pilates and fitness studios, that is $5.9M per studio, 46% above the U.S. figure of $4.1M. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade.
The official count of businesses with payroll classed as fitness and recreational sports centers in Nebraska was 304 in 2023, up 2.4% from 2019. That is one for every 2,624 households, against one for every 3,109 across the U.S. Across the U.S., the count rose 5.8% over the same years. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too. Since fiscal 2022, 36 SBA-backed loans worth $7.8M have gone to businesses classed as fitness and recreational sports centers in Nebraska.
Among the 50 states and DC, Nebraska ranks #17 for yoga, Pilates and fitness studios, with a Groundwork market score of 57 (upper middle). Of the 3 scored metro areas in or partly in Nebraska, the Sioux City metro area scores highest (58). Among 3 scored counties, Sarpy County scores highest (78).
Every market in Nebraska for yoga, Pilates and fitness studios
Download the ranking (CSV)Numbered by Groundwork market score among the markets based in Nebraska, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.
Metro areas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Sioux City, IA-NE-SD | 58 | 5 | 0.9 | $9.5M | +1.0% | #95 of 347 |
| 1Omaha, NE-IA | 56 | 77 | 2.0 | $5.2M | +4.2% | #113 of 347 |
| 2Lincoln, NE | 43 | 30 | 2.1 | $4.2M | +3.3% | #232 of 347 |
| Grand Island, NE | Not scored | 2 | 0.7 | $12.2M | +1.5% |
Small-town markets
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Kearney, NE | Not scored | 3 | 1.3 | $6.6M | +1.9% | |
| Norfolk, NE | Not scored | 2 | 1.0 | $7.8M | +1.1% | |
| Columbus, NE | Not scored | 0 | 0.0 | n/a | +3.8% | |
| Hastings, NE | Not scored | 1 | 0.6 | $13.9M | −0.2% | |
| Fremont, NE | Not scored | 3 | 2.0 | $4.1M | +2.6% | |
| Scottsbluff, NE | Not scored | 0 | 0.0 | n/a | −1.2% | |
| North Platte, NE | Not scored | 2 | 1.3 | $5.6M | −3.6% | |
| Lexington, NE | Not scored | 1 | 1.0 | $8.1M | +1.1% | |
| Beatrice, NE | Not scored | 1 | 1.1 | $7.1M | +0.2% |
Counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Sarpy County, NE | 78 | 9 | 1.2 | $9.7M | +9.0% | #25 of 777 |
| 2Lancaster County, NE | 49 | 27 | 2.0 | $4.4M | +3.4% | #393 of 777 |
| 3Douglas County, NE | 46 | 60 | 2.5 | $4M | +3.6% | #457 of 777 |
| Hall County, NE | Not scored | 1 | 0.4 | $19.7M | +1.4% | |
| Buffalo County, NE | Not scored | 3 | 1.5 | $5.8M | +1.9% | |
| Dodge County, NE | Not scored | 3 | 2.0 | $4.1M | +2.6% | |
| Scotts Bluff County, NE | Not scored | 0 | 0.0 | n/a | −1.3% | |
| Madison County, NE | Not scored | 2 | 1.4 | $5.7M | +1.6% | |
| Platte County, NE | Not scored | 0 | 0.0 | n/a | +3.9% | |
| Lincoln County, NE | Not scored | 2 | 1.3 | $5.5M | −3.6% | |
| Adams County, NE | Not scored | 1 | 0.8 | $10.7M | −0.3% | |
| Cass County, NE | Not scored | 0 | 0.0 | n/a | +3.9% | |
| Dawson County, NE | Not scored | 1 | 1.1 | $7.4M | +1.5% | |
| Saunders County, NE | Not scored | 1 | 1.1 | $9.1M | +6.0% | |
| Gage County, NE | Not scored | 1 | 1.1 | $7.1M | +0.2% | |
| Dakota County, NE | Not scored | 0 | 0.0 | n/a | +0.7% | |
| Washington County, NE | Not scored | 1 | 1.2 | $9.3M | +1.8% | |
| Seward County, NE | Not scored | 3 | 4.4 | $2.1M | +2.3% | |
| Otoe County, NE | Not scored | 0 | 0.0 | n/a | +3.9% | |
| Saline County, NE | Not scored | 1 | 1.9 | $4.4M | +1.9% | |
| York County, NE | Not scored | 0 | 0.0 | n/a | +3.3% | |
| Box Butte County, NE | Not scored | 0 | 0.0 | n/a | −3.0% | |
| Colfax County, NE | Not scored | 0 | 0.0 | n/a | +3.6% | |
| Red Willow County, NE | Not scored | 0 | 0.0 | n/a | −3.5% | |
| Custer County, NE | Not scored | 0 | 0.0 | n/a | 0.0% |
Show all 93 counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Holt County, NE | Not scored | 0 | 0.0 | n/a | −0.3% | |
| Wayne County, NE | Not scored | 1 | 2.7 | $2.8M | +3.3% | |
| Cheyenne County, NE | Not scored | 0 | 0.0 | n/a | +0.4% | |
| Hamilton County, NE | Not scored | 1 | 2.8 | $3.3M | +2.9% | |
| Phelps County, NE | Not scored | 2 | 5.1 | $1.7M | +0.2% | |
| Cuming County, NE | Not scored | 0 | 0.0 | n/a | −2.1% | |
| Butler County, NE | Not scored | 0 | 0.0 | n/a | +1.8% | |
| Knox County, NE | Not scored | 0 | 0.0 | n/a | −0.5% | |
| Cedar County, NE | Not scored | 0 | 0.0 | n/a | 0.0% | |
| Keith County, NE | Not scored | 0 | 0.0 | n/a | −2.7% | |
| Dawes County, NE | Not scored | 0 | 0.0 | n/a | −3.7% | |
| Richardson County, NE | Not scored | 0 | 0.0 | n/a | −4.2% | |
| Merrick County, NE | Not scored | 0 | 0.0 | n/a | +3.3% | |
| Pierce County, NE | Not scored | 0 | 0.0 | n/a | +0.5% | |
| Jefferson County, NE | Not scored | 0 | 0.0 | n/a | −2.6% | |
| Nemaha County, NE | Not scored | 1 | 3.5 | $2.1M | +0.2% | |
| Burt County, NE | Not scored | 0 | 0.0 | n/a | −0.6% | |
| Kearney County, NE | Not scored | 0 | 0.0 | n/a | +1.5% | |
| Thurston County, NE | Not scored | 0 | 0.0 | n/a | −0.1% | |
| Howard County, NE | Not scored | 1 | 4.0 | $2.2M | +0.8% | |
| Antelope County, NE | Not scored | 0 | 0.0 | n/a | +1.0% | |
| Clay County, NE | Not scored | 0 | 0.0 | n/a | +1.1% | |
| Stanton County, NE | Not scored | 0 | 0.0 | n/a | −1.4% | |
| Dixon County, NE | Not scored | 0 | 0.0 | n/a | +0.4% | |
| Fillmore County, NE | Not scored | 0 | 0.0 | n/a | −2.0% | |
| Cherry County, NE | Not scored | 0 | 0.0 | n/a | +1.9% | |
| Boone County, NE | Not scored | 0 | 0.0 | n/a | −0.1% | |
| Johnson County, NE | Not scored | 1 | 5.9 | $1.2M | −1.4% | |
| Polk County, NE | Not scored | 0 | 0.0 | n/a | +1.1% | |
| Sheridan County, NE | Not scored | 0 | 0.0 | n/a | −5.7% | |
| Thayer County, NE | Not scored | 0 | 0.0 | n/a | −3.6% | |
| Furnas County, NE | Not scored | 0 | 0.0 | n/a | −2.2% | |
| Morrill County, NE | Not scored | 0 | 0.0 | n/a | −3.3% | |
| Nuckolls County, NE | Not scored | 0 | 0.0 | n/a | +0.2% | |
| Valley County, NE | Not scored | 0 | 0.0 | n/a | +0.9% | |
| Chase County, NE | Not scored | 0 | 0.0 | n/a | −4.4% | |
| Webster County, NE | Not scored | 0 | 0.0 | n/a | −1.6% | |
| Nance County, NE | Not scored | 0 | 0.0 | n/a | −3.0% | |
| Kimball County, NE | Not scored | 0 | 0.0 | n/a | −0.5% | |
| Sherman County, NE | Not scored | 1 | 7.5 | $932K | −1.2% | |
| Brown County, NE | Not scored | 0 | 0.0 | n/a | −2.6% | |
| Harlan County, NE | Not scored | 0 | 0.0 | n/a | −1.9% | |
| Franklin County, NE | Not scored | 0 | 0.0 | n/a | −3.1% | |
| Perkins County, NE | Not scored | 0 | 0.0 | n/a | −0.3% | |
| Frontier County, NE | Not scored | 0 | 0.0 | n/a | +6.0% | |
| Hitchcock County, NE | Not scored | 0 | 0.0 | n/a | −5.9% | |
| Pawnee County, NE | Not scored | 0 | 0.0 | n/a | −1.0% | |
| Greeley County, NE | Not scored | 0 | 0.0 | n/a | −1.3% | |
| Gosper County, NE | Not scored | 0 | 0.0 | n/a | −4.8% | |
| Deuel County, NE | Not scored | 0 | 0.0 | n/a | +1.6% | |
| Garden County, NE | Not scored | 0 | 0.0 | n/a | −4.5% | |
| Dundy County, NE | Not scored | 0 | 0.0 | n/a | −5.2% | |
| Garfield County, NE | Not scored | 0 | 0.0 | n/a | −5.4% | |
| Boyd County, NE | Not scored | 0 | 0.0 | n/a | −7.5% | |
| Rock County, NE | Not scored | 0 | 0.0 | n/a | −0.7% | |
| Sioux County, NE | Not scored | 0 | 0.0 | n/a | +3.7% | |
| Wheeler County, NE | Not scored | 0 | 0.0 | n/a | +2.1% | |
| Hayes County, NE | Not scored | 0 | 0.0 | n/a | −3.2% | |
| Keya Paha County, NE | Not scored | 0 | 0.0 | n/a | +4.2% | |
| Logan County, NE | Not scored | 0 | 0.0 | n/a | −6.0% | |
| Banner County, NE | Not scored | 0 | 0.0 | n/a | +1.0% | |
| Hooker County, NE | Not scored | 0 | 0.0 | n/a | −2.8% | |
| Grant County, NE | Not scored | 0 | 0.0 | n/a | −8.3% | |
| Loup County, NE | Not scored | 0 | 0.0 | n/a | −6.1% | |
| Thomas County, NE | Not scored | 0 | 0.0 | n/a | −4.8% | |
| Arthur County, NE | Not scored | 0 | 0.0 | n/a | −7.9% | |
| McPherson County, NE | Not scored | 0 | 0.0 | n/a | −6.8% | |
| Blaine County, NE | Not scored | 0 | 0.0 | n/a | +6.8% |
Markets with fewer than 5 yoga, Pilates and fitness studios on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.
Questions
How many yoga, Pilates and fitness studios are in Nebraska?
There are 124 yoga, Pilates and fitness studios on map listings in Nebraska as of September 2026. 21 of them (17%) are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 304 businesses with payroll classed as fitness and recreational sports centers in 2023, up 2.4% from 2019. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios.
How much do households in Nebraska spend on memberships, classes and admissions?
About $733.7M a year, or $920 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 124 yoga, Pilates and fitness studios on map listings, it comes to $5.9M per studio. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios. It is estimated from the incomes of the 797,847 households in Nebraska and national spending patterns by income.
How does Nebraska compare with the U.S. for yoga, Pilates and fitness studios?
Nebraska has 1.6 yoga, Pilates and fitness studios per 10,000 households, 33% below the U.S. rate of 2.4. Spending per studio is $5.9M, 46% above the U.S. figure of $4.1M. At the national ratio of yoga, Pilates and fitness studios to household spending, Nebraska would have about 181, against 124 on map listings. There is one business with payroll in the industry for every 2,624 households, against one for every 3,109 across the U.S. The official count rose 2.4% from 2019 to 2023, against +5.8% for the U.S.
Which market in Nebraska has the highest market score for yoga, Pilates and fitness studios?
Among 3 scored metro areas in or partly in Nebraska, the Sioux City metro area scores highest, at 58 (upper middle). Among 3 scored counties in Nebraska, Sarpy County scores highest, at 78 (high). Scores compare each market with others of its kind across the U.S.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Nebraska scores 57 for yoga, Pilates and fitness studios (upper middle), #17 of the 50 states and DC.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Nebraska. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Top markets for yoga, Pilates and fitness studios across the U.S. · All business types in Nebraska
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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.