Groundwork

Market rankings · Colorado

Yoga, Pilates and fitness studios in Colorado

Markets across Colorado ranked by the Groundwork market score for yoga, Pilates and fitness studios, with competitor counts and household spending for each.

Listings
947
164 chain locations (17%)
Official establishments
972
All fitness and recreational sports centers · +10.5% since 2019
Household spending a year
$3.2B
On memberships, classes and admissions
Listings per 10k households
4.0
67% above the U.S.
Spending per listing
$3.4M
17% below the U.S.
Rank among states
#35 of 51
Market score 43 · Lower middle

A site report maps the yoga, Pilates and fitness studios on map listings around any address in Colorado by name and distance, and the spending within reach.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 947 yoga, Pilates and fitness studios in Colorado. 164 of them (17%) are chain locations, against 18% across the U.S. Per 10,000 households, that is 4.0, 67% above the U.S. rate of 2.4.

Households in Colorado spend about $3.2B a year on memberships, classes and admissions, or $1,337 per household, 36% above the U.S. average. That works out to $3.4M per studio, 17% below the U.S. figure of $4.1M. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade.

The official count of businesses with payroll classed as fitness and recreational sports centers in Colorado was 972 in 2023, up 10.5% from 2019. That is one for every 2,443 households, against one for every 3,109 across the U.S. Across the U.S., the count rose 5.8% over the same years. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too. Since fiscal 2022, 158 SBA-backed loans worth $82.1M have gone to businesses classed as fitness and recreational sports centers in Colorado.

Among the 50 states and DC, Colorado ranks #35 for yoga, Pilates and fitness studios, with a Groundwork market score of 43 (lower middle). Of the 7 scored metro areas in or partly in Colorado, the Greeley metro area scores highest (85). Of the 6 scored small-town markets in or partly in Colorado, the Montrose area scores highest (64).

Every market in Colorado for yoga, Pilates and fitness studios

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Numbered by Groundwork market score among the markets based in Colorado, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Colorado, ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Greeley, CO85241.9$6.5M+14.2%#2 of 347
2Pueblo, CO7281.2$7.5M+0.6%#28 of 347
3Colorado Springs, CO62782.6$4.8M+3.1%#68 of 347
4Grand Junction, CO53192.9$3.4M+4.4%#139 of 347
5Denver-Aurora-Centennial, CO474834.0$3.7M+4.1%#194 of 347
6Fort Collins-Loveland, CO43603.9$3.3M+4.8%#236 of 347
7Boulder, CO231168.5$1.8M−0.7%#342 of 347

Small-town markets

Small-town markets reaching Colorado, ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Montrose, CO6473.9$2.4M+4.1%#21 of 112
2Breckenridge, CO5395.8$2.6M+1.1%#48 of 112
3Durango, CO46145.7$2.1M+2.2%#71 of 112
4Steamboat Springs, CO37127.2$1.8M+0.9%#88 of 112
5Rifle, CO32319.5$1.4M+1.2%#99 of 112
6Edwards, CO27209.1$1.6M−2.4%#105 of 112
Cañon City, CONot scored31.7$5.1M+2.4%
Fort Morgan, CONot scored21.8$4.7M+4.2%
Alamosa, CONot scored00.0n/a+2.1%
Sterling, CONot scored11.2$6.1M−2.7%

Counties

Counties in Colorado, ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Adams County, CO85251.3$9.5M+6.6%#7 of 777
2Weld County, CO85241.9$6.5M+14.2%#8 of 777
3Broomfield County, CO7661.9$9M+6.3%#38 of 777
4Pueblo County, CO7181.2$7.5M+0.6%#75 of 777
5Douglas County, CO65533.8$5.2M+10.9%#148 of 777
6El Paso County, CO63782.7$4.6M+3.2%#174 of 777
7Arapahoe County, CO59722.8$5M+2.8%#216 of 777
8Mesa County, CO57192.9$3.4M+4.4%#252 of 777
9Montrose County, CO5273.9$2.4M+4.1%#364 of 777
10Larimer County, CO49603.9$3.3M+4.8%#404 of 777
11Chaffee County, CO461010.1$1.1M+6.9%#471 of 777
12Grand County, CO4456.7$1.7M+4.8%#506 of 777
13Jefferson County, CO431034.3$3.5M−0.5%#515 of 777
14Delta County, CO40107.7$1.1M+3.6%#565 of 777
15Denver County, CO372166.4$2.1M+3.2%#605 of 777
16Summit County, CO3686.4$2.5M+0.9%#622 of 777
17Gunnison County, CO36910.6$1.1M+2.9%#629 of 777
18La Plata County, CO34145.7$2.1M+2.2%#648 of 777
19Garfield County, CO34146.0$2M+2.7%#649 of 777
20Montezuma County, CO3354.4$2M+3.0%#658 of 777
21Routt County, CO30119.8$1.5M+2.0%#700 of 777
22Boulder County, CO271168.5$1.8M−0.7%#723 of 777
23Eagle County, CO23209.1$1.6M−2.4%#745 of 777
24Pitkin County, CO201718.4$814K−4.2%#760 of 777
Fremont County, CONot scored31.7$5.1M+2.4%
Show all 64 counties
Counties in Colorado, ranked for yoga, Pilates and fitness studios by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Morgan County, CONot scored21.8$4.7M+4.2%
Elbert County, CONot scored44.0$4.3M+16.5%
Teller County, CONot scored00.0n/a0.0%
Logan County, CONot scored11.2$6.1M−2.7%
Otero County, CONot scored11.3$5.3M−5.2%
Park County, CONot scored22.2$5.9M+5.1%
Alamosa County, CONot scored00.0n/a+1.9%
Las Animas County, CONot scored11.5$4.8M−0.7%
Archuleta County, CONot scored46.8$1.6M+6.6%
Moffat County, CONot scored11.9$4.8M−1.1%
Prowers County, CONot scored00.0n/a−1.1%
Rio Grande County, CONot scored00.0n/a−3.9%
Yuma County, CONot scored00.0n/a−0.8%
Clear Creek County, CONot scored00.0n/a−3.9%
San Miguel County, CONot scored510.9$1.2M−3.7%
Conejos County, CONot scored00.0n/a+1.0%
Lake County, CONot scored13.3$3.7M+1.9%
Kit Carson County, CONot scored13.5$2.7M+0.1%
Huerfano County, CONot scored13.2$2.3M+2.7%
Saguache County, CONot scored25.9$1.2M+5.3%
Rio Blanco County, CONot scored00.0n/a+2.5%
Gilpin County, CONot scored26.4$2.1M+4.4%
Crowley County, CONot scored00.0n/a−0.5%
Lincoln County, CONot scored00.0n/a−0.4%
Bent County, CONot scored00.0n/a+4.5%
Custer County, CONot scored00.0n/a+18.3%
Ouray County, CONot scored415.2$767K+7.9%
Washington County, CONot scored00.0n/a−1.6%
Phillips County, CONot scored00.0n/a−2.4%
Costilla County, CONot scored00.0n/a+5.1%
Baca County, CONot scored00.0n/a−3.8%
Dolores County, CONot scored00.0n/a+5.8%
Sedgwick County, CONot scored19.8$748K−6.0%
Cheyenne County, CONot scored00.0n/a−1.9%
Kiowa County, CONot scored00.0n/a−2.8%
Jackson County, CONot scored00.0n/a−12.2%
Hinsdale County, CONot scored00.0n/a−4.6%
Mineral County, CONot scored00.0n/a+4.6%
San Juan County, CONot scored125.1$322K+14.5%

Markets with fewer than 5 yoga, Pilates and fitness studios on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many yoga, Pilates and fitness studios are in Colorado?

There are 947 yoga, Pilates and fitness studios on map listings in Colorado as of September 2026. 164 of them (17%) are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 972 businesses with payroll classed as fitness and recreational sports centers in 2023, up 10.5% from 2019. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios.

How much do households in Colorado spend on memberships, classes and admissions?

About $3.2B a year, or $1,337 per household. That is 36% above the U.S. average (an index of 136, where 100 is the U.S. average). Spread across the 947 yoga, Pilates and fitness studios on map listings, it comes to $3.4M per studio. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios. It is estimated from the incomes of the 2,374,218 households in Colorado and national spending patterns by income.

How does Colorado compare with the U.S. for yoga, Pilates and fitness studios?

Colorado has 4.0 yoga, Pilates and fitness studios per 10,000 households, 67% above the U.S. rate of 2.4. Spending per studio is $3.4M, 17% below the U.S. figure of $4.1M. At the national ratio of yoga, Pilates and fitness studios to household spending, Colorado would have about 782, against 947 on map listings. There is one business with payroll in the industry for every 2,443 households, against one for every 3,109 across the U.S. The official count rose 10.5% from 2019 to 2023, against +5.8% for the U.S.

Which market in Colorado has the highest market score for yoga, Pilates and fitness studios?

Among 7 scored metro areas in or partly in Colorado, the Greeley metro area scores highest, at 85 (high). Among 6 scored small-town markets in or partly in Colorado, the Montrose area scores highest, at 64 (upper middle). Among 24 scored counties in Colorado, Adams County scores highest, at 85 (high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Colorado scores 43 for yoga, Pilates and fitness studios (lower middle), #35 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Colorado. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Yoga, Pilates and fitness studios in other states

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Top markets for yoga, Pilates and fitness studios across the U.S. · All business types in Colorado

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.