Groundwork

Market rankings · Arizona

Yoga, Pilates and fitness studios in Arizona

Markets across Arizona ranked by the Groundwork market score for yoga, Pilates and fitness studios, with competitor counts and household spending for each.

Listings
744
148 chain locations (20%)
Official establishments
813
All fitness and recreational sports centers · +7.3% since 2019
Household spending a year
$3.2B
On memberships, classes and admissions
Listings per 10k households
2.6
8% above the U.S.
Spending per listing
$4.3M
5% above the U.S.
Rank among states
#7 of 51
Market score 65 · Upper middle

A site report maps the yoga, Pilates and fitness studios on map listings around any address in Arizona by name and distance, and the spending within reach.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 744 yoga, Pilates and fitness studios in Arizona. Of those, 148 are chain locations, or 20%, against 18% across the U.S. That is 2.6 per 10,000 households, 8% above the U.S. rate of 2.4.

Households in Arizona spend about $3.2B a year on memberships, classes and admissions, or $1,114 per household, 13% above the U.S. average. That works out to $4.3M per studio, 5% above the U.S. figure of $4.1M. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade.

In 2023, official counts showed 813 businesses with payroll in Arizona classed as fitness and recreational sports centers, up 7.3% from 2019. That is one for every 3,513 households, against one for every 3,109 across the U.S. Across the U.S., the count rose 5.8% over the same years. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too. Since fiscal 2022, 137 SBA-backed loans worth $73M have gone to businesses classed as fitness and recreational sports centers in Arizona.

Among the 50 states and DC, Arizona ranks #7 for yoga, Pilates and fitness studios, with a Groundwork market score of 65 (upper middle). Of the 7 scored metro areas in or partly in Arizona, the Lake Havasu City-Kingman metro area scores highest (78). Of the 2 scored small-town markets in or partly in Arizona, the Payson area scores highest (62).

Every market in Arizona for yoga, Pilates and fitness studios

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Numbered by Groundwork market score among the markets based in Arizona, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Arizona, ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Lake Havasu City-Kingman, AZ78121.2$6.8M+6.5%#8 of 347
2Yuma, AZ74121.5$5.3M+9.2%#22 of 347
3Sierra Vista-Douglas, AZ7051.0$8.2M+0.6%#33 of 347
4Phoenix-Mesa-Chandler, AZ665072.7$4.5M+7.3%#51 of 347
5Prescott Valley-Prescott, AZ52534.8$2M+6.5%#153 of 347
6Tucson, AZ461182.7$3.7M+2.8%#204 of 347
7Flagstaff, AZ27234.2$2.5M−0.6%#329 of 347

Small-town markets

Small-town markets reaching Arizona, ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Payson, AZ6252.1$3.9M+0.9%#25 of 112
2Nogales, AZ4663.5$2.1M+4.8%#70 of 112
Show Low, AZNot scored20.5$14.3M+3.0%
Safford, AZNot scored00.0n/a+4.0%

Counties

Counties in Arizona, ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Pinal County, AZ9370.4$23.8M+25.4%#1 of 777
2Mohave County, AZ77121.2$6.8M+6.5%#33 of 777
3Yuma County, AZ74121.5$5.3M+9.2%#51 of 777
4Cochise County, AZ6851.0$8.2M+0.6%#107 of 777
5Maricopa County, AZ655002.9$4.3M+5.5%#150 of 777
6Yavapai County, AZ54534.8$2M+6.5%#320 of 777
7Pima County, AZ531182.7$3.7M+2.8%#331 of 777
8Gila County, AZ4352.1$3.9M+0.9%#511 of 777
9Coconino County, AZ33234.2$2.5M−0.6%#656 of 777
10Santa Cruz County, AZ3163.5$2.1M+4.8%#683 of 777
Navajo County, AZNot scored20.5$14.3M+3.0%
Apache County, AZNot scored10.5$13.4M−2.2%
Graham County, AZNot scored00.0n/a+4.0%
La Paz County, AZNot scored00.0n/a+0.9%
Greenlee County, AZNot scored00.0n/a−2.3%

Markets with fewer than 5 yoga, Pilates and fitness studios on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many yoga, Pilates and fitness studios are in Arizona?

There are 744 yoga, Pilates and fitness studios on map listings in Arizona as of September 2026. 148 of them (20%) are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 813 businesses with payroll classed as fitness and recreational sports centers in 2023, up 7.3% from 2019. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios.

How much do households in Arizona spend on memberships, classes and admissions?

About $3.2B a year, or $1,114 per household. That is 13% above the U.S. average (an index of 113, where 100 is the U.S. average). Spread across the 744 yoga, Pilates and fitness studios on map listings, it comes to $4.3M per studio. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios. It is estimated from the incomes of the 2,856,081 households in Arizona and national spending patterns by income.

How does Arizona compare with the U.S. for yoga, Pilates and fitness studios?

Arizona has 2.6 yoga, Pilates and fitness studios per 10,000 households, 8% above the U.S. rate of 2.4. Spending per studio is $4.3M, 5% above the U.S. figure of $4.1M. At the national ratio of yoga, Pilates and fitness studios to household spending, Arizona would have about 784, against 744 on map listings. There is one business with payroll in the industry for every 3,513 households, against one for every 3,109 across the U.S. The official count rose 7.3% from 2019 to 2023, against +5.8% for the U.S.

Which market in Arizona has the highest market score for yoga, Pilates and fitness studios?

Among 7 scored metro areas in or partly in Arizona, the Lake Havasu City-Kingman metro area scores highest, at 78 (high). Among 2 scored small-town markets in or partly in Arizona, the Payson area scores highest, at 62 (upper middle). Among 10 scored counties in Arizona, Pinal County scores highest, at 93 (very high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Arizona scores 65 for yoga, Pilates and fitness studios (upper middle), #7 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Arizona. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Yoga, Pilates and fitness studios in other states

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Top markets for yoga, Pilates and fitness studios across the U.S. · All business types in Arizona

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.