Groundwork

Fitness and classes · Metro area · Colorado

Yoga, Pilates and fitness studios in the Fort Collins-Loveland, CO metro area

Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in the Fort Collins-Loveland, CO metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 43 out of 100: Lower middle

Ranked #236 of 347 scored metro areas
#6 of 7 scored metro areas based in Colorado

Listings
60
10 chain locations (17%)
Official establishments
75
All fitness and recreational sports centers · +7.1% since 2019
Household spending a year
$199.4M
On memberships, classes and admissions · $1,293 a household
Spending per listing
$3.3M
18% below the U.S.
Listings per 10k households
3.9
63% above the U.S.
Population, 2025
377,292
+4.8% since 2020

See the yoga, Pilates and fitness studios around any address in the Fort Collins-Loveland metro area

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Fort Collins-Loveland metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Fort Collins-Loveland metro area spend about $199.4M a year on memberships, classes and admissions, or $1,293 per household, 32% above the U.S. average. Spread across 60 yoga, Pilates and fitness studios, that is $3.3M per studio, 18% below the U.S. figure of $4.1M. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.

The Fort Collins-Loveland metro area has 60 yoga, Pilates and fitness studios on map listings as of September 2026. 10 of them (17%) are chain locations, against 18% across the U.S. That comes to 3.9 for every 10,000 households, 63% above the U.S. rate of 2.4.

Official counts show 75 businesses with payroll classed as fitness and recreational sports centers in the Fort Collins-Loveland metro area in 2023, up 7.1% from 2019. That is one for every 2,056 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios. Since fiscal 2022, 10 SBA-backed loans worth $5.5M have gone to businesses classed as fitness and recreational sports centers in the Fort Collins-Loveland metro area.

Population estimates put the population change in the Fort Collins-Loveland metro area from 2020 to 2025 at +4.8%, faster than the U.S. (+3.1%). For yoga, Pilates and fitness studios, the Fort Collins-Loveland metro area has a Groundwork market score of 43 (lower middle): #236 of 347 scored metro areas and #6 of 7 scored metro areas based in Colorado.

How the Fort Collins-Loveland metro area compares

The same measures for Colorado and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Fort Collins-Loveland, CO metro area compared with Colorado and the U.S.
MeasureFort Collins-Loveland metro areaColoradoU.S.
Listings per 10k households3.94.02.4
Spending per listing$3.3M$3.4M$4.1M
Households per official establishment (all fitness and recreational sports centers)2,0562,4433,109
Official establishment growth, 2019–2023+7.1%+10.5%+5.8%
Population growth, 2020–2025+4.8%+3.9%+3.1%
Spending per household on memberships, classes and admissions$1,293$1,337$983
Median household income$93,765$95,470$80,734
Groundwork market score4343

Official counts and lending

Businesses

Official establishments, 2019 to 2023
75All fitness and recreational sports centers · +7.1% over the period
Employees, 2023
950
Annual payroll, 2023
$13.7M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
6010 chain locations
Listings at the U.S. rate for this spending
49The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
10
Amount
$5.5M

SBA-backed loans to businesses classed as fitness and recreational sports centers in the Fort Collins-Loveland metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in the Fort Collins-Loveland metro area

Population, 2025 estimate
377,292+4.8% since 2020
Households
154,232
Median age
39.5
Homes lived in by their owners
64%
Vehicles per household
2.0
Land area
2,596 sq. mi.
People per square mile
142
Median household income
$93,765+30.4% vs. 2015–2019, before inflation
Average household income
$122,442
Median home value
$569,100
Jobs located here
161,552
Daytime population
361,475Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Fort Collins-Loveland metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of the Fort Collins-Loveland metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Yoga, Pilates and fitness studios across Colorado

Every Colorado market ranked →

The highest-scoring metro areas in Colorado for yoga, Pilates and fitness studios, numbered among those based in Colorado, with the Fort Collins-Loveland metro area marked.

Top metro areas in Colorado

Metro areas in Colorado ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Greeley, CO85241.9$6.5M+14.2%#2 of 347
2Pueblo, CO7281.2$7.5M+0.6%#28 of 347
3Colorado Springs, CO62782.6$4.8M+3.1%#68 of 347
4Grand Junction, CO53192.9$3.4M+4.4%#139 of 347
5Denver-Aurora-Centennial, CO474834.0$3.7M+4.1%#194 of 347
6Fort Collins-Loveland, CO43603.9$3.3M+4.8%#236 of 347
7Boulder, CO231168.5$1.8M−0.7%#342 of 347

Other business types in the Fort Collins-Loveland metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in the Fort Collins-Loveland, CO metro area?

Map listings as of September 2026 show 60 yoga, Pilates and fitness studios in the Fort Collins-Loveland metro area. 10 of them (17%) are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 75 businesses with payroll classed as fitness and recreational sports centers in 2023, up 7.1% from 2019. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.

How much do households in the Fort Collins-Loveland, CO metro area spend on memberships, classes and admissions?

About $199.4M a year, or $1,293 per household. That is 32% above the U.S. average (an index of 132, where 100 is the U.S. average). Spread across the 60 yoga, Pilates and fitness studios on map listings, it comes to $3.3M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 154,232 households in the Fort Collins-Loveland metro area and national spending patterns by income.

How does the Fort Collins-Loveland, CO metro area compare with the U.S. for yoga, Pilates and fitness studios?

The Fort Collins-Loveland metro area has 3.9 yoga, Pilates and fitness studios per 10,000 households, 63% above the U.S. rate of 2.4. Spending per studio is $3.3M, 18% below the U.S. figure of $4.1M. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, the Fort Collins-Loveland metro area would have about 49, against 60 on map listings. There is one business with payroll in the industry for every 2,056 households, against one for every 3,109 across the U.S. The official count rose 7.1% from 2019 to 2023, against +5.8% for the U.S.

How fast is the Fort Collins-Loveland, CO metro area growing?

Population estimates put the Fort Collins-Loveland metro area at 377,292 people in 2025, up 4.8% since 2020, faster than the U.S. (+3.1%). It has 154,232 households. The median household income in the Fort Collins-Loveland metro area is $93,765 a year, 16% above the U.S. median of $80,734. That rose 30.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Fort Collins-Loveland metro area scores 43 for yoga, Pilates and fitness studios (lower middle), #236 of 347 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Fort Collins-Loveland metro area. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in the Fort Collins-Loveland metro area

Screening a site or an acquisition in the Fort Collins-Loveland metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Fort Collins-Loveland metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.