Market rankings · Missouri
Mortgage brokers and lenders in Missouri
Markets across Missouri ranked by the Groundwork market score for mortgage brokers and lenders, with competitor counts and household spending for each.
- Listings
- 999
- 276 chain locations (28%)
- Official establishments
- 388
- +4.3% since 2019
- Household spending a year
- $34.6B
- On rent and homeowner costs
- Listings per 10k households
- 4.0
- 7% below the U.S.
- Housing spending per listing (U.S. = 100)
- 89
- 11% below the U.S.
- Rank among states
- #48 of 51
- Market score 30 · Lower middle
A site report maps the mortgage brokers and lenders on map listings around any address in Missouri by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 999 mortgage brokers and lenders in Missouri. Of those, 276 are chain locations, or 28%, against 21% across the U.S. That is 4.0 per 10,000 households, 7% below the U.S. rate of 4.3.
Household spending on rent and homeowner costs in Missouri comes to about $34.6B a year: $13,809 per household, 17% below the U.S. average. Housing spending per office is 11% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in.
Official counts show 388 businesses with payroll classed as mortgage brokers and real estate lenders in Missouri in 2023, up 4.3% from 2019. That is one for every 6,465 households, against one for every 4,897 across the U.S. Across the U.S., the count rose 9.5% over the same years. Since fiscal 2022, 5 SBA-backed loans worth $950K have gone to businesses classed as mortgage brokers and real estate lenders in Missouri.
Among the 50 states and DC, Missouri ranks #48 for mortgage brokers and lenders, with a Groundwork market score of 30 (lower middle). Of the 8 scored metro areas in or partly in Missouri, the St. Joseph metro area scores highest (51). Of the 8 scored small-town markets in or partly in Missouri, the Warrensburg area scores highest (59).
Every market in Missouri for mortgage brokers and lenders
Download the ranking (CSV)Numbered by Groundwork market score among the markets based in Missouri, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.
Metro areas
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1St. Joseph, MO-KS | 51 | 9 | 1.9 | 175 | −2.0% | #171 of 373 |
| 2Springfield, MO | 47 | 60 | 3.0 | 113 | +5.1% | #205 of 373 |
| 3Joplin, MO-KS | 47 | 24 | 3.0 | 109 | +3.9% | #206 of 373 |
| 4Jefferson City, MO | 45 | 20 | 3.4 | 103 | +2.2% | #222 of 373 |
| 5Columbia, MO | 41 | 28 | 3.2 | 110 | +3.9% | #253 of 373 |
| 6Cape Girardeau, MO-IL | 38 | 16 | 4.2 | 81 | +1.7% | #282 of 373 |
| 7Kansas City, MO-KS | 33 | 485 | 5.4 | 70 | +3.4% | #338 of 373 |
| 8St. Louis, MO-IL | 32 | 525 | 4.5 | 83 | −0.2% | #344 of 373 |
Small-town markets
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Warrensburg, MO | 59 | 5 | 2.4 | 143 | +4.9% | #53 of 177 |
| Quincy, IL-MO | 32 | 9 | 2.9 | 116 | −2.0% | #146 of 177 |
| 2Branson, MO | 31 | 14 | 6.1 | 53 | +1.7% | #153 of 177 |
| 3Fort Leonard Wood, MO | 25 | 8 | 4.7 | 70 | +0.8% | #168 of 177 |
| 4Sedalia, MO | 23 | 8 | 4.7 | 69 | +2.9% | #170 of 177 |
| 5West Plains, MO | 19 | 9 | 5.6 | 55 | +2.5% | #173 of 177 |
| 6Lebanon, MO | 18 | 9 | 6.2 | 50 | +2.5% | #174 of 177 |
| 7Poplar Bluff, MO | 15 | 7 | 4.2 | 73 | −0.4% | #176 of 177 |
| Farmington, MO | Not scored | 3 | 1.2 | 267 | +2.1% | |
| Sikeston, MO | Not scored | 3 | 1.5 | 214 | −0.3% | |
| Rolla, MO | Not scored | 4 | 2.3 | 141 | +1.6% | |
| Hannibal, MO | Not scored | 2 | 1.3 | 251 | +0.4% | |
| Kirksville, MO | Not scored | 3 | 2.9 | 114 | +1.9% | |
| Kennett, MO | Not scored | 4 | 3.6 | 86 | −4.8% | |
| Mexico, MO | Not scored | 2 | 2.2 | 148 | −1.0% | |
| Moberly, MO | Not scored | 3 | 3.2 | 98 | +0.2% | |
| Marshall, MO | Not scored | 2 | 2.5 | 129 | −0.3% | |
| Maryville, MO | Not scored | 2 | 2.4 | 136 | −4.0% |
Counties
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Cass County, MO | 73 | 10 | 2.3 | 164 | +7.1% | #84 of 887 |
| 2Lincoln County, MO | 59 | 7 | 3.1 | 120 | +11.4% | #267 of 887 |
| 3Platte County, MO | 57 | 18 | 4.1 | 98 | +6.7% | #307 of 887 |
| 4St. Louis city, MO | 56 | 12 | 0.8 | 397 | −7.4% | #309 of 887 |
| 5Johnson County, MO | 53 | 5 | 2.4 | 143 | +4.9% | #375 of 887 |
| 6Franklin County, MO | 53 | 13 | 3.0 | 117 | +3.1% | #383 of 887 |
| 7Newton County, MO | 51 | 6 | 2.7 | 126 | +6.1% | #421 of 887 |
| 8Buchanan County, MO | 46 | 9 | 2.7 | 123 | −1.1% | #505 of 887 |
| 9St. Charles County, MO | 46 | 80 | 5.0 | 83 | +4.9% | #515 of 887 |
| 10Boone County, MO | 41 | 26 | 3.4 | 106 | +4.2% | #603 of 887 |
| 11Jasper County, MO | 40 | 18 | 3.6 | 90 | +3.7% | #618 of 887 |
| 12Cape Girardeau County, MO | 40 | 16 | 4.9 | 70 | +2.7% | #626 of 887 |
| 13Jefferson County, MO | 38 | 40 | 4.5 | 81 | +2.7% | #662 of 887 |
| 14Clay County, MO | 33 | 57 | 5.6 | 68 | +4.3% | #738 of 887 |
| 15Greene County, MO | 32 | 54 | 4.1 | 81 | +3.3% | #748 of 887 |
| 16Cole County, MO | 31 | 17 | 5.5 | 66 | +1.7% | #765 of 887 |
| 17Jackson County, MO | 28 | 163 | 5.3 | 66 | +2.1% | #811 of 887 |
| 18Taney County, MO | 27 | 14 | 6.1 | 53 | +1.7% | #826 of 887 |
| 19Camden County, MO | 23 | 10 | 5.6 | 62 | +2.9% | #853 of 887 |
| 20St. Louis County, MO | 23 | 298 | 7.2 | 54 | −1.2% | #854 of 887 |
| 21Pettis County, MO | 22 | 8 | 4.7 | 69 | +2.9% | #858 of 887 |
| 22Pulaski County, MO | 21 | 8 | 4.7 | 70 | +0.8% | #865 of 887 |
| 23Howell County, MO | 16 | 9 | 5.6 | 55 | +2.5% | #874 of 887 |
| 24Butler County, MO | 15 | 7 | 4.2 | 73 | −0.4% | #877 of 887 |
| 25Laclede County, MO | 15 | 9 | 6.2 | 50 | +2.5% | #879 of 887 |
Show all 115 counties
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 26Miller County, MO | 15 | 12 | 12.2 | 26 | +4.2% | #880 of 887 |
| Christian County, MO | Not scored | 4 | 1.1 | 323 | +8.3% | |
| St. Francois County, MO | Not scored | 3 | 1.2 | 267 | +2.1% | |
| Phelps County, MO | Not scored | 4 | 2.3 | 141 | +1.6% | |
| Callaway County, MO | Not scored | 3 | 1.8 | 191 | +3.2% | |
| Webster County, MO | Not scored | 0 | 0.0 | n/a | +10.4% | |
| Lawrence County, MO | Not scored | 0 | 0.0 | n/a | +3.7% | |
| Scott County, MO | Not scored | 2 | 1.3 | 253 | −0.1% | |
| Warren County, MO | Not scored | 2 | 1.4 | 255 | +9.2% | |
| Barry County, MO | Not scored | 3 | 2.2 | 147 | +4.8% | |
| Lafayette County, MO | Not scored | 3 | 2.4 | 151 | +1.4% | |
| Polk County, MO | Not scored | 2 | 1.7 | 199 | +6.3% | |
| Stone County, MO | Not scored | 1 | 0.7 | 451 | +4.1% | |
| Stoddard County, MO | Not scored | 4 | 3.5 | 93 | −1.3% | |
| Marion County, MO | Not scored | 2 | 1.8 | 184 | +0.2% | |
| Dunklin County, MO | Not scored | 4 | 3.6 | 86 | −4.8% | |
| Adair County, MO | Not scored | 3 | 3.3 | 100 | +1.6% | |
| Texas County, MO | Not scored | 2 | 2.1 | 143 | +6.9% | |
| Audrain County, MO | Not scored | 2 | 2.2 | 148 | −1.0% | |
| Randolph County, MO | Not scored | 3 | 3.2 | 98 | +0.2% | |
| McDonald County, MO | Not scored | 1 | 1.2 | 269 | +3.1% | |
| Washington County, MO | Not scored | 0 | 0.0 | n/a | +1.6% | |
| Saline County, MO | Not scored | 2 | 2.5 | 129 | −0.3% | |
| Ray County, MO | Not scored | 0 | 0.0 | n/a | +1.1% | |
| Crawford County, MO | Not scored | 0 | 0.0 | n/a | −0.4% | |
| Henry County, MO | Not scored | 2 | 2.2 | 147 | +3.2% | |
| Morgan County, MO | Not scored | 0 | 0.0 | n/a | +6.8% | |
| Clinton County, MO | Not scored | 0 | 0.0 | n/a | +2.1% | |
| Nodaway County, MO | Not scored | 2 | 2.4 | 136 | −4.0% | |
| Benton County, MO | Not scored | 0 | 0.0 | n/a | +5.7% | |
| Vernon County, MO | Not scored | 2 | 2.6 | 120 | +1.5% | |
| Perry County, MO | Not scored | 3 | 4.0 | 85 | +0.6% | |
| Wright County, MO | Not scored | 0 | 0.0 | n/a | +8.0% | |
| Ste. Genevieve County, MO | Not scored | 0 | 0.0 | n/a | +1.1% | |
| Andrew County, MO | Not scored | 0 | 0.0 | n/a | +0.7% | |
| Pike County, MO | Not scored | 0 | 0.0 | n/a | +3.1% | |
| Dallas County, MO | Not scored | 0 | 0.0 | n/a | +5.2% | |
| Cooper County, MO | Not scored | 2 | 3.2 | 105 | +3.0% | |
| Bates County, MO | Not scored | 1 | 1.6 | 201 | +2.9% | |
| New Madrid County, MO | Not scored | 2 | 3.0 | 105 | −7.6% | |
| Moniteau County, MO | Not scored | 0 | 0.0 | n/a | +1.4% | |
| Macon County, MO | Not scored | 1 | 1.6 | 195 | −0.1% | |
| Pemiscot County, MO | Not scored | 1 | 1.6 | 187 | −7.2% | |
| Gasconade County, MO | Not scored | 3 | 4.9 | 67 | +0.1% | |
| Cedar County, MO | Not scored | 0 | 0.0 | n/a | +4.8% | |
| Dent County, MO | Not scored | 0 | 0.0 | n/a | +1.3% | |
| Livingston County, MO | Not scored | 1 | 1.8 | 188 | +1.1% | |
| Osage County, MO | Not scored | 0 | 0.0 | n/a | +2.7% | |
| Madison County, MO | Not scored | 0 | 0.0 | n/a | +1.9% | |
| Douglas County, MO | Not scored | 0 | 0.0 | n/a | +6.4% | |
| Mississippi County, MO | Not scored | 1 | 2.2 | 136 | −1.1% | |
| Linn County, MO | Not scored | 0 | 0.0 | n/a | −0.3% | |
| Barton County, MO | Not scored | 0 | 0.0 | n/a | +1.5% | |
| Montgomery County, MO | Not scored | 0 | 0.0 | n/a | +2.6% | |
| DeKalb County, MO | Not scored | 0 | 0.0 | n/a | −15.6% | |
| Wayne County, MO | Not scored | 0 | 0.0 | n/a | −1.4% | |
| Ripley County, MO | Not scored | 1 | 2.5 | 115 | +0.4% | |
| Bollinger County, MO | Not scored | 0 | 0.0 | n/a | +0.9% | |
| Ralls County, MO | Not scored | 0 | 0.0 | n/a | +0.9% | |
| Howard County, MO | Not scored | 0 | 0.0 | n/a | +0.3% | |
| Lewis County, MO | Not scored | 0 | 0.0 | n/a | −1.6% | |
| Grundy County, MO | Not scored | 0 | 0.0 | n/a | −0.2% | |
| St. Clair County, MO | Not scored | 0 | 0.0 | n/a | +6.7% | |
| Iron County, MO | Not scored | 0 | 0.0 | n/a | −2.0% | |
| Caldwell County, MO | Not scored | 0 | 0.0 | n/a | +2.1% | |
| Ozark County, MO | Not scored | 0 | 0.0 | n/a | +7.7% | |
| Monroe County, MO | Not scored | 0 | 0.0 | n/a | +3.1% | |
| Oregon County, MO | Not scored | 0 | 0.0 | n/a | +1.2% | |
| Hickory County, MO | Not scored | 0 | 0.0 | n/a | +8.9% | |
| Daviess County, MO | Not scored | 0 | 0.0 | n/a | +1.5% | |
| Maries County, MO | Not scored | 0 | 0.0 | n/a | −0.7% | |
| Carroll County, MO | Not scored | 0 | 0.0 | n/a | −0.6% | |
| Harrison County, MO | Not scored | 0 | 0.0 | n/a | +1.5% | |
| Dade County, MO | Not scored | 0 | 0.0 | n/a | +2.9% | |
| Chariton County, MO | Not scored | 0 | 0.0 | n/a | −0.1% | |
| Shannon County, MO | Not scored | 0 | 0.0 | n/a | +3.6% | |
| Clark County, MO | Not scored | 0 | 0.0 | n/a | −2.8% | |
| Gentry County, MO | Not scored | 0 | 0.0 | n/a | +4.2% | |
| Reynolds County, MO | Not scored | 0 | 0.0 | n/a | −1.4% | |
| Shelby County, MO | Not scored | 0 | 0.0 | n/a | −3.6% | |
| Sullivan County, MO | Not scored | 0 | 0.0 | n/a | −4.1% | |
| Carter County, MO | Not scored | 1 | 4.9 | 61 | +4.2% | |
| Atchison County, MO | Not scored | 0 | 0.0 | n/a | −2.5% | |
| Scotland County, MO | Not scored | 0 | 0.0 | n/a | +2.1% | |
| Putnam County, MO | Not scored | 0 | 0.0 | n/a | −3.0% | |
| Holt County, MO | Not scored | 0 | 0.0 | n/a | +0.4% | |
| Schuyler County, MO | Not scored | 0 | 0.0 | n/a | +3.3% | |
| Knox County, MO | Not scored | 0 | 0.0 | n/a | −0.1% | |
| Mercer County, MO | Not scored | 0 | 0.0 | n/a | −3.2% | |
| Worth County, MO | Not scored | 0 | 0.0 | n/a | −2.6% |
Markets with fewer than 5 mortgage brokers and lenders on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.
Questions
How many mortgage brokers and lenders are in Missouri?
Missouri has 999 mortgage brokers and lenders on map listings as of September 2026. 276 of them (28%) are chain locations. The listings count mortgage brokers and mortgage lenders. Official counts show 388 businesses with payroll classed as mortgage brokers and real estate lenders in 2023, up 4.3% from 2019.
How much do households in Missouri spend on rent and homeowner costs?
About $34.6B a year, or $13,809 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). For the 999 mortgage brokers and lenders on map listings, housing spending per office is 11% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in. It is estimated from the incomes of the 2,508,227 households in Missouri and national spending patterns by income.
How does Missouri compare with the U.S. for mortgage brokers and lenders?
Missouri has 4.0 mortgage brokers and lenders per 10,000 households, 7% below the U.S. rate of 4.3. The index of housing spending per office is 89, where 100 is the U.S. At the national ratio of mortgage brokers and lenders to household spending, Missouri would have about 888, against 999 on map listings. There is one business with payroll in the industry for every 6,465 households, against one for every 4,897 across the U.S. The official count rose 4.3% from 2019 to 2023, against +9.5% for the U.S.
Which market in Missouri has the highest market score for mortgage brokers and lenders?
Among 8 scored metro areas in or partly in Missouri, the St. Joseph metro area scores highest, at 51 (upper middle). Among 8 scored small-town markets in or partly in Missouri, the Warrensburg area scores highest, at 59 (upper middle). Among 26 scored counties in Missouri, Cass County scores highest, at 73 (upper middle). Scores compare each market with others of its kind across the U.S.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Missouri scores 30 for mortgage brokers and lenders (lower middle), #48 of the 50 states and DC.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Missouri. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Top markets for mortgage brokers and lenders across the U.S. · All business types in Missouri
Related business types in Missouri
- Real estate8,255 listings
- Real estate agents and brokers6,430 listings
- Property management667 listings
- Home inspectors159 listings
Screening a site or an acquisition in Missouri?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.