Groundwork

Market rankings · Arizona

Gyms in Arizona

Every metro area, small-town market and county in Arizona, ranked by the Groundwork market score for gyms, with competitor counts and household spending for each.

Listings
2,050
631 chain locations (31%)
Official establishments
813
All fitness and recreational sports centers · +7.3% since 2019
Household spending a year
$3.2B
On memberships, classes and admissions
Listings per 10k households
7.2
5% below the U.S.
Spending per listing
$1.6M
19% above the U.S.
Rank among states
#2 of 51
Market score 78 · High

A site report maps the gyms on map listings around any address in Arizona by name and distance, and the spending within reach.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Arizona has 2,050 gyms on map listings as of September 2026. Of those, 631 are chain locations, or 31%, against 28% across the U.S. That comes to 7.2 for every 10,000 households, 5% below the U.S. rate of 7.6.

At $1,114 per household (13% above the U.S. average), households in Arizona spend about $3.2B a year on memberships, classes and admissions. That works out to $1.6M per gym, 19% above the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.

Official counts show 813 businesses with payroll classed as fitness and recreational sports centers in Arizona in 2023, up 7.3% from 2019. That is one for every 3,513 households, against one for every 3,109 across the U.S. Across the U.S., the count rose 5.8% over the same years. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms. Since fiscal 2022, 137 SBA-backed loans worth $73M have gone to businesses classed as fitness and recreational sports centers in Arizona.

Among the 50 states and DC, Arizona ranks #2 for gyms, with a Groundwork market score of 78 (high). Of the 7 scored metro areas in or partly in Arizona, the Prescott Valley-Prescott metro area scores highest (81). Of the 4 scored small-town markets in or partly in Arizona, the Show Low area scores highest (75).

Every market in Arizona for gyms

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Arizona, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Arizona, ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Prescott Valley-Prescott, AZ81706.3$1.5M+6.5%#9 of 387
2Lake Havasu City-Kingman, AZ78535.2$1.5M+6.5%#16 of 387
3Phoenix-Mesa-Chandler, AZ761,4547.7$1.6M+7.3%#20 of 387
4Yuma, AZ71506.3$1.3M+9.2%#36 of 387
5Tucson, AZ642796.4$1.6M+2.8%#68 of 387
6Sierra Vista-Douglas, AZ63295.7$1.4M+0.6%#77 of 387
7Flagstaff, AZ50417.4$1.4M−0.6%#189 of 387

Small-town markets

Small-town markets reaching Arizona, ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Show Low, AZ75215.2$1.4M+3.0%#25 of 506
2Payson, AZ58187.6$1.1M+0.9%#174 of 506
3Safford, AZ5797.1$1.2M+4.0%#182 of 506
4Nogales, AZ46169.4$777K+4.8%#302 of 506

Counties

Counties in Arizona, ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Pinal County, AZ96583.6$2.9M+25.4%#3 of 1,792
2Yavapai County, AZ81706.3$1.5M+6.5%#60 of 1,792
3Mohave County, AZ79535.2$1.5M+6.5%#82 of 1,792
4Yuma County, AZ74506.3$1.3M+9.2%#155 of 1,792
5Maricopa County, AZ731,3968.1$1.5M+5.5%#167 of 1,792
6Navajo County, AZ68215.2$1.4M+3.0%#276 of 1,792
7Pima County, AZ672796.4$1.6M+2.8%#286 of 1,792
8Cochise County, AZ66295.7$1.4M+0.6%#320 of 1,792
9Coconino County, AZ54417.4$1.4M−0.6%#751 of 1,792
10Apache County, AZ5373.3$1.9M−2.2%#782 of 1,792
11Graham County, AZ5097.1$1.2M+4.0%#913 of 1,792
12Gila County, AZ48187.6$1.1M+0.9%#993 of 1,792
13Santa Cruz County, AZ39169.4$777K+4.8%#1,282 of 1,792
La Paz County, AZNot scored00.0n/a+0.9%
Greenlee County, AZNot scored38.4$1M−2.3%

Markets with fewer than 5 gyms on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many gyms are in Arizona?

Map listings as of September 2026 show 2,050 gyms in Arizona. 631 of them (31%) are chain locations. The listings count gyms and fitness centers. Official counts show 813 businesses with payroll classed as fitness and recreational sports centers in 2023, up 7.3% from 2019. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.

How much do households in Arizona spend on memberships, classes and admissions?

About $3.2B a year, or $1,114 per household. That is 13% above the U.S. average (an index of 113, where 100 is the U.S. average). Spread across the 2,050 gyms on map listings, it comes to $1.6M per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 2,856,081 households in Arizona and national spending patterns by income.

How does Arizona compare with the U.S. for gyms?

Arizona has 7.2 gyms per 10,000 households, 5% below the U.S. rate of 7.6. Spending per gym is $1.6M, 19% above the U.S. figure of $1.3M. At the U.S. ratio of gyms to household spending, Arizona would have about 2,446, against 2,050 on map listings. There is one business with payroll in the industry for every 3,513 households, against one for every 3,109 across the U.S. The official count rose 7.3% from 2019 to 2023, against +5.8% for the U.S.

Which market in Arizona has the highest market score for gyms?

Among 7 scored metro areas in or partly in Arizona, the Prescott Valley-Prescott metro area scores highest, at 81 (high). Among 4 scored small-town markets in or partly in Arizona, the Show Low area scores highest, at 75 (high). Among 13 scored counties in Arizona, Pinal County scores highest, at 96 (very high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Arizona scores 78 for gyms (high), #2 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Arizona. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Gyms in other states

All 51 states

Top markets for gyms across the U.S. · All business types in Arizona

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.