Groundwork

Beauty and personal care · County · Wyoming

Hair salons in Natrona County, WY

How Natrona County, WY compares with other counties and the U.S. for hair salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 48 out of 100: Lower middle

Ranked #1,299 of 2,339 scored counties
#10 of 15 scored counties in Wyoming

Listings
92
13 chain locations (14%)
Official establishments
11
Businesses with payroll, 2023
Household spending a year
$32.7M
On personal care products and services · $964 a household
Spending per listing
$355K
17% below the U.S.
Listings per 10k households
27.1
16% above the U.S.
Population, 2025
80,526
+0.3% since 2020

See the hair salons around any address in Natrona County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Natrona County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in Natrona County comes to about $32.7M a year: $964 per household, 4% below the U.S. average. Spread across 92 hair salons, that is $355K per salon, 17% below the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.

Natrona County has 92 hair salons on map listings as of September 2026. Of those, 13 are chain locations, or 14%, against 14% across the U.S. That comes to 27.1 for every 10,000 households, 16% above the U.S. rate of 23.4.

Official counts show 11 businesses with payroll classed as beauty salons in Natrona County in 2023. That is one for every 3,081 households, against one for every 1,535 across the U.S. Official counts list 228 one-person businesses without payroll.

Population estimates show Natrona County grew 0.3% from 2020 to 2025, slower than the U.S. (+3.1%). Natrona County scores 48 (lower middle) on the Groundwork market score for hair salons, ranking #1,299 of 2,339 scored counties and #10 of 15 scored counties in Wyoming.

How Natrona County compares

The same measures for Wyoming and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Natrona County, WY compared with Wyoming and the U.S.
MeasureNatrona CountyWyomingU.S.
Listings per 10k households27.122.923.4
Spending per listing$355K$427K$430K
Households per official establishment3,0811,9161,535
Official establishment growth, 2019–2023n/a−3.0%+6.0%
Population growth, 2020–2025+0.3%+1.9%+3.1%
Spending per household on personal care products and services$964$977$1,005
Median household income$72,156$76,176$80,734
Groundwork market score4846

Official counts and lending

Businesses

Official establishments, 2019 to 2023
15 → 11
Employees, 2023
36
Annual payroll, 2023
$1.3M
One-person businesses, 2023
228Businesses with no payroll
Map listings, September 2026
9213 chain locations
Listings at the U.S. rate for this spending
76The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in Natrona County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Natrona County

Population, 2025 estimate
80,526+0.3% since 2020
Households
33,886
Median age
39.1
Homes lived in by their owners
74%
Vehicles per household
2.1
Land area
5,341 sq. mi.
People per square mile
15
Median household income
$72,156+15.0% vs. 2015–2019, before inflation
Average household income
$97,678
Median home value
$273,000
Jobs located here
41,461
Daytime population
82,170Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Natrona County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Natrona County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Wyoming

Every Wyoming market ranked →

The highest-scoring counties in Wyoming for hair salons, numbered among those based in Wyoming, with Natrona County marked.

Top counties in Wyoming

Counties in Wyoming ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sweetwater County, WY653017.1$566K−2.2%#447 of 2,339
2Campbell County, WY634323.9$436K+2.1%#558 of 2,339
3Goshen County, WY62713.5$638K+1.0%#571 of 2,339
4Carbon County, WY61914.7$646K−3.4%#622 of 2,339
5Park County, WY613224.0$397K+5.1%#660 of 2,339
6Albany County, WY602514.6$613K+3.9%#668 of 2,339
7Big Horn County, WY60817.9$487K+4.7%#686 of 2,339
8Fremont County, WY592919.3$467K+0.7%#746 of 2,339
9Lincoln County, WY532125.2$415K+7.8%#1,026 of 2,339
10Natrona County, WY489227.1$355K+0.3%#1,299 of 2,339

Other business types in Natrona County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Natrona County, WY?

Map listings as of September 2026 show 92 hair salons in Natrona County. 13 of them (14%) are chain locations. The listings count hair and beauty salons. Official counts show 11 businesses with payroll classed as beauty salons in 2023. Official counts also show 228 one-person businesses without payroll.

How much do households in Natrona County, WY spend on personal care products and services?

About $32.7M a year, or $964 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 92 hair salons on map listings, it comes to $355K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 33,886 households in Natrona County and national spending patterns by income.

How does Natrona County, WY compare with the U.S. for hair salons?

Natrona County has 27.1 hair salons per 10,000 households, 16% above the U.S. rate of 23.4. Spending per salon is $355K, 17% below the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, Natrona County would have about 76, against 92 on map listings. There is one business with payroll in the industry for every 3,081 households, against one for every 1,535 across the U.S.

How fast is Natrona County, WY growing?

Population estimates put Natrona County at 80,526 people in 2025, up 0.3% since 2020, slower than the U.S. (+3.1%). It has 33,886 households. Median household income in Natrona County is $72,156, 11% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 15.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Natrona County scores 48 for hair salons (lower middle), #1,299 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Natrona County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Natrona County

Screening a site or an acquisition in Natrona County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Natrona County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.