Market rankings · Oregon
Gyms in Oregon
Markets across Oregon ranked by the Groundwork market score for gyms, with competitor counts and household spending for each.
- Listings
- 1,252
- 371 chain locations (30%)
- Official establishments
- 555
- All fitness and recreational sports centers · +3.9% since 2019
- Household spending a year
- $2B
- On memberships, classes and admissions
- Listings per 10k households
- 7.3
- 4% below the U.S.
- Spending per listing
- $1.6M
- 22% above the U.S.
- Rank among states
- #9 of 51
- Market score 64 · Upper middle
A site report maps the gyms on map listings around any address in Oregon by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 1,252 gyms in Oregon. Chain locations make up 30% of them, against 28% across the U.S. That is 7.3 per 10,000 households, 4% below the U.S. rate of 7.6.
Household spending on memberships, classes and admissions in Oregon comes to about $2B a year: $1,161 per household, 18% above the U.S. average. Spread across 1,252 gyms, that is $1.6M per gym, 22% above the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.
Official counts show 555 businesses with payroll classed as fitness and recreational sports centers in Oregon in 2023, up 3.9% from 2019. That is one for every 3,096 households, against one for every 3,109 across the U.S. Across the U.S., the count rose 5.8% over the same years. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too. Since fiscal 2022, 61 SBA-backed loans worth $31.6M have gone to businesses classed as fitness and recreational sports centers in Oregon.
Among the 50 states and DC, Oregon ranks #9 for gyms, with a Groundwork market score of 64 (upper middle). Of the 8 scored metro areas in or partly in Oregon, the Grants Pass metro area scores highest (73). Of the 11 scored small-town markets in or partly in Oregon, the Hermiston-Pendleton area scores highest (79).
Every market in Oregon for gyms
Download the ranking (CSV)Numbered by Groundwork market score among the markets based in Oregon, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.
Metro areas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Grants Pass, OR | 73 | 19 | 5.2 | $1.7M | −0.4% | #27 of 387 |
| 2Salem, OR | 68 | 110 | 6.9 | $1.5M | +2.7% | #46 of 387 |
| 3Portland-Vancouver-Hillsboro, OR-WA | 66 | 760 | 7.5 | $1.8M | +1.0% | #57 of 387 |
| 4Albany, OR | 64 | 31 | 6.1 | $1.5M | +3.0% | #69 of 387 |
| 5Eugene-Springfield, OR | 63 | 93 | 5.8 | $1.6M | −0.7% | #72 of 387 |
| 6Corvallis, OR | 62 | 29 | 7.5 | $1.5M | +4.4% | #86 of 387 |
| 7Medford, OR | 52 | 64 | 7.0 | $1.4M | −0.9% | #166 of 387 |
| 8Bend, OR | 52 | 113 | 10.8 | $1.1M | +7.0% | #171 of 387 |
Small-town markets
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Hermiston-Pendleton, OR | 79 | 14 | 4.2 | $2.1M | +1.8% | #16 of 506 |
| 2Roseburg, OR | 77 | 18 | 3.8 | $2.2M | +0.6% | #20 of 506 |
| 3Astoria, OR | 70 | 11 | 6.1 | $1.6M | −0.6% | #48 of 506 |
| 4Klamath Falls, OR | 63 | 17 | 5.9 | $1.4M | +0.9% | #113 of 506 |
| 5Ontario, OR-ID | 58 | 18 | 9.0 | $908K | +5.0% | #179 of 506 |
| 6Coos Bay-North Bend, OR | 57 | 24 | 8.4 | $1M | −1.5% | #185 of 506 |
| 7La Grande, OR | 55 | 7 | 6.4 | $1.4M | −1.0% | #194 of 506 |
| 8Hood River, OR | 55 | 9 | 10.1 | $1.3M | −0.7% | #195 of 506 |
| 9Newport, OR | 54 | 20 | 8.7 | $995K | +0.3% | #224 of 506 |
| 10Brookings, OR | 52 | 7 | 6.3 | $1.4M | −3.8% | #230 of 506 |
| 11The Dalles, OR | 46 | 9 | 8.5 | $1M | −1.1% | #297 of 506 |
| Baker City, OR | Not scored | 3 | 4.1 | $2M | −0.4% |
Counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Crook County, OR | 92 | 6 | 5.6 | $2M | +10.6% | #5 of 1,792 |
| 2Yamhill County, OR | 84 | 24 | 6.1 | $1.9M | +2.2% | #42 of 1,792 |
| 3Jefferson County, OR | 77 | 6 | 6.8 | $1.4M | +4.7% | #109 of 1,792 |
| 4Josephine County, OR | 75 | 19 | 5.2 | $1.7M | −0.4% | #132 of 1,792 |
| 5Douglas County, OR | 74 | 18 | 3.8 | $2.2M | +0.6% | #140 of 1,792 |
| 6Umatilla County, OR | 73 | 12 | 4.2 | $2.1M | +1.5% | #158 of 1,792 |
| 7Marion County, OR | 72 | 83 | 6.5 | $1.6M | +2.7% | #182 of 1,792 |
| 8Columbia County, OR | 69 | 15 | 7.2 | $1.5M | +2.6% | #252 of 1,792 |
| 9Clatsop County, OR | 68 | 11 | 6.1 | $1.6M | −0.6% | #267 of 1,792 |
| 10Clackamas County, OR | 67 | 127 | 7.8 | $1.8M | +0.9% | #280 of 1,792 |
| 11Linn County, OR | 67 | 31 | 6.1 | $1.5M | +3.0% | #288 of 1,792 |
| 12Washington County, OR | 65 | 196 | 8.3 | $1.8M | +1.8% | #348 of 1,792 |
| 13Lane County, OR | 65 | 93 | 5.8 | $1.6M | −0.7% | #352 of 1,792 |
| 14Benton County, OR | 64 | 29 | 7.5 | $1.5M | +4.4% | #391 of 1,792 |
| 15Polk County, OR | 62 | 27 | 8.2 | $1.4M | +2.3% | #454 of 1,792 |
| 16Multnomah County, OR | 61 | 268 | 7.7 | $1.7M | −2.6% | #478 of 1,792 |
| 17Klamath County, OR | 58 | 17 | 5.9 | $1.4M | +0.9% | #605 of 1,792 |
| 18Jackson County, OR | 55 | 64 | 7.0 | $1.4M | −0.9% | #715 of 1,792 |
| 19Deschutes County, OR | 53 | 101 | 11.9 | $1.1M | +6.8% | #812 of 1,792 |
| 20Coos County, OR | 53 | 24 | 8.4 | $1M | −1.5% | #816 of 1,792 |
| 21Hood River County, OR | 51 | 9 | 10.1 | $1.3M | −0.7% | #869 of 1,792 |
| 22Curry County, OR | 50 | 7 | 6.3 | $1.4M | −3.8% | #898 of 1,792 |
| 23Union County, OR | 50 | 7 | 6.4 | $1.4M | −1.0% | #899 of 1,792 |
| 24Lincoln County, OR | 44 | 20 | 8.7 | $995K | +0.3% | #1,135 of 1,792 |
| 25Wasco County, OR | 43 | 9 | 8.5 | $1M | −1.1% | #1,161 of 1,792 |
Show all 36 counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 26Malheur County, OR | 38 | 9 | 8.7 | $872K | +1.9% | #1,301 of 1,792 |
| Tillamook County, OR | Not scored | 3 | 2.5 | $3.6M | −0.3% | |
| Baker County, OR | Not scored | 3 | 4.1 | $2M | −0.4% | |
| Morrow County, OR | Not scored | 2 | 4.6 | $1.9M | +3.1% | |
| Lake County, OR | Not scored | 1 | 2.9 | $2.5M | +0.2% | |
| Wallowa County, OR | Not scored | 4 | 11.8 | $715K | +2.6% | |
| Harney County, OR | Not scored | 4 | 12.8 | $642K | −1.7% | |
| Grant County, OR | Not scored | 1 | 2.9 | $2.7M | −2.3% | |
| Gilliam County, OR | Not scored | 0 | 0.0 | n/a | −2.1% | |
| Sherman County, OR | Not scored | 1 | 12.4 | $628K | +9.1% | |
| Wheeler County, OR | Not scored | 1 | 14.2 | $557K | +0.8% |
Markets with fewer than 5 gyms on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.
Questions
How many gyms are in Oregon?
Oregon has 1,252 gyms on map listings as of September 2026. 371 of them (30%) are chain locations. The listings count gyms and fitness centers. Official counts show 555 businesses with payroll classed as fitness and recreational sports centers in 2023, up 3.9% from 2019. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.
How much do households in Oregon spend on memberships, classes and admissions?
About $2B a year, or $1,161 per household. That is 18% above the U.S. average (an index of 118, where 100 is the U.S. average). Spread across the 1,252 gyms on map listings, it comes to $1.6M per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 1,718,422 households in Oregon and national spending patterns by income.
How does Oregon compare with the U.S. for gyms?
Oregon has 7.3 gyms per 10,000 households, 4% below the U.S. rate of 7.6. Spending per gym is $1.6M, 22% above the U.S. figure of $1.3M. At the national ratio of gyms to household spending, Oregon would have about 1,533, against 1,252 on map listings. There is one business with payroll in the industry for every 3,096 households, against one for every 3,109 across the U.S. The official count rose 3.9% from 2019 to 2023, against +5.8% for the U.S.
Which market in Oregon has the highest market score for gyms?
Among 8 scored metro areas in or partly in Oregon, the Grants Pass metro area scores highest, at 73 (upper middle). Among 11 scored small-town markets in or partly in Oregon, the Hermiston-Pendleton area scores highest, at 79 (high). Among 26 scored counties in Oregon, Crook County scores highest, at 92 (very high). Scores compare each market with others of its kind across the U.S.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Oregon scores 64 for gyms (upper middle), #9 of the 50 states and DC.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Oregon. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
Gyms in other states
All 51 states
- Alabama
- Alaska
- Arizona
- Arkansas
- California
- Colorado
- Connecticut
- Delaware
- District of Columbia
- Florida
- Georgia
- Hawaii
- Idaho
- Illinois
- Indiana
- Iowa
- Kansas
- Kentucky
- Louisiana
- Maine
- Maryland
- Massachusetts
- Michigan
- Minnesota
- Mississippi
- Missouri
- Montana
- Nebraska
- Nevada
- New Hampshire
- New Jersey
- New Mexico
- New York
- North Carolina
- North Dakota
- Ohio
- Oklahoma
- Oregon
- Pennsylvania
- Rhode Island
- South Carolina
- South Dakota
- Tennessee
- Texas
- Utah
- Vermont
- Virginia
- Washington
- West Virginia
- Wisconsin
- Wyoming
Top markets for gyms across the U.S. · All business types in Oregon
Related business types in Oregon
- Gyms, studios and classes2,487 listings
- Yoga, Pilates and fitness studios431 listings
- Martial arts and dance studios804 listings
Screening a site or an acquisition in Oregon?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.