Market rankings · Hawaii
Gyms in Hawaii
Every metro area, small-town market and county in Hawaii, ranked by the Groundwork market score for gyms, with competitor counts and household spending for each.
- Listings
- 386
- 71 chain locations (18%)
- Official establishments
- 99
- All fitness and recreational sports centers · +13.8% since 2019
- Household spending a year
- $687.6M
- On memberships, classes and admissions
- Listings per 10k households
- 7.8
- 3% above the U.S.
- Spending per listing
- $1.8M
- 37% above the U.S.
- Rank among states
- #1 of 51
- Market score 78 · High
A site report maps the gyms on map listings around any address in Hawaii by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
There are 386 gyms on map listings in Hawaii as of September 2026. Chain locations make up 18% of them, against 28% across the U.S. That comes to 7.8 for every 10,000 households, 3% above the U.S. rate of 7.6.
Households in Hawaii spend about $687.6M a year on memberships, classes and admissions, or $1,396 per household, 42% above the U.S. average. That works out to $1.8M per gym, 37% above the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.
Official counts show 99 businesses with payroll classed as fitness and recreational sports centers in Hawaii in 2023, up 13.8% from 2019. That is one for every 4,974 households, against one for every 3,109 across the U.S. Across the U.S., the count rose 5.8% over the same years. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms. Since fiscal 2022, 15 SBA-backed loans worth $2.5M have gone to businesses classed as fitness and recreational sports centers in Hawaii.
Among the 50 states and DC, Hawaii ranks #1 for gyms, with a Groundwork market score of 78 (high). Of the 2 scored metro areas in or partly in Hawaii, the Urban Honolulu metro area scores highest (79). Of the 2 scored small-town markets in or partly in Hawaii, the Hilo-Kailua area scores highest (83).
Every market in Hawaii for gyms
Download the ranking (CSV)Numbered by Groundwork market score among the markets based in Hawaii, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.
Metro areas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Urban Honolulu, HI | 79 | 233 | 6.9 | $2.1M | −2.3% | #13 of 387 |
| 2Kahului-Wailuku, HI | 44 | 59 | 10.6 | $1.3M | −2.5% | #251 of 387 |
Small-town markets
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Hilo-Kailua, HI | 83 | 64 | 8.6 | $1.3M | +4.6% | #10 of 506 |
| 2Kapaa, HI | 57 | 30 | 12.7 | $1M | +0.3% | #186 of 506 |
Counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Honolulu County, HI | 78 | 233 | 6.9 | $2.1M | −2.3% | #87 of 1,792 |
| 2Hawaii County, HI | 78 | 64 | 8.6 | $1.3M | +4.6% | #95 of 1,792 |
| 3Kauai County, HI | 55 | 30 | 12.7 | $1M | +0.3% | #741 of 1,792 |
| 4Maui County, HI | 47 | 59 | 10.6 | $1.3M | −2.5% | #1,015 of 1,792 |
| Kalawao County, HI | Not scored | 0 | 0.0 | n/a | +2.5% |
Markets with fewer than 5 gyms on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.
Questions
How many gyms are in Hawaii?
As of September 2026, map listings count 386 gyms in Hawaii. 71 of them (18%) are chain locations. The listings count gyms and fitness centers. Official counts show 99 businesses with payroll classed as fitness and recreational sports centers in 2023, up 13.8% from 2019. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.
How much do households in Hawaii spend on memberships, classes and admissions?
About $687.6M a year, or $1,396 per household. That is 42% above the U.S. average (an index of 142, where 100 is the U.S. average). Spread across the 386 gyms on map listings, it comes to $1.8M per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 492,453 households in Hawaii and national spending patterns by income.
How does Hawaii compare with the U.S. for gyms?
Hawaii has 7.8 gyms per 10,000 households, 3% above the U.S. rate of 7.6. Spending per gym is $1.8M, 37% above the U.S. figure of $1.3M. At the U.S. ratio of gyms to household spending, Hawaii would have about 528, against 386 on map listings. There is one business with payroll in the industry for every 4,974 households, against one for every 3,109 across the U.S. The official count rose 13.8% from 2019 to 2023, against +5.8% for the U.S.
Which market in Hawaii has the highest market score for gyms?
Among 2 scored metro areas in or partly in Hawaii, the Urban Honolulu metro area scores highest, at 79 (high). Among 2 scored small-town markets in or partly in Hawaii, the Hilo-Kailua area scores highest, at 83 (high). Among 4 scored counties in Hawaii, Honolulu County scores highest, at 78 (high). Scores compare each market with others of its kind across the U.S.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Hawaii scores 78 for gyms (high), #1 of the 50 states and DC.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Hawaii. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
Gyms in other states
All 51 states
- Alabama
- Alaska
- Arizona
- Arkansas
- California
- Colorado
- Connecticut
- Delaware
- District of Columbia
- Florida
- Georgia
- Hawaii
- Idaho
- Illinois
- Indiana
- Iowa
- Kansas
- Kentucky
- Louisiana
- Maine
- Maryland
- Massachusetts
- Michigan
- Minnesota
- Mississippi
- Missouri
- Montana
- Nebraska
- Nevada
- New Hampshire
- New Jersey
- New Mexico
- New York
- North Carolina
- North Dakota
- Ohio
- Oklahoma
- Oregon
- Pennsylvania
- Rhode Island
- South Carolina
- South Dakota
- Tennessee
- Texas
- Utah
- Vermont
- Virginia
- Washington
- West Virginia
- Wisconsin
- Wyoming
Top markets for gyms across the U.S. · All business types in Hawaii
Related business types in Hawaii
- Gyms, studios and classes942 listings
- Yoga, Pilates and fitness studios243 listings
- Martial arts and dance studios313 listings
Screening a site or an acquisition in Hawaii?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.