Market rankings · Idaho
Gyms in Idaho
Markets across Idaho ranked by the Groundwork market score for gyms, with competitor counts and household spending for each.
- Listings
- 602
- 159 chain locations (26%)
- Official establishments
- 233
- All fitness and recreational sports centers · +18.9% since 2019
- Household spending a year
- $740.4M
- On memberships, classes and admissions
- Listings per 10k households
- 8.4
- 11% above the U.S.
- Spending per listing
- $1.2M
- 5% below the U.S.
- Rank among states
- #14 of 51
- Market score 59 · Upper middle
A site report maps the gyms on map listings around any address in Idaho by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 602 gyms in Idaho. Of those, 159 are chain locations, or 26%, against 28% across the U.S. That is 8.4 per 10,000 households, 11% above the U.S. rate of 7.6.
Households in Idaho spend about $740.4M a year on memberships, classes and admissions, or $1,038 per household, 6% above the U.S. average. Spread across 602 gyms, that is $1.2M per gym, 5% below the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.
In 2023, official counts showed 233 businesses with payroll in Idaho classed as fitness and recreational sports centers, up 18.9% from 2019. That is one for every 3,060 households, against one for every 3,109 across the U.S. Across the U.S., the count rose 5.8% over the same years. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too. Since fiscal 2022, 58 SBA-backed loans worth $24.1M have gone to businesses classed as fitness and recreational sports centers in Idaho.
Among the 50 states and DC, Idaho ranks #14 for gyms, with a Groundwork market score of 59 (upper middle). Of the 7 scored metro areas in or partly in Idaho, the Twin Falls metro area scores highest (75). Of the 10 scored small-town markets in or partly in Idaho, the Blackfoot area scores highest (94).
Every market in Idaho for gyms
Download the ranking (CSV)Numbered by Groundwork market score among the markets based in Idaho, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.
Metro areas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Twin Falls, ID | 75 | 28 | 6.5 | $1.4M | +8.1% | #22 of 387 |
| 2Idaho Falls, ID | 70 | 50 | 9.0 | $1.2M | +9.8% | #38 of 387 |
| 3Lewiston, ID-WA | 69 | 19 | 7.1 | $1.4M | +1.5% | #42 of 387 |
| Logan, UT-ID | 68 | 46 | 9.3 | $1.1M | +8.8% | #50 of 387 |
| 4Boise City, ID | 63 | 270 | 8.9 | $1.3M | +12.2% | #78 of 387 |
| 5Pocatello, ID | 54 | 31 | 9.2 | $976K | +4.9% | #153 of 387 |
| 6Coeur d’Alene, ID | 53 | 65 | 9.1 | $1.1M | +11.0% | #162 of 387 |
Small-town markets
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Blackfoot, ID | 94 | 7 | 4.3 | $2.3M | +6.4% | #2 of 506 |
| Brigham City, UT-ID | 80 | 16 | 7.4 | $1.4M | +12.6% | #14 of 506 |
| 2Moscow, ID | 71 | 7 | 4.3 | $2M | +5.6% | #42 of 506 |
| 3Rexburg, ID | 68 | 16 | 8.9 | $964K | +4.5% | #63 of 506 |
| 4Sandpoint, ID | 67 | 15 | 7.4 | $1.3M | +14.8% | #70 of 506 |
| 5Hailey, ID | 66 | 11 | 8.7 | $1.4M | +6.1% | #79 of 506 |
| Ontario, OR-ID | 58 | 18 | 9.0 | $908K | +5.0% | #179 of 506 |
| 6Mountain Home, ID | 57 | 10 | 9.0 | $930K | +2.8% | #187 of 506 |
| 7Burley, ID | 55 | 16 | 9.6 | $914K | +6.2% | #212 of 506 |
| Jackson, WY-ID | 48 | 27 | 18.6 | $900K | +4.2% | #281 of 506 |
Counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Canyon County, ID | 90 | 45 | 5.2 | $1.8M | +18.1% | #14 of 1,792 |
| 2Bingham County, ID | 89 | 7 | 4.3 | $2.3M | +6.4% | #17 of 1,792 |
| 3Bonneville County, ID | 72 | 36 | 8.1 | $1.3M | +8.9% | #192 of 1,792 |
| 4Latah County, ID | 67 | 7 | 4.3 | $2M | +5.6% | #278 of 1,792 |
| 5Twin Falls County, ID | 65 | 26 | 7.5 | $1.2M | +7.9% | #372 of 1,792 |
| 6Bonner County, ID | 62 | 15 | 7.4 | $1.3M | +14.8% | #459 of 1,792 |
| 7Ada County, ID | 59 | 213 | 10.5 | $1.2M | +9.6% | #575 of 1,792 |
| 8Nez Perce County, ID | 59 | 15 | 8.7 | $1.1M | +1.8% | #583 of 1,792 |
| 9Blaine County, ID | 58 | 10 | 9.6 | $1.3M | +4.8% | #610 of 1,792 |
| 10Kootenai County, ID | 58 | 65 | 9.1 | $1.1M | +11.0% | #621 of 1,792 |
| 11Bannock County, ID | 58 | 31 | 9.2 | $976K | +4.9% | #628 of 1,792 |
| 12Payette County, ID | 57 | 9 | 9.3 | $943K | +8.8% | #670 of 1,792 |
| 13Gem County, ID | 56 | 8 | 10.5 | $865K | +13.0% | #711 of 1,792 |
| 14Jefferson County, ID | 56 | 14 | 13.7 | $769K | +13.6% | #712 of 1,792 |
| 15Teton County, ID | 53 | 11 | 23.5 | $574K | +12.9% | #824 of 1,792 |
| 16Franklin County, ID | 52 | 7 | 14.2 | $706K | +11.2% | #860 of 1,792 |
| 17Cassia County, ID | 48 | 7 | 8.2 | $1.1M | +6.6% | #991 of 1,792 |
| 18Madison County, ID | 48 | 13 | 9.8 | $870K | +4.2% | #1,007 of 1,792 |
| 19Elmore County, ID | 47 | 10 | 9.0 | $930K | +2.8% | #1,037 of 1,792 |
| 20Valley County, ID | 46 | 5 | 11.6 | $917K | +8.4% | #1,072 of 1,792 |
| 21Minidoka County, ID | 46 | 9 | 11.1 | $782K | +5.7% | #1,078 of 1,792 |
| Jerome County, ID | Not scored | 2 | 2.4 | $3.9M | +8.6% | |
| Idaho County, ID | Not scored | 4 | 5.9 | $1.4M | +7.7% | |
| Gooding County, ID | Not scored | 1 | 1.8 | $4.6M | +5.1% | |
| Fremont County, ID | Not scored | 3 | 6.4 | $1.4M | +5.9% |
Show all 44 counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Shoshone County, ID | Not scored | 3 | 5.2 | $1.3M | +7.1% | |
| Boundary County, ID | Not scored | 2 | 4.0 | $2.2M | +15.3% | |
| Owyhee County, ID | Not scored | 2 | 4.6 | $1.7M | +5.6% | |
| Washington County, ID | Not scored | 4 | 9.5 | $782K | +9.7% | |
| Benewah County, ID | Not scored | 2 | 4.9 | $1.6M | +9.7% | |
| Clearwater County, ID | Not scored | 1 | 2.8 | $2.9M | +4.1% | |
| Boise County, ID | Not scored | 2 | 5.6 | $1.7M | +11.5% | |
| Lemhi County, ID | Not scored | 2 | 5.8 | $1.3M | +6.5% | |
| Power County, ID | Not scored | 1 | 3.6 | $2M | +4.6% | |
| Caribou County, ID | Not scored | 2 | 8.1 | $1M | +3.4% | |
| Bear Lake County, ID | Not scored | 3 | 13.2 | $697K | +5.7% | |
| Lincoln County, ID | Not scored | 1 | 5.4 | $1.5M | +9.1% | |
| Oneida County, ID | Not scored | 1 | 5.2 | $1.8M | +11.4% | |
| Adams County, ID | Not scored | 1 | 5.6 | $1.7M | +13.3% | |
| Custer County, ID | Not scored | 1 | 5.1 | $1.4M | +8.6% | |
| Lewis County, ID | Not scored | 1 | 6.4 | $1.1M | +4.8% | |
| Butte County, ID | Not scored | 0 | 0.0 | n/a | +7.8% | |
| Camas County, ID | Not scored | 0 | 0.0 | n/a | +21.7% | |
| Clark County, ID | Not scored | 0 | 0.0 | n/a | −1.0% |
Markets with fewer than 5 gyms on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.
Questions
How many gyms are in Idaho?
Idaho has 602 gyms on map listings as of September 2026. 159 of them (26%) are chain locations. The listings count gyms and fitness centers. Official counts show 233 businesses with payroll classed as fitness and recreational sports centers in 2023, up 18.9% from 2019. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.
How much do households in Idaho spend on memberships, classes and admissions?
About $740.4M a year, or $1,038 per household. That is 6% above the U.S. average (an index of 106, where 100 is the U.S. average). Spread across the 602 gyms on map listings, it comes to $1.2M per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 713,005 households in Idaho and national spending patterns by income.
How does Idaho compare with the U.S. for gyms?
Idaho has 8.4 gyms per 10,000 households, 11% above the U.S. rate of 7.6. Spending per gym is $1.2M, 5% below the U.S. figure of $1.3M. At the national ratio of gyms to household spending, Idaho would have about 569, against 602 on map listings. There is one business with payroll in the industry for every 3,060 households, against one for every 3,109 across the U.S. The official count rose 18.9% from 2019 to 2023, against +5.8% for the U.S.
Which market in Idaho has the highest market score for gyms?
Among 7 scored metro areas in or partly in Idaho, the Twin Falls metro area scores highest, at 75 (high). Among 10 scored small-town markets in or partly in Idaho, the Blackfoot area scores highest, at 94 (very high). Among 21 scored counties in Idaho, Canyon County scores highest, at 90 (very high). Scores compare each market with others of its kind across the U.S.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Idaho scores 59 for gyms (upper middle), #14 of the 50 states and DC.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Idaho. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
Gyms in other states
All 51 states
- Alabama
- Alaska
- Arizona
- Arkansas
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- Colorado
- Connecticut
- Delaware
- District of Columbia
- Florida
- Georgia
- Hawaii
- Idaho
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- South Carolina
- South Dakota
- Tennessee
- Texas
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- Vermont
- Virginia
- Washington
- West Virginia
- Wisconsin
- Wyoming
Top markets for gyms across the U.S. · All business types in Idaho
Related business types in Idaho
- Gyms, studios and classes1,188 listings
- Yoga, Pilates and fitness studios193 listings
- Martial arts and dance studios393 listings
Screening a site or an acquisition in Idaho?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.