Groundwork

Fitness and classes · County · Minnesota

Gyms in Stearns County, MN

Competitor counts, household spending and official business counts for gyms in Stearns County, MN, set against other counties and the U.S.

Groundwork market score · out of 100

Score 45 out of 100: Lower middle

Ranked #1,115 of 1,792 scored counties
#33 of 57 scored counties in Minnesota

Listings
69
30 chain locations (43%)
Official establishments
18
All fitness and recreational sports centers · −25.0% since 2019
Household spending a year
$55.4M
On memberships, classes and admissions · $902 a household
Spending per listing
$802K
38% below the U.S.
Listings per 10k households
11.2
47% above the U.S.
Population, 2025
164,110
+3.6% since 2020

See the gyms around any address in Stearns County

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Stearns County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 69 gyms in Stearns County. Of those, 30 are chain locations, or 43%, against 28% across the U.S. That is 11.2 per 10,000 households, 47% above the U.S. rate of 7.6.

At $902 per household (8% below the U.S. average), households in Stearns County spend about $55.4M a year on memberships, classes and admissions. That works out to $802K per gym, 38% below the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.

The official count of businesses with payroll classed as fitness and recreational sports centers in Stearns County was 18 in 2023, down 25.0% from 2019. That is one for every 3,411 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too. Since fiscal 2022, 1 SBA-backed loan worth $448K has gone to businesses classed as fitness and recreational sports centers in Stearns County.

Population estimates show Stearns County grew 3.6% from 2020 to 2025, faster than the U.S. (+3.1%). Stearns County scores 45 (lower middle) on the Groundwork market score for gyms, ranking #1,115 of 1,792 scored counties and #33 of 57 scored counties in Minnesota.

How Stearns County compares

The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Stearns County, MN compared with Minnesota and the U.S.
MeasureStearns CountyMinnesotaU.S.
Listings per 10k households11.28.47.6
Spending per listing$802K$1.3M$1.3M
Households per official establishment (all fitness and recreational sports centers)3,4113,0863,109
Official establishment growth, 2019–2023−25.0%−0.1%+5.8%
Population growth, 2020–2025+3.6%+2.1%+3.1%
Spending per household on memberships, classes and admissions$902$1,085$983
Median household income$77,066$89,062$80,734
Groundwork market score4554

Official counts and lending

Businesses

Official establishments, 2019 to 2023
24 → 18All fitness and recreational sports centers · −25.0% over the period
Employees, 2023
294
Annual payroll, 2023
$4.4M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
6930 chain locations
Listings at the U.S. rate for this spending
43The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$448K

SBA-backed loans to businesses classed as fitness and recreational sports centers in Stearns County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in Stearns County

Population, 2025 estimate
164,110+3.6% since 2020
Households
61,403
Median age
37.2
Homes lived in by their owners
68%
Vehicles per household
2.0
Land area
1,343 sq. mi.
People per square mile
120
Median household income
$77,066+22.7% vs. 2015–2019, before inflation
Average household income
$98,367
Median home value
$273,400
Jobs located here
83,579
Daytime population
169,051Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Stearns County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of Stearns County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Minnesota for gyms, numbered among those based in Minnesota, with Stearns County marked.

Top counties in Minnesota

Counties in Minnesota ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Scott County, MN84346.2$2.3M+5.1%#39 of 1,792
2Isanti County, MN8495.5$1.7M+7.3%#43 of 1,792
3Cass County, MN7864.7$1.8M+4.2%#89 of 1,792
4Anoka County, MN77997.2$1.6M+4.7%#104 of 1,792
5Chisago County, MN72209.4$1.2M+4.3%#196 of 1,792
6Olmsted County, MN71446.6$1.8M+2.3%#200 of 1,792
7Nicollet County, MN6886.2$1.6M−0.7%#268 of 1,792
8Washington County, MN68928.7$1.6M+6.9%#269 of 1,792
9Carver County, MN684110.0$1.5M+6.6%#271 of 1,792
10Wabasha County, MN6766.6$1.4M+0.7%#291 of 1,792
33Stearns County, MN456911.2$802K+3.6%#1,115 of 1,792

Other business types in Stearns County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in Stearns County, MN?

Stearns County has 69 gyms on map listings as of September 2026. 30 of them (43%) are chain locations. The listings count gyms and fitness centers. Official counts show 18 businesses with payroll classed as fitness and recreational sports centers in 2023, down 25.0% from 2019. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.

How much do households in Stearns County, MN spend on memberships, classes and admissions?

About $55.4M a year, or $902 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). Spread across the 69 gyms on map listings, it comes to $802K per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 61,403 households in Stearns County and national spending patterns by income.

How does Stearns County, MN compare with the U.S. for gyms?

Stearns County has 11.2 gyms per 10,000 households, 47% above the U.S. rate of 7.6. Spending per gym is $802K, 38% below the U.S. figure of $1.3M. At the national ratio of gyms to household spending, Stearns County would have about 43, against 69 on map listings. There is one business with payroll in the industry for every 3,411 households, against one for every 3,109 across the U.S. The official count fell 25.0% from 2019 to 2023, against +5.8% for the U.S.

How fast is Stearns County, MN growing?

Population estimates put Stearns County at 164,110 people in 2025, up 3.6% since 2020, faster than the U.S. (+3.1%). It has 61,403 households. The median household income in Stearns County is $77,066 a year, 5% below the U.S. median of $80,734. That rose 22.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Stearns County scores 45 for gyms (lower middle), #1,115 of 1,792 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Stearns County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in Stearns County

Screening a site or an acquisition in Stearns County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Stearns County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.