Groundwork

Fitness and classes · County · Oregon

Gyms in Polk County, OR

Competitor counts, household spending and official business counts for gyms in Polk County, OR, set against other counties and the U.S.

Groundwork market score · out of 100

Score 62 out of 100: Upper middle

Ranked #454 of 1,792 scored counties
#15 of 26 scored counties in Oregon

Listings
27
11 chain locations (41%)
Official establishments
12
All fitness and recreational sports centers
Household spending a year
$37.7M
On memberships, classes and admissions · $1,144 a household
Spending per listing
$1.4M
7% above the U.S.
Listings per 10k households
8.2
8% above the U.S.
Population, 2025
90,037
+2.3% since 2020

See the gyms around any address in Polk County

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Polk County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 27 gyms in Polk County. Chain locations make up 41% of them, against 28% across the U.S. That is 8.2 per 10,000 households, 8% above the U.S. rate of 7.6.

At $1,144 per household (16% above the U.S. average), households in Polk County spend about $37.7M a year on memberships, classes and admissions. That works out to $1.4M per gym, 7% above the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.

Official counts show 12 businesses with payroll classed as fitness and recreational sports centers in Polk County in 2023. That is one for every 2,749 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too. Since fiscal 2022, 1 SBA-backed loan worth $338K has gone to businesses classed as fitness and recreational sports centers in Polk County.

Population estimates show Polk County grew 2.3% from 2020 to 2025, slower than the U.S. (+3.1%). For gyms, Polk County has a Groundwork market score of 62 (upper middle): #454 of 1,792 scored counties and #15 of 26 scored counties in Oregon.

How Polk County compares

The same measures for Oregon and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Polk County, OR compared with Oregon and the U.S.
MeasurePolk CountyOregonU.S.
Listings per 10k households8.27.37.6
Spending per listing$1.4M$1.6M$1.3M
Households per official establishment (all fitness and recreational sports centers)2,7493,0963,109
Official establishment growth, 2019–2023n/a+3.9%+5.8%
Population growth, 2020–2025+2.3%+0.7%+3.1%
Spending per household on memberships, classes and admissions$1,144$1,161$983
Median household income$85,118$83,011$80,734
Groundwork market score6264

Official counts and lending

Businesses

Official establishments, 2019 to 2023
10 → 12All fitness and recreational sports centers
Employees, 2023
210
Annual payroll, 2023
$2.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
2711 chain locations
Listings at the U.S. rate for this spending
29The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$338K

SBA-backed loans to businesses classed as fitness and recreational sports centers in Polk County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in Polk County

Population, 2025 estimate
90,037+2.3% since 2020
Households
32,986
Median age
39.0
Homes lived in by their owners
65%
Vehicles per household
2.0
Land area
741 sq. mi.
People per square mile
121
Median household income
$85,118+35.8% vs. 2015–2019, before inflation
Average household income
$107,909
Median home value
$454,700
Jobs located here
21,249
Daytime population
71,489Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Polk County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of Polk County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Oregon for gyms, numbered among those based in Oregon, with Polk County marked.

Top counties in Oregon

Counties in Oregon ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Crook County, OR9265.6$2M+10.6%#5 of 1,792
2Yamhill County, OR84246.1$1.9M+2.2%#42 of 1,792
3Jefferson County, OR7766.8$1.4M+4.7%#109 of 1,792
4Josephine County, OR75195.2$1.7M−0.4%#132 of 1,792
5Douglas County, OR74183.8$2.2M+0.6%#140 of 1,792
6Umatilla County, OR73124.2$2.1M+1.5%#158 of 1,792
7Marion County, OR72836.5$1.6M+2.7%#182 of 1,792
8Columbia County, OR69157.2$1.5M+2.6%#252 of 1,792
9Clatsop County, OR68116.1$1.6M−0.6%#267 of 1,792
10Clackamas County, OR671277.8$1.8M+0.9%#280 of 1,792
15Polk County, OR62278.2$1.4M+2.3%#454 of 1,792

Other business types in Polk County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in Polk County, OR?

Polk County has 27 gyms on map listings as of September 2026. 11 of them (41%) are chain locations. The listings count gyms and fitness centers. Official counts show 12 businesses with payroll classed as fitness and recreational sports centers in 2023. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.

How much do households in Polk County, OR spend on memberships, classes and admissions?

About $37.7M a year, or $1,144 per household. That is 16% above the U.S. average (an index of 116, where 100 is the U.S. average). Spread across the 27 gyms on map listings, it comes to $1.4M per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 32,986 households in Polk County and national spending patterns by income.

How does Polk County, OR compare with the U.S. for gyms?

Polk County has 8.2 gyms per 10,000 households, 8% above the U.S. rate of 7.6. Spending per gym is $1.4M, 7% above the U.S. figure of $1.3M. At the national ratio of gyms to household spending, Polk County would have about 29, against 27 on map listings. There is one business with payroll in the industry for every 2,749 households, against one for every 3,109 across the U.S.

How fast is Polk County, OR growing?

Population estimates put Polk County at 90,037 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 32,986 households. The median household income in Polk County is $85,118 a year, 5% above the U.S. median of $80,734. That rose 35.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Polk County scores 62 for gyms (upper middle), #454 of 1,792 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Polk County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in Polk County

Screening a site or an acquisition in Polk County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Polk County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.