Fitness and classes · Metro area · Nevada
Gyms and studios in the Carson City, NV metro area
The gyms and studios in the Carson City, NV metro area, the household spending behind them and how the market ranks against other metro areas.
Groundwork market score · out of 100
Score 49 out of 100: Lower middle
Ranked #203 of 387 scored metro areas
#3 of 3 scored metro areas based in Nevada
- Listings
- 46
- 9 chain locations (20%)
- Official establishments
- 7
- Businesses with payroll, 2023
- Household spending a year
- $23.5M
- On memberships, classes and admissions · $991 a household
- Spending per listing
- $510K
- 23% below the U.S.
- Listings per 10k households
- 19.4
- 30% above the U.S.
- Population, 2025
- 58,571
- −0.2% since 2020
See the gyms and studios around any address in the Carson City metro area
The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Carson City metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $991 per household (in line with the U.S. average), households in the Carson City metro area spend about $23.5M a year on memberships, classes and admissions. Spread across 46 gyms and studios, that is $510K per location, 23% below the U.S. figure of $662K.
The Carson City metro area has 46 gyms and studios on map listings as of September 2026. Of those, 9 are chain locations, or 20%, against 20% across the U.S. Per 10,000 households, that is 19.4, 30% above the U.S. rate of 14.9.
Official counts show 7 businesses with payroll classed as fitness centers and recreation instruction in the Carson City metro area in 2023. That is one for every 3,385 households, against one for every 1,641 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $4.1M have gone to businesses classed as fitness centers and recreation instruction in the Carson City metro area.
Population estimates put the population change in the Carson City metro area from 2020 to 2025 at −0.2%, against +3.1% for the U.S. The Carson City metro area scores 49 (lower middle) on the Groundwork market score for gyms and studios, ranking #203 of 387 scored metro areas and #3 of 3 scored metro areas based in Nevada.
How the Carson City metro area compares
The same measures for Nevada and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Carson City metro area | Nevada | U.S. |
|---|---|---|---|
| Listings per 10k households | 19.4 | 14.0 | 14.9 |
| Spending per listing | $510K | $778K | $662K |
| Households per official establishment | 3,385 | 1,828 | 1,641 |
| Official establishment growth, 2019–2023 | n/a | +12.5% | +8.2% |
| Population growth, 2020–2025 | −0.2% | +5.3% | +3.1% |
| Spending per household on memberships, classes and admissions | $991 | $1,088 | $983 |
| Median household income | $72,355 | $78,260 | $80,734 |
| Groundwork market score | 49 | 78 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 7
- Employees, 2023
- 141
- Annual payroll, 2023
- $2.3M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 469 chain locations
- Listings at the U.S. rate for this spending
- 36The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $4.1M
SBA-backed loans to businesses classed as fitness centers and recreation instruction in the Carson City metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Carson City metro area
- Population, 2025 estimate
- 58,571−0.2% since 2020
- Households
- 23,692
- Median age
- 43.0
- Homes lived in by their owners
- 62%
- Vehicles per household
- 1.9
- Land area
- 145 sq. mi.
- People per square mile
- 404
- Median household income
- $72,355+29.9% vs. 2015–2019, before inflation
- Average household income
- $97,042
- Median home value
- $453,000
- Jobs located here
- 29,300
- Daytime population
- 60,751Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Carson City metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.
Or open the report at the center of the Carson City metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms, studios and classes across Nevada
Every Nevada market ranked →The highest-scoring metro areas in Nevada for gyms and studios, numbered among those based in Nevada, with the Carson City metro area marked.
Top metro areas in Nevada
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Las Vegas-Henderson-North Las Vegas, NV | 75 | 1,151 | 13.3 | $801K | +5.8% | #19 of 387 |
| 2Reno, NV | 64 | 364 | 16.2 | $740K | +5.0% | #68 of 387 |
| 3Carson City, NV | 49 | 46 | 19.4 | $510K | −0.2% | #203 of 387 |
Other business types in the Carson City metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes49
- Gyms39
- Yoga, Pilates and fitness studios40
- Martial arts and dance studios40
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms and studios are in the Carson City, NV metro area?
Map listings as of September 2026 show 46 gyms and studios in the Carson City metro area. 9 of them (20%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 7 businesses with payroll classed as fitness centers and recreation instruction in 2023.
How much do households in the Carson City, NV metro area spend on memberships, classes and admissions?
About $23.5M a year, or $991 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 46 gyms and studios on map listings, it comes to $510K per location. It is estimated from the incomes of the 23,692 households in the Carson City metro area and national spending patterns by income.
How does the Carson City, NV metro area compare with the U.S. for gyms and studios?
The Carson City metro area has 19.4 gyms and studios per 10,000 households, 30% above the U.S. rate of 14.9. Spending per location is $510K, 23% below the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, the Carson City metro area would have about 36, against 46 on map listings. There is one business with payroll in the industry for every 3,385 households, against one for every 1,641 across the U.S.
How fast is the Carson City, NV metro area growing?
Population estimates put the Carson City metro area at 58,571 people in 2025, down 0.2% since 2020, against +3.1% for the U.S. It has 23,692 households. The median household income in the Carson City metro area is $72,355 a year, 10% below the U.S. median of $80,734. That rose 29.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Carson City metro area scores 49 for gyms and studios (lower middle), #203 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Carson City metro area. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms and studios · All 56 business types in the Carson City metro area
Screening a site or an acquisition in the Carson City metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Carson City metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.