Groundwork

Fitness and classes · Small-town market · Idaho

Gyms in the Sandpoint, ID area

Competitor counts, household spending and official business counts for gyms in the Sandpoint, ID area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 67 out of 100: Upper middle

Ranked #70 of 506 scored small-town markets
#4 of 7 scored small-town markets based in Idaho

Listings
15
1 chain location (7%)
Official establishments
9
All fitness and recreational sports centers
Household spending a year
$19.5M
On memberships, classes and admissions · $962 a household
Spending per listing
$1.3M
In line with the U.S.
Listings per 10k households
7.4
3% below the U.S.
Population, 2025
54,420
+14.8% since 2020

See the gyms around any address in the Sandpoint area

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Sandpoint area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 15 gyms in the Sandpoint area. One of them (7%) is a chain location, against 28% across the U.S. Per 10,000 households, that is 7.4, 3% below the U.S. rate of 7.6.

At $962 per household (2% below the U.S. average), households in the Sandpoint area spend about $19.5M a year on memberships, classes and admissions. That is about $1.3M of household spending for each gym on map listings, in line with the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.

The official count of businesses with payroll classed as fitness and recreational sports centers in the Sandpoint area was 9 in 2023. That is one for every 2,254 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too. Since fiscal 2022, 2 SBA-backed loans worth $689K have gone to businesses classed as fitness and recreational sports centers in the Sandpoint area.

Between 2020 and 2025, the population of the Sandpoint area grew 14.8%, faster than the U.S. (+3.1%). The Groundwork market score for gyms in the Sandpoint area is 67 (upper middle), #70 of 506 scored small-town markets and #4 of 7 scored small-town markets based in Idaho. That puts it in the top quarter of small-town markets.

How the Sandpoint area compares

The same measures for Idaho and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Sandpoint, ID area compared with Idaho and the U.S.
MeasureSandpoint areaIdahoU.S.
Listings per 10k households7.48.47.6
Spending per listing$1.3M$1.2M$1.3M
Households per official establishment (all fitness and recreational sports centers)2,2543,0603,109
Official establishment growth, 2019–2023n/a+18.9%+5.8%
Population growth, 2020–2025+14.8%+9.8%+3.1%
Spending per household on memberships, classes and admissions$962$1,038$983
Median household income$66,979$77,800$80,734
Groundwork market score6759

Official counts and lending

Businesses

Official establishments, 2019 to 2023
9All fitness and recreational sports centers
Employees, 2023
89
Annual payroll, 2023
$1.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
151 chain location
Listings at the U.S. rate for this spending
15The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$689K

SBA-backed loans to businesses classed as fitness and recreational sports centers in the Sandpoint area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in the Sandpoint area

Population, 2025 estimate
54,420+14.8% since 2020
Households
20,283
Median age
47.4
Homes lived in by their owners
78%
Vehicles per household
2.1
Land area
1,733 sq. mi.
People per square mile
29
Median household income
$66,979+33.3% vs. 2015–2019, before inflation
Average household income
$98,751
Median home value
$487,900
Jobs located here
16,328
Daytime population
48,152Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Sandpoint area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of the Sandpoint area. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring small-town markets in Idaho for gyms, numbered among those based in Idaho (a market based in another state is listed without a number), with the Sandpoint area marked.

Top small-town markets in Idaho

Small-town markets in Idaho ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Blackfoot, ID9474.3$2.3M+6.4%#2 of 506
Brigham City, UT-ID80167.4$1.4M+12.6%#14 of 506
2Moscow, ID7174.3$2M+5.6%#42 of 506
3Rexburg, ID68168.9$964K+4.5%#63 of 506
4Sandpoint, ID67157.4$1.3M+14.8%#70 of 506
5Hailey, ID66118.7$1.4M+6.1%#79 of 506
Ontario, OR-ID58189.0$908K+5.0%#179 of 506
6Mountain Home, ID57109.0$930K+2.8%#187 of 506
7Burley, ID55169.6$914K+6.2%#212 of 506
Jackson, WY-ID482718.6$900K+4.2%#281 of 506

Other business types in the Sandpoint area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in the Sandpoint, ID area?

The Sandpoint area has 15 gyms on map listings as of September 2026. One of them (7%) is a chain location. The listings count gyms and fitness centers. Official counts show 9 businesses with payroll classed as fitness and recreational sports centers in 2023. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.

How much do households in the Sandpoint, ID area spend on memberships, classes and admissions?

About $19.5M a year, or $962 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 15 gyms on map listings, it comes to $1.3M per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 20,283 households in the Sandpoint area and national spending patterns by income.

How does the Sandpoint, ID area compare with the U.S. for gyms?

The Sandpoint area has 7.4 gyms per 10,000 households, 3% below the U.S. rate of 7.6. Spending per gym is $1.3M, in line with the U.S. figure of $1.3M. The count on map listings matches the U.S. ratio of gyms to household spending. There is one business with payroll in the industry for every 2,254 households, against one for every 3,109 across the U.S.

How fast is the Sandpoint, ID area growing?

Population estimates put the Sandpoint area at 54,420 people in 2025, up 14.8% since 2020, faster than the U.S. (+3.1%). It has 20,283 households. The median household income in the Sandpoint area is $66,979 a year, 17% below the U.S. median of $80,734. That rose 33.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Sandpoint area scores 67 for gyms (upper middle), #70 of 506 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Sandpoint area. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in the Sandpoint area

Screening a site or an acquisition in the Sandpoint area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Sandpoint area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.