Groundwork

Market rankings · New York

Barbershops in New York

Every metro area, small-town market and county in New York, ranked by the Groundwork market score for barbershops, with competitor counts and household spending for each.

Listings
4,578
383 chain locations (8%)
Official establishments
1,000
−0.4% since 2019
Household spending a year
$8.2B
On personal care products and services
Listings per 10k households
5.9
11% above the U.S.
Spending per listing
$1.8M
5% below the U.S.
Rank among states
#48 of 51
Market score 27 · Lower middle

A site report maps the barbershops on map listings around any address in New York by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

New York has 4,578 barbershops on map listings as of September 2026. Chain locations make up 8% of them, against 12% across the U.S. Per 10,000 households, that is 5.9, 11% above the U.S. rate of 5.3.

Household spending on personal care products and services in New York comes to about $8.2B a year: $1,070 per household, 6% above the U.S. average. That works out to $1.8M per shop, 5% below the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.

The official count of businesses with payroll classed as barber shops in New York was 1,000 in 2023, down 0.4% from 2019. That is one for every 7,704 households, against one for every 16,589 across the U.S. Across the U.S., the count rose 28.5% over the same years. Since fiscal 2022, 46 SBA-backed loans worth $3M have gone to businesses classed as barber shops in New York.

Among the 50 states and DC, New York ranks #48 for barbershops, with a Groundwork market score of 27 (lower middle). Of the 13 scored metro areas in or partly in New York, the Kingston metro area scores highest (67). Of the 12 scored small-town markets in or partly in New York, the Plattsburgh area scores highest (69).

Every market in New York for barbershops

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in New York, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching New York, ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Kingston, NY67314.2$2.5M+1.1%#71 of 387
2Ithaca, NY55173.9$2.5M−1.4%#148 of 387
3Syracuse, NY551164.3$2.3M−1.3%#150 of 387
4Albany-Schenectady-Troy, NY552105.5$1.9M+1.9%#155 of 387
5Binghamton, NY53454.4$2.1M−1.3%#165 of 387
6Kiryas Joel-Poughkeepsie-Newburgh, NY481616.3$1.8M+3.0%#210 of 387
7Rochester, NY482716.1$1.6M−0.7%#213 of 387
8Glens Falls, NY45254.6$2.1M−1.9%#244 of 387
9Buffalo-Cheektowaga, NY413036.0$1.6M−0.8%#273 of 387
10New York-Newark-Jersey City, NY-NJ404,6896.3$1.8M+0.6%#282 of 387
11Elmira, NY36154.3$2.1M−3.9%#305 of 387
12Watertown-Fort Drum, NY36214.4$2M−3.9%#306 of 387
13Utica-Rome, NY33625.1$1.8M−2.0%#316 of 387

Small-town markets

Small-town markets reaching New York, ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Plattsburgh, NY6972.1$4.5M−2.0%#74 of 377
2Monticello, NY67154.8$2.1M+2.7%#89 of 377
3Corning, NY60133.3$2.7M−1.6%#124 of 377
4Gloversville, NY5683.5$2.6M−1.6%#153 of 377
5Cortland, NY5673.7$2.5M−1.9%#154 of 377
6Oneonta, NY56135.6$1.7M+3.8%#159 of 377
7Batavia, NY54124.8$1.9M+0.2%#169 of 377
8Jamestown-Dunkirk, NY51173.2$2.7M−2.6%#189 of 377
9Auburn, NY51134.1$2.2M−2.3%#192 of 377
10Seneca Falls, NY4864.4$2.1M−1.7%#209 of 377
11Olean, NY47113.4$2.5M−2.1%#216 of 377
12Amsterdam, NY38157.7$1.2M+1.1%#272 of 377
Massena-Ogdensburg, NYNot scored41.0$9.2M−2.5%
Hudson, NYNot scored41.5$7M−2.1%

Counties

Counties in New York, ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Putnam County, NY66113.1$4.1M+1.4%#295 of 1,356
2Wayne County, NY66102.6$3.6M+0.1%#296 of 1,356
3Oswego County, NY66132.8$3.4M+1.0%#299 of 1,356
4Ulster County, NY66314.2$2.5M+1.1%#305 of 1,356
5Saratoga County, NY64504.9$2.3M+2.3%#370 of 1,356
6Clinton County, NY6372.1$4.5M−2.0%#375 of 1,356
7Tioga County, NY6162.9$3.2M−1.9%#417 of 1,356
8Sullivan County, NY58154.8$2.1M+2.7%#493 of 1,356
9Ontario County, NY57234.8$2.1M+0.6%#523 of 1,356
10Wyoming County, NY5653.0$3M−1.3%#535 of 1,356
11Madison County, NY56103.8$2.6M−1.2%#537 of 1,356
12Tompkins County, NY56173.9$2.5M−1.4%#539 of 1,356
13Chenango County, NY5452.5$3.5M−2.9%#584 of 1,356
14Washington County, NY5483.3$2.8M−2.9%#586 of 1,356
15Steuben County, NY53133.3$2.7M−1.6%#612 of 1,356
16Greene County, NY5384.3$2.3M−1.1%#618 of 1,356
17Rensselaer County, NY53345.1$2M−0.2%#624 of 1,356
18Dutchess County, NY52605.2$2.2M+1.5%#643 of 1,356
19Onondaga County, NY52934.7$2.1M−1.9%#648 of 1,356
20Rockland County, NY52656.3$1.9M+5.9%#655 of 1,356
21Schenectady County, NY52416.1$1.6M+3.0%#658 of 1,356
22Herkimer County, NY5193.5$2.6M−1.4%#668 of 1,356
23Broome County, NY51394.8$1.9M−1.2%#679 of 1,356
24Orange County, NY511017.3$1.5M+4.2%#686 of 1,356
25Fulton County, NY5083.5$2.6M−1.6%#687 of 1,356
Show all 62 counties
Counties in New York, ranked for barbershops by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
26Cortland County, NY5073.7$2.5M−1.9%#689 of 1,356
27Westchester County, NY502175.8$2.2M+1.4%#693 of 1,356
28Otsego County, NY49135.6$1.7M+3.8%#732 of 1,356
29Monroe County, NY482227.0$1.4M−1.0%#761 of 1,356
30Livingston County, NY47124.9$1.9M−0.2%#778 of 1,356
31Chautauqua County, NY46173.2$2.7M−2.6%#792 of 1,356
32Richmond County, NY46945.5$2M+1.3%#801 of 1,356
33Genesee County, NY46124.8$1.9M+0.2%#804 of 1,356
34Albany County, NY46816.0$1.7M+2.2%#812 of 1,356
35Cayuga County, NY45134.1$2.2M−2.3%#823 of 1,356
36Erie County, NY452616.4$1.5M−0.6%#837 of 1,356
37Warren County, NY44175.6$1.8M−0.9%#856 of 1,356
38Cattaraugus County, NY43113.4$2.5M−2.1%#872 of 1,356
39Niagara County, NY43424.6$2M−1.5%#879 of 1,356
40Seneca County, NY4164.4$2.1M−1.7%#906 of 1,356
41Suffolk County, NY413968.0$1.6M+1.6%#914 of 1,356
42Nassau County, NY403718.1$1.7M+0.6%#929 of 1,356
43Chemung County, NY38154.3$2.1M−3.9%#956 of 1,356
44Jefferson County, NY38214.4$2M−3.9%#957 of 1,356
45Kings County, NY385615.6$1.9M−2.5%#959 of 1,356
46New York County, NY375226.7$1.8M−1.3%#975 of 1,356
47Queens County, NY355136.1$1.7M−1.1%#1,014 of 1,356
48Oneida County, NY34535.6$1.7M−2.1%#1,034 of 1,356
49Montgomery County, NY29157.7$1.2M+1.1%#1,121 of 1,356
50Bronx County, NY133737.0$1.2M−3.8%#1,282 of 1,356
St. Lawrence County, NYNot scored41.0$9.2M−2.5%
Columbia County, NYNot scored41.5$7M−2.1%
Allegany County, NYNot scored21.1$7.6M+0.9%
Franklin County, NYNot scored31.5$5.8M−1.6%
Delaware County, NYNot scored21.0$8.6M+0.2%
Orleans County, NYNot scored42.5$3.6M−0.5%
Essex County, NYNot scored10.6$15.5M−2.2%
Schoharie County, NYNot scored43.1$3M+1.4%
Lewis County, NYNot scored21.8$5M−0.3%
Yates County, NYNot scored33.2$3M−0.8%
Schuyler County, NYNot scored11.4$6.8M−5.3%
Hamilton County, NYNot scored14.1$2.3M−1.3%

Markets with fewer than 5 barbershops on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many barbershops are in New York?

Map listings as of September 2026 show 4,578 barbershops in New York. 383 of them (8%) are chain locations. The listings count barbershops. Official counts show 1,000 businesses with payroll classed as barber shops in 2023, down 0.4% from 2019. Official counts list 9,327 one-person businesses without payroll.

How much do households in New York spend on personal care products and services?

About $8.2B a year, or $1,070 per household. That is 6% above the U.S. average (an index of 106, where 100 is the U.S. average). Spread across the 4,578 barbershops on map listings, it comes to $1.8M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 7,704,486 households in New York and national spending patterns by income.

How does New York compare with the U.S. for barbershops?

New York has 5.9 barbershops per 10,000 households, 11% above the U.S. rate of 5.3. Spending per shop is $1.8M, 5% below the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, New York would have about 4,371, against 4,578 on map listings. There is one business with payroll in the industry for every 7,704 households, against one for every 16,589 across the U.S. The official count fell 0.4% from 2019 to 2023, against +28.5% for the U.S.

Which market in New York has the highest market score for barbershops?

Among 13 scored metro areas in or partly in New York, the Kingston metro area scores highest, at 67 (upper middle). Among 12 scored small-town markets in or partly in New York, the Plattsburgh area scores highest, at 69 (upper middle). Among 50 scored counties in New York, Putnam County scores highest, at 66 (upper middle). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. New York scores 27 for barbershops (lower middle), #48 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in New York. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Barbershops in other states

All 51 states

Top markets for barbershops across the U.S. · All business types in New York

Screening a site or an acquisition in New York?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.