Beauty and personal care · Metro area · Kentucky
Barbershops in the Elizabethtown, KY metro area
Competitor counts, household spending and official business counts for barbershops in the Elizabethtown, KY metro area, set against other metro areas and the U.S.
Groundwork market score · out of 100
Score 20 out of 100: Low
Ranked #372 of 387 scored metro areas
#6 of 6 scored metro areas based in Kentucky
- Listings
- 37
- 4 chain locations (11%)
- Official establishments
- 5
- Businesses with payroll, 2023
- Household spending a year
- $43.1M
- On personal care products and services · $851 a household
- Spending per listing
- $1.2M
- 38% below the U.S.
- Listings per 10k households
- 7.3
- 38% above the U.S.
- Population, 2025
- 128,666
- +2.4% since 2020
See the barbershops around any address in the Elizabethtown metro area
The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Elizabethtown metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for barbershops in the Elizabethtown metro area is 20 (low), #372 of 387 scored metro areas and #6 of 6 scored metro areas based in Kentucky. That puts it in the bottom quarter of metro areas.
As of September 2026, map listings count 37 barbershops in the Elizabethtown metro area. 4 of them (11%) are chain locations, against 12% across the U.S. That is 7.3 per 10,000 households, 38% above the U.S. rate of 5.3.
Household spending on personal care products and services in the Elizabethtown metro area comes to about $43.1M a year: $851 per household, 15% below the U.S. average. Spread across 37 barbershops, that is $1.2M per shop, 38% below the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.
The official count of businesses with payroll classed as barber shops in the Elizabethtown metro area was 5 in 2023. That is one for every 10,124 households, against one for every 16,589 across the U.S. Between 2020 and 2025, the population of the Elizabethtown metro area grew 2.4%, slower than the U.S. (+3.1%).
How the Elizabethtown metro area compares
The same measures for Kentucky and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Elizabethtown metro area | Kentucky | U.S. |
|---|---|---|---|
| Listings per 10k households | 7.3 | 5.1 | 5.3 |
| Spending per listing | $1.2M | $1.6M | $1.9M |
| Households per official establishment | 10,124 | 38,606 | 16,589 |
| Official establishment growth, 2019–2023 | n/a | +17.5% | +28.5% |
| Population growth, 2020–2025 | +2.4% | +2.2% | +3.1% |
| Spending per household on personal care products and services | $851 | $833 | $1,005 |
| Median household income | $67,534 | $63,726 | $80,734 |
| Groundwork market score | 20 | 40 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 5
- Employees, 2023
- 21
- Annual payroll, 2023
- $790K
- One-person businesses, 2023
- 56Businesses with no payroll
- Map listings, September 2026
- 374 chain locations
- Listings at the U.S. rate for this spending
- 23The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as barber shops in the Elizabethtown metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Elizabethtown metro area
- Population, 2025 estimate
- 128,666+2.4% since 2020
- Households
- 50,618
- Median age
- 39.1
- Homes lived in by their owners
- 65%
- Vehicles per household
- 1.9
- Land area
- 885 sq. mi.
- People per square mile
- 144
- Median household income
- $67,534
- Average household income
- $91,469
- Median home value
- $218,800
- Jobs located here
- 45,441
- Daytime population
- 119,051Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Elizabethtown metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.
Or open the report at the center of the Elizabethtown metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBarbershops across Kentucky
Every Kentucky market ranked →The highest-scoring metro areas in Kentucky for barbershops, numbered among those based in Kentucky (a market based in another state is listed without a number), with the Elizabethtown metro area marked.
Top metro areas in Kentucky
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Cincinnati, OH-KY-IN | 69 | 400 | 4.4 | $2.3M | +2.7% | #59 of 387 |
| 1Lexington-Fayette, KY | 54 | 108 | 5.0 | $1.8M | +3.4% | #162 of 387 |
| 2Louisville/Jefferson County, KY-IN | 47 | 315 | 5.6 | $1.6M | +2.9% | #226 of 387 |
| Clarksville, TN-KY | 45 | 106 | 8.5 | $994K | +8.5% | #253 of 387 |
| 3Bowling Green, KY | 42 | 37 | 5.0 | $1.6M | +9.5% | #267 of 387 |
| 4Owensboro, KY | 38 | 20 | 4.4 | $1.9M | +1.3% | #295 of 387 |
| Huntington-Ashland, WV-KY-OH | 38 | 71 | 4.7 | $1.7M | −2.6% | #297 of 387 |
| 5Paducah, KY-IL | 21 | 23 | 5.5 | $1.5M | −1.2% | #366 of 387 |
| 6Elizabethtown, KY | 20 | 37 | 7.3 | $1.2M | +2.4% | #372 of 387 |
Other business types in the Elizabethtown metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas40
- Hair salons39
- Barbershops20
- Nail salons36
- Spas and skin care40
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many barbershops are in the Elizabethtown, KY metro area?
The Elizabethtown metro area has 37 barbershops on map listings as of September 2026. 4 of them (11%) are chain locations. The listings count barbershops. Official counts show 5 businesses with payroll classed as barber shops in 2023. Another 56 one-person businesses have no payroll, by official counts.
How much do households in the Elizabethtown, KY metro area spend on personal care products and services?
About $43.1M a year, or $851 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 37 barbershops on map listings, it comes to $1.2M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 50,618 households in the Elizabethtown metro area and national spending patterns by income.
How does the Elizabethtown, KY metro area compare with the U.S. for barbershops?
The Elizabethtown metro area has 7.3 barbershops per 10,000 households, 38% above the U.S. rate of 5.3. Spending per shop is $1.2M, 38% below the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, the Elizabethtown metro area would have about 23, against 37 on map listings. There is one business with payroll in the industry for every 10,124 households, against one for every 16,589 across the U.S.
How fast is the Elizabethtown, KY metro area growing?
Population estimates put the Elizabethtown metro area at 128,666 people in 2025, up 2.4% since 2020, slower than the U.S. (+3.1%). It has 50,618 households. Median household income in the Elizabethtown metro area is $67,534, 16% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Elizabethtown metro area scores 20 for barbershops (low), #372 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Elizabethtown metro area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for barbershops · All 56 business types in the Elizabethtown metro area
Screening a site or an acquisition in the Elizabethtown metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Elizabethtown metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.