Groundwork

Market rankings · Washington

Barbershops in Washington

Markets across Washington ranked by the Groundwork market score for barbershops, with competitor counts and household spending for each.

Listings
1,213
194 chain locations (16%)
Official establishments
192
+44.4% since 2019
Household spending a year
$3.5B
On personal care products and services
Listings per 10k households
4.0
25% below the U.S.
Spending per listing
$2.9M
52% above the U.S.
Rank among states
#10 of 51
Market score 65 · Upper middle

A site report maps the barbershops on map listings around any address in Washington by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 1,213 barbershops in Washington. 194 of them (16%) are chain locations, against 12% across the U.S. That is 4.0 per 10,000 households, 25% below the U.S. rate of 5.3.

Household spending on personal care products and services in Washington comes to about $3.5B a year: $1,137 per household, 13% above the U.S. average. Spread across 1,213 barbershops, that is $2.9M per shop, 52% above the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.

Official counts show 192 businesses with payroll classed as barber shops in Washington in 2023, up 44.4% from 2019. That is one for every 15,963 households, against one for every 16,589 across the U.S. Across the U.S., the count rose 28.5% over the same years. Since fiscal 2022, 14 SBA-backed loans worth $2.9M have gone to businesses classed as barber shops in Washington.

Among the 50 states and DC, Washington ranks #10 for barbershops, with a Groundwork market score of 65 (upper middle). Of the 13 scored metro areas in or partly in Washington, the Olympia-Lacey-Tumwater metro area scores highest (78). Of the 8 scored small-town markets in or partly in Washington, the Shelton area scores highest (96).

Every market in Washington for barbershops

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Washington, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Washington, ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Olympia-Lacey-Tumwater, WA78514.3$2.5M+2.8%#10 of 387
2Longview-Kelso, WA76122.7$3.5M+3.5%#17 of 387
3Mount Vernon-Anacortes, WA76183.4$3.1M+2.4%#19 of 387
4Bremerton-Silverdale-Port Orchard, WA70464.2$2.7M+2.7%#51 of 387
5Spokane-Spokane Valley, WA68773.2$3.1M+3.5%#63 of 387
6Seattle-Tacoma-Bellevue, WA686494.0$3.1M+3.3%#64 of 387
7Bellingham, WA67353.7$2.8M+3.9%#69 of 387
8Kennewick-Richland, WA65635.8$1.8M+6.5%#82 of 387
Portland-Vancouver-Hillsboro, OR-WA613553.5$3.2M+1.0%#102 of 387
9Wenatchee-East Wenatchee, WA60245.1$2.1M+5.0%#114 of 387
Lewiston, ID-WA52124.5$2.1M+1.5%#179 of 387
10Walla Walla, WA47114.7$2.1M−0.4%#220 of 387
11Yakima, WA29617.0$1.3M+1.0%#338 of 387

Small-town markets

Small-town markets reaching Washington, ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Shelton, WA9651.9$5.3M+7.8%#1 of 377
2Centralia, WA8992.7$3.5M+6.7%#8 of 377
3Ellensburg, WA8473.5$2.8M+4.2%#18 of 377
4Port Angeles, WA8082.3$4.2M+1.1%#30 of 377
5Aberdeen, WA7982.6$3.4M+3.0%#33 of 377
6Oak Harbor, WA75102.8$3.8M−1.5%#43 of 377
7Pullman, WA7252.7$3.3M+1.5%#55 of 377
8Moses Lake, WA70164.5$2.1M+6.3%#72 of 377
Port Townsend, WANot scored42.4$4M+2.7%
Othello, WANot scored46.4$1.4M+4.3%

Counties

Counties in Washington, ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Mason County, WA9051.9$5.3M+7.8%#11 of 1,356
2Lewis County, WA8192.7$3.5M+6.7%#61 of 1,356
3Douglas County, WA8163.8$2.8M+8.0%#65 of 1,356
4Thurston County, WA78514.3$2.5M+2.8%#97 of 1,356
5Cowlitz County, WA77122.7$3.5M+3.5%#103 of 1,356
6Benton County, WA77374.7$2.2M+6.9%#118 of 1,356
7Skagit County, WA76183.4$3.1M+2.4%#121 of 1,356
8Kittitas County, WA7573.5$2.8M+4.2%#139 of 1,356
9Snohomish County, WA731213.8$3.2M+4.9%#163 of 1,356
10Kitsap County, WA73464.2$2.7M+2.7%#169 of 1,356
11King County, WA723603.8$3.4M+3.1%#179 of 1,356
12Pierce County, WA721684.8$2.4M+2.5%#190 of 1,356
13Clallam County, WA7182.3$4.2M+1.1%#196 of 1,356
14Whatcom County, WA71353.7$2.8M+3.9%#201 of 1,356
15Island County, WA70102.8$3.8M−1.5%#218 of 1,356
16Grays Harbor County, WA7082.6$3.4M+3.0%#222 of 1,356
17Spokane County, WA69743.4$2.9M+3.2%#259 of 1,356
18Clark County, WA65713.6$3.1M+5.3%#328 of 1,356
19Whitman County, WA6352.7$3.3M+1.5%#381 of 1,356
20Grant County, WA62164.5$2.1M+6.3%#412 of 1,356
21Chelan County, WA59185.7$1.8M+3.3%#471 of 1,356
22Franklin County, WA50268.7$1.2M+5.6%#707 of 1,356
23Walla Walla County, WA49114.7$2.1M−0.4%#721 of 1,356
24Asotin County, WA3777.4$1.3M+1.0%#981 of 1,356
25Yakima County, WA35617.0$1.3M+1.0%#1,023 of 1,356
Show all 39 counties
Counties in Washington, ranked for barbershops by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Stevens County, WANot scored31.5$6M+6.6%
Okanogan County, WANot scored21.1$7.9M+7.3%
Jefferson County, WANot scored42.4$4M+2.7%
Pacific County, WANot scored21.8$5M+3.6%
Klickitat County, WANot scored11.0$9.6M+6.6%
Adams County, WANot scored46.4$1.4M+4.3%
San Juan County, WANot scored22.2$4.8M+4.2%
Pend Oreille County, WANot scored23.4$2.8M+7.1%
Skamania County, WANot scored12.0$5.4M+5.2%
Lincoln County, WANot scored00.0n/a+9.7%
Ferry County, WANot scored13.2$2.6M+4.4%
Wahkiakum County, WANot scored00.0n/a+9.6%
Columbia County, WANot scored00.0n/a+4.7%
Garfield County, WANot scored19.7$916K+5.2%

Markets with fewer than 5 barbershops on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many barbershops are in Washington?

Washington has 1,213 barbershops on map listings as of September 2026. 194 of them (16%) are chain locations. The listings count barbershops. Official counts show 192 businesses with payroll classed as barber shops in 2023, up 44.4% from 2019. Official counts also show 1,707 one-person businesses without payroll.

How much do households in Washington spend on personal care products and services?

About $3.5B a year, or $1,137 per household. That is 13% above the U.S. average (an index of 113, where 100 is the U.S. average). Spread across the 1,213 barbershops on map listings, it comes to $2.9M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 3,064,820 households in Washington and national spending patterns by income.

How does Washington compare with the U.S. for barbershops?

Washington has 4.0 barbershops per 10,000 households, 25% below the U.S. rate of 5.3. Spending per shop is $2.9M, 52% above the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, Washington would have about 1,847, against 1,213 on map listings. There is one business with payroll in the industry for every 15,963 households, against one for every 16,589 across the U.S. The official count rose 44.4% from 2019 to 2023, against +28.5% for the U.S.

Which market in Washington has the highest market score for barbershops?

Among 13 scored metro areas in or partly in Washington, the Olympia-Lacey-Tumwater metro area scores highest, at 78 (high). Among 8 scored small-town markets in or partly in Washington, the Shelton area scores highest, at 96 (very high). Among 25 scored counties in Washington, Mason County scores highest, at 90 (very high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Washington scores 65 for barbershops (upper middle), #10 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Washington. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Barbershops in other states

All 51 states

Top markets for barbershops across the U.S. · All business types in Washington

Screening a site or an acquisition in Washington?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.