Market rankings · Michigan
Pizza places in Michigan
Every metro area, small-town market and county in Michigan, ranked by the Groundwork market score for pizza places, with competitor counts and household spending for each.
- Listings
- 3,376
- 2,018 chain locations (60%)
- Official establishments
- 7,923
- All limited-service restaurants · +7.8% since 2019
- Household spending a year
- $15.8B
- On food away from home
- Listings per 10k households
- 8.3
- 4% above the U.S.
- Spending per listing
- $4.7M
- 8% below the U.S.
- Rank among states
- #37 of 51
- Market score 39 · Lower middle
A site report maps the pizza places on map listings around any address in Michigan by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Michigan has 3,376 pizza places on map listings as of September 2026. Chain locations make up 60% of them, against 58% across the U.S. Per 10,000 households, that is 8.3, 4% above the U.S. rate of 8.0.
Households in Michigan spend about $15.8B a year on food away from home, or $3,875 per household, 5% below the U.S. average. Spread across 3,376 pizza places, that is $4.7M per pizza place, 8% below the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.
The official count of businesses with payroll classed as limited-service restaurants in Michigan was 7,923 in 2023, up 7.8% from 2019. That is one for every 514 households, against one for every 478 across the U.S. Across the U.S., the count rose 6.1% over the same years. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Since fiscal 2022, 351 SBA-backed loans worth $161.5M have gone to businesses classed as limited-service restaurants in Michigan.
Among the 50 states and DC, Michigan ranks #37 for pizza places, with a Groundwork market score of 39 (lower middle). Of the 16 scored metro areas in or partly in Michigan, the Midland metro area scores highest (65). Of the 19 scored small-town markets in or partly in Michigan, the Holland area scores highest (79).
Every market in Michigan for pizza places
Download the ranking (CSV)Numbered by Groundwork market score among the markets based in Michigan, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.
Metro areas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Midland, MI | 65 | 22 | 6.3 | $6.4M | +0.3% | #90 of 387 |
| 2Grand Rapids-Wyoming-Kentwood, MI | 59 | 373 | 8.5 | $4.8M | +2.8% | #118 of 387 |
| 3Jackson, MI | 53 | 46 | 7.4 | $5M | −0.4% | #167 of 387 |
| 4Traverse City, MI | 52 | 63 | 9.6 | $4.2M | +2.2% | #179 of 387 |
| 5Bay City, MI | 50 | 29 | 6.4 | $5.4M | −1.6% | #189 of 387 |
| 6Ann Arbor, MI | 50 | 137 | 9.1 | $4.9M | −0.4% | #193 of 387 |
| 7Monroe, MI | 50 | 62 | 9.8 | $4M | +0.7% | #200 of 387 |
| 8Kalamazoo-Portage, MI | 46 | 91 | 8.5 | $4.6M | +0.8% | #228 of 387 |
| 9Lansing-East Lansing, MI | 44 | 154 | 7.9 | $4.8M | +1.4% | #239 of 387 |
| 10Detroit-Warren-Dearborn, MI | 43 | 1,485 | 8.4 | $4.8M | +0.1% | #249 of 387 |
| South Bend-Mishawaka, IN-MI | 43 | 106 | 8.3 | $4.5M | +0.1% | #250 of 387 |
| 11Saginaw, MI | 38 | 51 | 6.5 | $5.3M | −1.1% | #287 of 387 |
| 12Niles, MI | 37 | 51 | 8.0 | $4.6M | −1.3% | #291 of 387 |
| 13Flint, MI | 36 | 132 | 7.9 | $4.5M | −1.1% | #297 of 387 |
| 14Muskegon-Norton Shores, MI | 36 | 60 | 8.9 | $3.9M | +1.8% | #299 of 387 |
| 15Battle Creek, MI | 33 | 42 | 7.9 | $4.5M | −0.6% | #315 of 387 |
Small-town markets
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Holland, MI | 79 | 34 | 7.5 | $5.4M | +2.1% | #23 of 520 |
| 2Coldwater, MI | 72 | 11 | 6.5 | $5.3M | +2.5% | #65 of 520 |
| Marinette, WI-MI | 69 | 17 | 5.8 | $5.9M | +0.3% | #81 of 520 |
| 3Sturgis, MI | 69 | 16 | 6.8 | $5.2M | +0.1% | #83 of 520 |
| 4Hillsdale, MI | 62 | 15 | 8.4 | $4.2M | 0.0% | #140 of 520 |
| 5Marquette, MI | 59 | 26 | 9.2 | $3.8M | +2.3% | #161 of 520 |
| 6Escanaba, MI | 58 | 10 | 6.3 | $5.4M | −0.8% | #165 of 520 |
| 7Alma, MI | 55 | 11 | 7.4 | $4.6M | −1.1% | #206 of 520 |
| 8Big Rapids, MI | 55 | 15 | 9.0 | $3.7M | +4.7% | #211 of 520 |
| 9Owosso, MI | 54 | 22 | 7.8 | $4.6M | −0.4% | #216 of 520 |
| 10Ludington, MI | 52 | 10 | 7.8 | $4.6M | 0.0% | #231 of 520 |
| 11Adrian, MI | 52 | 37 | 9.5 | $3.9M | −1.6% | #235 of 520 |
| 12Houghton, MI | 51 | 17 | 11.0 | $3.2M | +1.8% | #247 of 520 |
| 13Alpena, MI | 50 | 10 | 7.7 | $4.2M | −0.1% | #254 of 520 |
| 14Mount Pleasant, MI | 46 | 20 | 8.0 | $4.1M | +0.3% | #297 of 520 |
| 15Cadillac, MI | 45 | 22 | 11.2 | $3.1M | +2.0% | #310 of 520 |
| 16Petoskey, MI | 44 | 20 | 13.2 | $3.1M | −1.0% | #318 of 520 |
| 17Iron Mountain, MI-WI | 43 | 18 | 12.8 | $2.7M | +0.4% | #328 of 520 |
| 18Sault Ste. Marie, MI | 41 | 14 | 9.9 | $3.4M | −1.9% | #346 of 520 |
Counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Leelanau County, MI | 80 | 7 | 7.3 | $6.3M | +3.0% | #87 of 2,090 |
| 2Cass County, MI | 78 | 10 | 4.7 | $8.1M | +0.2% | #115 of 2,090 |
| 3Clinton County, MI | 78 | 20 | 6.3 | $6.7M | +1.6% | #119 of 2,090 |
| 4Ottawa County, MI | 73 | 87 | 7.8 | $5.5M | +3.9% | #227 of 2,090 |
| 5Barry County, MI | 73 | 19 | 7.8 | $5M | +2.2% | #229 of 2,090 |
| 6Livingston County, MI | 72 | 62 | 8.1 | $5.8M | +1.7% | #254 of 2,090 |
| 7Allegan County, MI | 71 | 34 | 7.5 | $5.4M | +2.1% | #280 of 2,090 |
| 8Cheboygan County, MI | 70 | 5 | 4.5 | $7.8M | +0.9% | #297 of 2,090 |
| 9Newaygo County, MI | 70 | 12 | 6.1 | $5.7M | +3.1% | #312 of 2,090 |
| 10Osceola County, MI | 68 | 5 | 5.3 | $6.2M | +2.7% | #366 of 2,090 |
| 11Gladwin County, MI | 68 | 6 | 5.3 | $6.2M | +2.8% | #368 of 2,090 |
| 12Lapeer County, MI | 67 | 24 | 6.9 | $5.6M | +1.0% | #404 of 2,090 |
| 13Antrim County, MI | 67 | 10 | 9.0 | $4.1M | +5.3% | #428 of 2,090 |
| 14Midland County, MI | 65 | 22 | 6.3 | $6.4M | +0.3% | #472 of 2,090 |
| 15Kalkaska County, MI | 65 | 6 | 7.7 | $4.5M | +4.3% | #485 of 2,090 |
| 16St. Clair County, MI | 64 | 44 | 6.5 | $5.8M | +0.1% | #505 of 2,090 |
| 17Branch County, MI | 63 | 11 | 6.5 | $5.3M | +2.5% | #552 of 2,090 |
| 18Montcalm County, MI | 63 | 18 | 7.3 | $4.7M | +4.1% | #558 of 2,090 |
| 19Sanilac County, MI | 62 | 9 | 5.1 | $6.6M | −1.0% | #572 of 2,090 |
| 20Ionia County, MI | 62 | 16 | 6.9 | $5.4M | −0.5% | #582 of 2,090 |
| 21St. Joseph County, MI | 60 | 16 | 6.8 | $5.2M | +0.1% | #643 of 2,090 |
| 22Benzie County, MI | 59 | 8 | 10.4 | $3.7M | +3.1% | #698 of 2,090 |
| 23Tuscola County, MI | 57 | 14 | 6.5 | $5.2M | −1.2% | #744 of 2,090 |
| 24Jackson County, MI | 57 | 46 | 7.4 | $5M | −0.4% | #749 of 2,090 |
| 25Oceana County, MI | 57 | 9 | 8.6 | $4M | +1.7% | #764 of 2,090 |
Show all 83 counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 26Van Buren County, MI | 56 | 21 | 6.9 | $5.3M | +0.7% | #783 of 2,090 |
| 27Oakland County, MI | 56 | 467 | 8.8 | $5.2M | +1.2% | #785 of 2,090 |
| 28Manistee County, MI | 55 | 9 | 8.5 | $4.1M | +2.3% | #838 of 2,090 |
| 29Monroe County, MI | 55 | 62 | 9.8 | $4M | +0.7% | #840 of 2,090 |
| 30Bay County, MI | 54 | 29 | 6.4 | $5.4M | −1.6% | #856 of 2,090 |
| 31Washtenaw County, MI | 54 | 137 | 9.1 | $4.9M | −0.4% | #859 of 2,090 |
| 32Kent County, MI | 54 | 233 | 9.1 | $4.5M | +2.5% | #863 of 2,090 |
| 33Kalamazoo County, MI | 53 | 91 | 8.5 | $4.6M | +0.8% | #907 of 2,090 |
| 34Hillsdale County, MI | 53 | 15 | 8.4 | $4.2M | 0.0% | #912 of 2,090 |
| 35Delta County, MI | 52 | 10 | 6.3 | $5.4M | −0.8% | #931 of 2,090 |
| 36Marquette County, MI | 50 | 26 | 9.2 | $3.8M | +2.3% | #1,032 of 2,090 |
| 37Roscommon County, MI | 50 | 10 | 8.6 | $3.8M | +1.9% | #1,034 of 2,090 |
| 38Mecosta County, MI | 49 | 15 | 9.0 | $3.7M | +4.7% | #1,082 of 2,090 |
| 39Missaukee County, MI | 49 | 6 | 10.2 | $3.4M | +1.4% | #1,090 of 2,090 |
| 40Gratiot County, MI | 48 | 11 | 7.4 | $4.6M | −1.1% | #1,104 of 2,090 |
| 41Macomb County, MI | 48 | 323 | 9.0 | $4.4M | +0.7% | #1,109 of 2,090 |
| 42Shiawassee County, MI | 47 | 22 | 7.8 | $4.6M | −0.4% | #1,142 of 2,090 |
| 43Saginaw County, MI | 46 | 51 | 6.5 | $5.3M | −1.1% | #1,170 of 2,090 |
| 44Ingham County, MI | 46 | 93 | 7.9 | $4.6M | +1.7% | #1,178 of 2,090 |
| 45Eaton County, MI | 46 | 41 | 9.0 | $4.3M | +0.4% | #1,181 of 2,090 |
| 46Ogemaw County, MI | 46 | 7 | 7.5 | $4.3M | +1.6% | #1,183 of 2,090 |
| 47Grand Traverse County, MI | 46 | 42 | 10.4 | $3.9M | +1.4% | #1,190 of 2,090 |
| 48Berrien County, MI | 45 | 51 | 8.0 | $4.6M | −1.3% | #1,223 of 2,090 |
| 49Mason County, MI | 45 | 10 | 7.8 | $4.6M | 0.0% | #1,224 of 2,090 |
| 50Lenawee County, MI | 45 | 37 | 9.5 | $3.9M | −1.6% | #1,233 of 2,090 |
| 51Genesee County, MI | 44 | 132 | 7.9 | $4.5M | −1.1% | #1,257 of 2,090 |
| 52Alpena County, MI | 44 | 10 | 7.7 | $4.2M | −0.1% | #1,262 of 2,090 |
| 53Muskegon County, MI | 44 | 60 | 8.9 | $3.9M | +1.8% | #1,267 of 2,090 |
| 54Calhoun County, MI | 43 | 42 | 7.9 | $4.5M | −0.6% | #1,302 of 2,090 |
| 55Emmet County, MI | 41 | 20 | 13.2 | $3.1M | −1.0% | #1,411 of 2,090 |
| 56Houghton County, MI | 41 | 17 | 11.9 | $2.9M | +1.6% | #1,413 of 2,090 |
| 57Isabella County, MI | 40 | 20 | 8.0 | $4.1M | +0.3% | #1,433 of 2,090 |
| 58Wayne County, MI | 39 | 565 | 8.1 | $4.4M | −1.1% | #1,465 of 2,090 |
| 59Iosco County, MI | 38 | 11 | 9.4 | $3.3M | +0.3% | #1,521 of 2,090 |
| 60Otsego County, MI | 38 | 13 | 11.6 | $3.2M | +3.8% | #1,525 of 2,090 |
| 61Chippewa County, MI | 36 | 14 | 9.9 | $3.4M | −1.9% | #1,597 of 2,090 |
| 62Mackinac County, MI | 35 | 5 | 9.6 | $3.6M | +3.8% | #1,625 of 2,090 |
| 63Charlevoix County, MI | 35 | 16 | 13.0 | $3M | 0.0% | #1,635 of 2,090 |
| 64Wexford County, MI | 35 | 16 | 11.7 | $2.9M | +2.3% | #1,639 of 2,090 |
| 65Clare County, MI | 32 | 10 | 8.0 | $3.8M | +2.3% | #1,719 of 2,090 |
| 66Huron County, MI | 31 | 13 | 9.2 | $3.6M | −2.7% | #1,756 of 2,090 |
| 67Dickinson County, MI | 30 | 18 | 15.1 | $2.3M | −0.3% | #1,806 of 2,090 |
| 68Crawford County, MI | 27 | 8 | 12.8 | $2.5M | +5.7% | #1,873 of 2,090 |
| Menominee County, MI | Not scored | 2 | 1.9 | $17.1M | −2.2% | |
| Arenac County, MI | Not scored | 4 | 6.1 | $5.4M | +0.5% | |
| Gogebic County, MI | Not scored | 4 | 5.7 | $5.6M | −0.4% | |
| Presque Isle County, MI | Not scored | 2 | 3.0 | $11.2M | +1.0% | |
| Lake County, MI | Not scored | 1 | 1.9 | $15.4M | +9.1% | |
| Iron County, MI | Not scored | 4 | 7.2 | $4.4M | +1.1% | |
| Alcona County, MI | Not scored | 1 | 1.9 | $17.3M | +3.7% | |
| Montmorency County, MI | Not scored | 5 | 10.2 | $3M | +7.3% | |
| Alger County, MI | Not scored | 5 | 14.2 | $2.3M | −2.3% | |
| Oscoda County, MI | Not scored | 1 | 2.6 | $11.3M | +6.0% | |
| Baraga County, MI | Not scored | 7 | 20.4 | $1.6M | +0.3% | |
| Schoolcraft County, MI | Not scored | 4 | 10.3 | $3.2M | +1.7% | |
| Luce County, MI | Not scored | 4 | 16.3 | $1.9M | −1.1% | |
| Ontonagon County, MI | Not scored | 3 | 9.5 | $3.2M | +0.4% | |
| Keweenaw County, MI | Not scored | 0 | 0.0 | n/a | +6.2% |
Markets with fewer than 5 pizza places on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.
Questions
How many pizza places are in Michigan?
Map listings as of September 2026 show 3,376 pizza places in Michigan. 2,018 of them (60%) are chain locations. The listings count pizza restaurants. Official counts show 7,923 businesses with payroll classed as limited-service restaurants in 2023, up 7.8% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts list 1,312 one-person businesses without payroll.
How much do households in Michigan spend on food away from home?
About $15.8B a year, or $3,875 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 3,376 pizza places on map listings, it comes to $4.7M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 4,076,369 households in Michigan and national spending patterns by income.
How does Michigan compare with the U.S. for pizza places?
Michigan has 8.3 pizza places per 10,000 households, 4% above the U.S. rate of 8.0. Spending per pizza place is $4.7M, 8% below the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, Michigan would have about 3,108, against 3,376 on map listings. There is one business with payroll in the industry for every 514 households, against one for every 478 across the U.S. The official count rose 7.8% from 2019 to 2023, against +6.1% for the U.S.
Which market in Michigan has the highest market score for pizza places?
Among 16 scored metro areas in or partly in Michigan, the Midland metro area scores highest, at 65 (upper middle). Among 19 scored small-town markets in or partly in Michigan, the Holland area scores highest, at 79 (high). Among 68 scored counties in Michigan, Leelanau County scores highest, at 80 (high). Scores compare each market with others of its kind across the U.S.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Michigan scores 39 for pizza places (lower middle), #37 of the 50 states and DC.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Michigan. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
Pizza in other states
All 51 states
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- South Carolina
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- Tennessee
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- Washington
- West Virginia
- Wisconsin
- Wyoming
Top markets for pizza places across the U.S. · All business types in Michigan
Related business types in Michigan
- Restaurants and cafes37,452 listings
- Sit-down restaurants19,197 listings
- Fast food and sandwich shops5,209 listings
- Coffee shops and cafes3,819 listings
- Bakeries and dessert shops3,652 listings
Screening a site or an acquisition in Michigan?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.