Market rankings · Oklahoma

Pizza places in Oklahoma

Every metro area, small-town market and county in Oklahoma, ranked by the Groundwork market score for pizza places, with competitor counts and household spending for each.

Listings: 1,341; 1,049 chain locations (78%)
Official establishments: 3,024; All limited-service restaurants · +0.5% since 2019
Household spending a year: $5.5B; On food away from home
Listings per 10k households: 8.6; 8% above the U.S.
Spending per listing: $4.1M; 19% below the U.S.
Rank among states: #36 of 51; Market score 40 · Lower middle

A site report maps the pizza places on map listings around any address in Oklahoma by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Oklahoma has 1,341 pizza places on map listings as of September 2026. Of those, 1,049 are chain locations, or 78%, against 58% across the U.S. That comes to 8.6 for every 10,000 households, 8% above the U.S. rate of 8.0.

Household spending on food away from home in Oklahoma comes to about $5.5B a year: $3,519 per household, 14% below the U.S. average. That is about $4.1M of household spending for each pizza place on map listings, 19% below the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

The official count of businesses with payroll classed as limited-service restaurants in Oklahoma was 3,024 in 2023, up 0.5% from 2019. That is one for every 517 households, against one for every 478 across the U.S. Across the U.S., the count rose 6.1% over the same years. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Since fiscal 2022, 67 SBA-backed loans worth $29.2M have gone to businesses classed as limited-service restaurants in Oklahoma.

Among the 50 states and DC, Oklahoma ranks #36 for pizza places, with a Groundwork market score of 40 (lower middle). Of the 5 scored metro areas in or partly in Oklahoma, the Tulsa metro area scores highest (56). Of the 17 scored small-town markets in or partly in Oklahoma, the Bartlesville area scores highest (64).

Every market in Oklahoma for pizza places

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Oklahoma, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Oklahoma, ranked for pizza places by Groundwork market score
Market	Score	Listings	Per 10k households	Spending per listing	Population growth	U.S. rank
1Tulsa, OK	56	294	7.2	$5.1M	+5.1%	#141 of 387
2Oklahoma City, OK	44	485	8.5	$4.4M	+5.8%	#242 of 387
3Enid, OK	28	21	8.8	$3.9M	−1.5%	#346 of 387
Fort Smith, AR-OK	25	88	9.7	$3.4M	+3.1%	#358 of 387
4Lawton, OK	24	46	9.8	$3.4M	+0.7%	#361 of 387

Small-town markets

Small-town markets reaching Oklahoma, ranked for pizza places by Groundwork market score
Market	Score	Listings	Per 10k households	Spending per listing	Population growth	U.S. rank
1Bartlesville, OK	64	17	8.1	$4.3M	+2.7%	#125 of 520
2Tahlequah, OK	56	15	8.0	$3.9M	+4.5%	#194 of 520
3Durant, OK	56	16	8.7	$3.7M	+10.9%	#198 of 520
4Ada, OK	55	10	6.6	$5.1M	+1.2%	#205 of 520
5Duncan, OK	53	19	10.8	$3.1M	+3.4%	#229 of 520
6Stillwater, OK	48	24	7.4	$4.3M	+2.8%	#273 of 520
7Weatherford, OK	47	9	5.9	$5.6M	−0.7%	#285 of 520
8Shawnee, OK	43	25	9.3	$3.5M	+3.5%	#321 of 520
9Miami, OK	36	16	13.4	$2.2M	+0.7%	#406 of 520
10Altus, OK	35	10	10.2	$3.3M	+0.1%	#411 of 520
11McAlester, OK	34	17	9.5	$3.3M	−1.1%	#417 of 520
12Elk City, OK	32	6	7.3	$4.3M	−0.7%	#438 of 520
13Ardmore, OK	32	21	11.0	$3M	+1.8%	#443 of 520
14Ponca City, OK	29	16	9.5	$3.4M	−0.3%	#460 of 520
15Woodward, OK	25	8	10.1	$3.4M	−2.8%	#482 of 520
16Guymon, OK	24	8	11.7	$2.7M	−4.5%	#490 of 520
17Muskogee, OK	23	28	10.9	$2.8M	+0.7%	#497 of 520

Counties

Counties in Oklahoma, ranked for pizza places by Groundwork market score
Market	Score	Listings	Per 10k households	Spending per listing	Population growth	U.S. rank
1Wagoner County, OK	87	19	6.1	$6.4M	+14.6%	#26 of 2,090
2Rogers County, OK	86	18	4.9	$7.9M	+7.1%	#29 of 2,090
3Logan County, OK	81	15	8.4	$4.8M	+11.5%	#77 of 2,090
4Grady County, OK	74	14	6.8	$5.5M	+7.7%	#199 of 2,090
5Creek County, OK	70	17	6.0	$5.7M	+4.4%	#311 of 2,090
6Canadian County, OK	68	51	8.8	$4.6M	+20.4%	#376 of 2,090
7Osage County, OK	60	14	8.1	$4.3M	+2.2%	#654 of 2,090
8Cleveland County, OK	58	87	7.4	$5.1M	+2.6%	#721 of 2,090
9McClain County, OK	57	16	9.7	$4.1M	+18.4%	#761 of 2,090
10Delaware County, OK	57	14	8.2	$4M	+3.8%	#765 of 2,090
11Lincoln County, OK	57	12	9.1	$3.7M	+5.3%	#769 of 2,090
12Washington County, OK	55	17	8.1	$4.3M	+2.7%	#836 of 2,090
13Tulsa County, OK	53	207	7.6	$4.9M	+4.2%	#902 of 2,090
14Bryan County, OK	51	16	8.7	$3.7M	+10.9%	#992 of 2,090
15Cherokee County, OK	50	15	8.0	$3.9M	+4.5%	#1,029 of 2,090
16Pawnee County, OK	49	5	8.2	$4M	+3.1%	#1,076 of 2,090
17Pontotoc County, OK	48	10	6.6	$5.1M	+1.2%	#1,102 of 2,090
18Marshall County, OK	48	6	10.0	$3.2M	+6.0%	#1,123 of 2,090
19Stephens County, OK	46	19	10.8	$3.1M	+3.4%	#1,203 of 2,090
20Le Flore County, OK	46	20	11.1	$2.7M	+4.1%	#1,210 of 2,090
21Sequoyah County, OK	44	13	8.4	$3.6M	+4.1%	#1,277 of 2,090
22Love County, OK	44	6	15.4	$2.2M	+6.1%	#1,290 of 2,090
23Payne County, OK	43	24	7.4	$4.3M	+2.8%	#1,307 of 2,090
24Oklahoma County, OK	43	290	8.8	$4.1M	+3.0%	#1,313 of 2,090
25Adair County, OK	43	6	8.4	$3.4M	+2.0%	#1,324 of 2,090

Show all 77 counties

Counties in Oklahoma, ranked for pizza places by Groundwork market score, continued
Market	Score	Listings	Per 10k households	Spending per listing	Population growth	U.S. rank
26Kingfisher County, OK	41	9	15.8	$2.3M	+4.1%	#1,421 of 2,090
27Seminole County, OK	38	6	6.8	$4.3M	−0.3%	#1,506 of 2,090
28Pottawatomie County, OK	38	25	9.3	$3.5M	+3.5%	#1,512 of 2,090
29Garvin County, OK	38	10	9.9	$3.3M	+2.8%	#1,520 of 2,090
30Garfield County, OK	36	21	8.8	$3.9M	−1.5%	#1,589 of 2,090
31Okmulgee County, OK	35	14	9.8	$3.2M	+1.5%	#1,630 of 2,090
32Mayes County, OK	34	17	11.1	$3M	+3.5%	#1,671 of 2,090
33Comanche County, OK	33	43	9.6	$3.4M	+0.8%	#1,695 of 2,090
34Ottawa County, OK	33	16	13.4	$2.2M	+0.7%	#1,709 of 2,090
35Custer County, OK	32	8	7.2	$4.6M	−1.0%	#1,713 of 2,090
36McCurtain County, OK	32	12	10.8	$2.8M	−0.3%	#1,732 of 2,090
37Okfuskee County, OK	32	5	12.5	$2.4M	+1.6%	#1,741 of 2,090
38Pushmataha County, OK	32	6	13.5	$2.2M	+0.1%	#1,743 of 2,090
39McIntosh County, OK	32	12	15.4	$1.9M	+4.3%	#1,746 of 2,090
40Jackson County, OK	31	10	10.2	$3.3M	+0.1%	#1,760 of 2,090
41Pittsburg County, OK	31	17	9.5	$3.3M	−1.1%	#1,761 of 2,090
42Craig County, OK	29	8	15.4	$2M	+2.6%	#1,832 of 2,090
43Beckham County, OK	28	6	7.3	$4.3M	−0.7%	#1,836 of 2,090
44Carter County, OK	28	21	11.0	$3M	+1.8%	#1,841 of 2,090
45Choctaw County, OK	27	5	8.4	$3.4M	−1.0%	#1,860 of 2,090
46Murray County, OK	26	5	10.1	$3.4M	−0.5%	#1,888 of 2,090
47Kay County, OK	25	16	9.5	$3.4M	−0.3%	#1,905 of 2,090
48Woodward County, OK	23	8	10.1	$3.4M	−2.8%	#1,943 of 2,090
49Texas County, OK	23	8	11.7	$2.7M	−4.5%	#1,950 of 2,090
50Muskogee County, OK	22	28	10.9	$2.8M	+0.7%	#1,972 of 2,090
51Caddo County, OK	20	10	11.0	$2.8M	−2.9%	#2,006 of 2,090
Atoka County, OK	Not scored	4	8.0	$4M	+3.1%
Hughes County, OK	Not scored	4	9.9	$2.9M	+0.8%
Haskell County, OK	Not scored	4	8.7	$3.5M	+2.0%
Noble County, OK	Not scored	2	4.8	$7.3M	−0.2%
Washita County, OK	Not scored	1	2.4	$13.7M	−0.2%
Johnston County, OK	Not scored	3	7.7	$4M	+2.0%
Latimer County, OK	Not scored	4	10.3	$2.7M	+1.8%
Nowata County, OK	Not scored	4	10.9	$3M	+2.1%
Woods County, OK	Not scored	4	11.2	$2.8M	−1.8%
Blaine County, OK	Not scored	3	8.9	$3.8M	−2.2%
Kiowa County, OK	Not scored	5	14.5	$2M	−3.7%
Major County, OK	Not scored	2	6.3	$5.7M	−2.7%
Tillman County, OK	Not scored	2	7.5	$4M	−2.4%
Alfalfa County, OK	Not scored	1	5.2	$6.7M	−1.1%
Greer County, OK	Not scored	1	5.1	$6.1M	−2.2%
Cotton County, OK	Not scored	3	14.7	$2.3M	−1.9%
Jefferson County, OK	Not scored	5	23.1	$1.2M	+2.2%
Coal County, OK	Not scored	1	4.9	$6.3M	+3.0%
Beaver County, OK	Not scored	1	6.0	$5.7M	−2.9%
Dewey County, OK	Not scored	1	6.1	$5.5M	−6.0%
Grant County, OK	Not scored	2	12.4	$2.7M	−2.8%
Ellis County, OK	Not scored	1	6.8	$4.7M	−3.4%
Roger Mills County, OK	Not scored	0	0.0	n/a	−5.0%
Harper County, OK	Not scored	1	7.5	$4.5M	−2.3%
Harmon County, OK	Not scored	2	20.7	$1.5M	−6.0%
Cimarron County, OK	Not scored	3	42.4	$898K	−10.0%

Markets with fewer than 5 pizza places on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many pizza places are in Oklahoma?

Map listings as of September 2026 show 1,341 pizza places in Oklahoma. 1,049 of them (78%) are chain locations. The listings count pizza restaurants. Official counts show 3,024 businesses with payroll classed as limited-service restaurants in 2023, up 0.5% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts also show 566 one-person businesses without payroll.

How much do households in Oklahoma spend on food away from home?

About $5.5B a year, or $3,519 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 1,341 pizza places on map listings, it comes to $4.1M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 1,562,389 households in Oklahoma and national spending patterns by income.

How does Oklahoma compare with the U.S. for pizza places?

Oklahoma has 8.6 pizza places per 10,000 households, 8% above the U.S. rate of 8.0. Spending per pizza place is $4.1M, 19% below the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, Oklahoma would have about 1,082, against 1,341 on map listings. There is one business with payroll in the industry for every 517 households, against one for every 478 across the U.S. The official count rose 0.5% from 2019 to 2023, against +6.1% for the U.S.

Which market in Oklahoma has the highest market score for pizza places?

Among 5 scored metro areas in or partly in Oklahoma, the Tulsa metro area scores highest, at 56 (upper middle). Among 17 scored small-town markets in or partly in Oklahoma, the Bartlesville area scores highest, at 64 (upper middle). Among 51 scored counties in Oklahoma, Wagoner County scores highest, at 87 (high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Oklahoma scores 40 for pizza places (lower middle), #36 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Oklahoma. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Restaurants and cafes16,805 listings
Sit-down restaurants9,182 listings
Fast food and sandwich shops2,435 listings
Coffee shops and cafes1,642 listings
Bakeries and dessert shops1,580 listings

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