Groundwork

Food and drink · County · Michigan

Pizza places in Clare County, MI

The pizza places in Clare County, MI, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 32 out of 100: Lower middle

Ranked #1,719 of 2,090 scored counties
#65 of 68 scored counties in Michigan

Listings
10
4 chain locations (40%)
Official establishments
28
All limited-service restaurants · +21.7% since 2019
Household spending a year
$38.2M
On food away from home · $3,054 a household
Spending per listing
$3.8M
25% below the U.S.
Listings per 10k households
8.0
In line with the U.S.
Population, 2025
31,543
+2.3% since 2020

See the pizza places around any address in Clare County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Clare County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Clare County scores 32 (lower middle) on the Groundwork market score for pizza places, ranking #1,719 of 2,090 scored counties and #65 of 68 scored counties in Michigan. That puts it in the bottom quarter of counties.

At $3,054 per household (25% below the U.S. average), households in Clare County spend about $38.2M a year on food away from home. Spread across 10 pizza places, that is $3.8M per pizza place, 25% below the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

There are 10 pizza places on map listings in Clare County as of September 2026. Chain locations make up 40% of them, against 58% across the U.S. That is 8.0 per 10,000 households, in line with the U.S. rate of 8.0.

In 2023, official counts showed 28 businesses with payroll in Clare County classed as limited-service restaurants, up 21.7% from 2019. That is one for every 447 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Since fiscal 2022, 1 SBA-backed loan worth $150K has gone to businesses classed as limited-service restaurants in Clare County. Population estimates put the population change in Clare County from 2020 to 2025 at +2.3%, slower than the U.S. (+3.1%).

How Clare County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Clare County, MI compared with Michigan and the U.S.
MeasureClare CountyMichiganU.S.
Listings per 10k households8.08.38.0
Spending per listing$3.8M$4.7M$5.1M
Households per official establishment (all limited-service restaurants)447514478
Official establishment growth, 2019–2023+21.7%+7.8%+6.1%
Population growth, 2020–2025+2.3%+0.6%+3.1%
Spending per household on food away from home$3,054$3,875$4,070
Median household income$49,384$72,875$80,734
Groundwork market score3239

Official counts and lending

Businesses

Official establishments, 2019 to 2023
23 → 28All limited-service restaurants · +21.7% over the period
Employees, 2023
555
Annual payroll, 2023
$9.7M
One-person businesses, 2023
3All limited-service restaurants with no payroll
Map listings, September 2026
104 chain locations
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$150K

SBA-backed loans to businesses classed as limited-service restaurants in Clare County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Clare County

Population, 2025 estimate
31,543+2.3% since 2020
Households
12,521
Median age
47.5
Homes lived in by their owners
87%
Vehicles per household
1.7
Land area
564 sq. mi.
People per square mile
55
Median household income
$49,384+24.8% vs. 2015–2019, before inflation
Average household income
$68,316
Median home value
$133,800
Jobs located here
6,145
Daytime population
27,541Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Clare County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Clare County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

The highest-scoring counties in Michigan for pizza places, numbered among those based in Michigan, with Clare County marked.

Top counties in Michigan

Counties in Michigan ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Leelanau County, MI8077.3$6.3M+3.0%#87 of 2,090
2Cass County, MI78104.7$8.1M+0.2%#115 of 2,090
3Clinton County, MI78206.3$6.7M+1.6%#119 of 2,090
4Ottawa County, MI73877.8$5.5M+3.9%#227 of 2,090
5Barry County, MI73197.8$5M+2.2%#229 of 2,090
6Livingston County, MI72628.1$5.8M+1.7%#254 of 2,090
7Allegan County, MI71347.5$5.4M+2.1%#280 of 2,090
8Cheboygan County, MI7054.5$7.8M+0.9%#297 of 2,090
9Newaygo County, MI70126.1$5.7M+3.1%#312 of 2,090
10Osceola County, MI6855.3$6.2M+2.7%#366 of 2,090
65Clare County, MI32108.0$3.8M+2.3%#1,719 of 2,090

Other business types in Clare County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Clare County, MI?

As of September 2026, map listings count 10 pizza places in Clare County. 4 of them (40%) are chain locations. The listings count pizza restaurants. Official counts show 28 businesses with payroll classed as limited-service restaurants in 2023, up 21.7% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts list 3 one-person businesses without payroll.

How much do households in Clare County, MI spend on food away from home?

About $38.2M a year, or $3,054 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). Spread across the 10 pizza places on map listings, it comes to $3.8M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 12,521 households in Clare County and national spending patterns by income.

How does Clare County, MI compare with the U.S. for pizza places?

Clare County has 8.0 pizza places per 10,000 households, in line with the U.S. rate of 8.0. Spending per pizza place is $3.8M, 25% below the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, Clare County would have about 8, against 10 on map listings. There is one business with payroll in the industry for every 447 households, against one for every 478 across the U.S. The official count rose 21.7% from 2019 to 2023, against +6.1% for the U.S.

How fast is Clare County, MI growing?

Population estimates put Clare County at 31,543 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 12,521 households. Median household income in Clare County is $49,384, 39% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Clare County scores 32 for pizza places (lower middle), #1,719 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Clare County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Clare County

Screening a site or an acquisition in Clare County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Clare County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.