Groundwork

Market rankings · Connecticut

Pizza places in Connecticut

Markets across Connecticut ranked by the Groundwork market score for pizza places, with competitor counts and household spending for each.

Listings
1,531
370 chain locations (24%)
Official establishments
2,883
All limited-service restaurants · +7.5% since 2019
Household spending a year
$6.5B
On food away from home
Listings per 10k households
10.7
34% above the U.S.
Spending per listing
$4.2M
17% below the U.S.
Rank among states
#31 of 51
Market score 48 · Lower middle

A site report maps the pizza places on map listings around any address in Connecticut by name and distance, and the spending within reach.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 1,531 pizza places in Connecticut. Chain locations make up 24% of them, against 58% across the U.S. That comes to 10.7 for every 10,000 households, 34% above the U.S. rate of 8.0.

At $4,498 per household (11% above the U.S. average), households in Connecticut spend about $6.5B a year on food away from home. Spread across 1,531 pizza places, that is $4.2M per pizza place, 17% below the U.S. figure of $5.1M. That spending covers all food away from home, which pizza places share with other businesses in the trade.

The official count of businesses with payroll classed as limited-service restaurants in Connecticut was 2,883 in 2023, up 7.5% from 2019. That is one for every 497 households, against one for every 478 across the U.S. Across the U.S., the count rose 6.1% over the same years. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Since fiscal 2022, 111 SBA-backed loans worth $36.3M have gone to businesses classed as limited-service restaurants in Connecticut.

Among the 50 states and DC, Connecticut ranks #31 for pizza places, with a Groundwork market score of 48 (lower middle). Of the 5 scored metro areas in or partly in Connecticut, the Waterbury-Shelton metro area scores highest (56). Of the 2 scored small-town markets in or partly in Connecticut, the Putnam area scores highest (82).

Every market in Connecticut for pizza places

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Numbered by Groundwork market score among the markets based in Connecticut, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Connecticut, ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Waterbury-Shelton, CT5618510.3$4.1M+3.2%#150 of 387
2Bridgeport-Stamford-Danbury, CT5536510.3$4.9M+3.7%#157 of 387
3Hartford-West Hartford-East Hartford, CT5549410.6$4.2M+3.0%#158 of 387
4New Haven, CT4126811.6$3.7M+2.5%#265 of 387
5Norwich-New London-Willimantic, CT3913711.8$3.5M+2.0%#281 of 387

Small-town markets

Small-town markets reaching Connecticut, ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Putnam, CT82358.9$4.8M+3.0%#16 of 520
2Torrington, CT76479.8$4.5M+2.2%#38 of 520

Counties

Counties in Connecticut, ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Northeastern Connecticut Planning Region, CT73358.9$4.8M+3.0%#230 of 2,090
2Northwest Hills Planning Region, CT68479.8$4.5M+2.2%#377 of 2,090
3Western Connecticut Planning Region, CT632309.8$5.4M+3.5%#548 of 2,090
4Lower Connecticut River Valley Planning Region, CT637710.4$4.5M+2.3%#561 of 2,090
5Naugatuck Valley Planning Region, CT5918510.3$4.1M+3.2%#694 of 2,090
6Capitol Planning Region, CT5841710.7$4.1M+3.1%#732 of 2,090
7Greater Bridgeport Planning Region, CT5613511.3$3.9M+4.1%#806 of 2,090
8South Central Connecticut Planning Region, CT4926811.6$3.7M+2.5%#1,083 of 2,090
9Southeastern Connecticut Planning Region, CT4713711.8$3.5M+2.0%#1,157 of 2,090

Questions

How many pizza places are in Connecticut?

There are 1,531 pizza places on map listings in Connecticut as of September 2026. 370 of them (24%) are chain locations. The listings count pizza restaurants. Official counts show 2,883 businesses with payroll classed as limited-service restaurants in 2023, up 7.5% from 2019. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts list 632 one-person businesses without payroll.

How much do households in Connecticut spend on food away from home?

About $6.5B a year, or $4,498 per household. That is 11% above the U.S. average (an index of 111, where 100 is the U.S. average). Spread across the 1,531 pizza places on map listings, it comes to $4.2M per pizza place. The spending figure covers all food away from home, not only pizza places. It is estimated from the incomes of the 1,434,007 households in Connecticut and national spending patterns by income.

How does Connecticut compare with the U.S. for pizza places?

Connecticut has 10.7 pizza places per 10,000 households, 34% above the U.S. rate of 8.0. Spending per pizza place is $4.2M, 17% below the U.S. figure of $5.1M. At the national ratio of pizza places to household spending, Connecticut would have about 1,269, against 1,531 on map listings. There is one business with payroll in the industry for every 497 households, against one for every 478 across the U.S. The official count rose 7.5% from 2019 to 2023, against +6.1% for the U.S.

Which market in Connecticut has the highest market score for pizza places?

Among 5 scored metro areas in or partly in Connecticut, the Waterbury-Shelton metro area scores highest, at 56 (upper middle). Among 2 scored small-town markets in or partly in Connecticut, the Putnam area scores highest, at 82 (high). Among 9 scored counties in Connecticut, the Northeastern Connecticut Planning Region scores highest, at 73 (upper middle). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Connecticut scores 48 for pizza places (lower middle), #31 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Connecticut. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Pizza in other states

All 51 states

Top markets for pizza places across the U.S. · All business types in Connecticut

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.