Groundwork

Market rankings · Kentucky

Pizza places in Kentucky

Markets across Kentucky ranked by the Groundwork market score for pizza places, with competitor counts and household spending for each.

Listings
1,897
1,495 chain locations (79%)
Official establishments
3,499
All limited-service restaurants · +5.7% since 2019
Household spending a year
$6.3B
On food away from home
Listings per 10k households
10.5
31% above the U.S.
Spending per listing
$3.3M
34% below the U.S.
Rank among states
#49 of 51
Market score 28 · Lower middle

A site report maps the pizza places on map listings around any address in Kentucky by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 1,897 pizza places in Kentucky. Of those, 1,495 are chain locations, or 79%, against 58% across the U.S. That is 10.5 per 10,000 households, 31% above the U.S. rate of 8.0.

Households in Kentucky spend about $6.3B a year on food away from home, or $3,489 per household, 14% below the U.S. average. Spread across 1,897 pizza places, that is $3.3M per pizza place, 34% below the U.S. figure of $5.1M. That spending covers all food away from home, which pizza places share with other businesses in the trade.

In 2023, official counts showed 3,499 businesses with payroll in Kentucky classed as limited-service restaurants, up 5.7% from 2019. That is one for every 519 households, against one for every 478 across the U.S. Across the U.S., the count rose 6.1% over the same years. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Since fiscal 2022, 83 SBA-backed loans worth $48.9M have gone to businesses classed as limited-service restaurants in Kentucky.

Among the 50 states and DC, Kentucky ranks #49 for pizza places, with a Groundwork market score of 28 (lower middle). Of the 9 scored metro areas in or partly in Kentucky, the Cincinnati metro area scores highest (54). Of the 15 scored small-town markets in or partly in Kentucky, the Richmond-Berea area scores highest (58).

Every market in Kentucky for pizza places

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Kentucky, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Kentucky, ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Cincinnati, OH-KY-IN547258.0$5.1M+2.7%#160 of 387
1Louisville/Jefferson County, KY-IN504718.4$4.5M+2.9%#197 of 387
Clarksville, TN-KY421149.1$3.9M+8.5%#255 of 387
2Lexington-Fayette, KY3722110.2$3.7M+3.4%#294 of 387
3Bowling Green, KY337410.1$3.4M+9.5%#321 of 387
4Owensboro, KY315211.5$3.1M+1.3%#333 of 387
5Elizabethtown, KY305811.5$3.1M+2.4%#338 of 387
6Paducah, KY-IL114410.5$3.3M−1.2%#382 of 387
Huntington-Ashland, WV-KY-OH917811.7$2.9M−2.6%#387 of 387

Small-town markets

Small-town markets reaching Kentucky, ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Richmond-Berea, KY58418.3$4M+7.0%#170 of 520
2Frankfort, KY56268.0$4.4M+3.1%#190 of 520
3Mayfield, KY54117.8$4M+1.4%#219 of 520
4Murray, KY44127.9$4M+4.9%#314 of 520
5Mount Sterling, KY422413.2$2.4M+3.1%#336 of 520
6Glasgow, KY40209.0$3.4M+2.6%#357 of 520
7Campbellsville, KY40149.5$3.3M+3.4%#358 of 520
8Danville, KY362310.6$3.1M+3.6%#400 of 520
9Somerset, KY352911.1$2.8M+3.5%#413 of 520
10Franklin, KY301012.5$2.7M+5.9%#458 of 520
11Madisonville, KY282312.5$2.5M−0.5%#470 of 520
12Henderson, KY263615.4$2.1M−0.9%#481 of 520
13Corbin, KY227312.9$2.3M+0.1%#502 of 520
14Pikeville, KY116316.2$1.8M−5.4%#518 of 520
15Middlesborough, KY21414.1$1.8M−4.8%#520 of 520

Counties

Counties in Kentucky, ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Oldham County, KY86146.1$8.2M+4.9%#27 of 2,090
2Spencer County, KY8568.2$5.3M+7.7%#44 of 2,090
3Shelby County, KY78105.4$7.3M+6.2%#117 of 2,090
4Kenton County, KY73487.1$5.6M+3.9%#224 of 2,090
5Woodford County, KY65109.2$4.3M+3.7%#488 of 2,090
6Scott County, KY642410.6$3.8M+8.2%#523 of 2,090
7Nelson County, KY63147.3$4.8M+4.8%#555 of 2,090
8Anderson County, KY6177.3$5M+5.5%#618 of 2,090
9Allen County, KY6167.5$4.3M+9.5%#626 of 2,090
10Bullitt County, KY613210.1$3.9M+5.0%#628 of 2,090
11Meade County, KY581110.0$3.8M+2.2%#735 of 2,090
12Henry County, KY5769.8$3.4M+4.8%#771 of 2,090
13Boone County, KY56499.6$4.6M+6.5%#793 of 2,090
14Madison County, KY56297.8$4.4M+9.4%#795 of 2,090
15Jessamine County, KY562010.0$3.8M+7.8%#809 of 2,090
16Mercer County, KY5699.8$3.5M+4.8%#810 of 2,090
17Todd County, KY54511.0$3.1M+5.6%#879 of 2,090
18Breckinridge County, KY5389.9$3.3M+5.2%#919 of 2,090
19Hart County, KY5168.1$3.7M+4.3%#991 of 2,090
20Edmonson County, KY5059.8$3.1M+5.0%#1,050 of 2,090
21Jefferson County, KY492708.1$4.5M+1.6%#1,069 of 2,090
22Graves County, KY47117.8$4M+1.4%#1,147 of 2,090
23Campbell County, KY464010.2$3.9M+2.5%#1,189 of 2,090
24Lincoln County, KY461111.3$2.7M+4.6%#1,209 of 2,090
25Clark County, KY43149.3$3.7M+2.3%#1,319 of 2,090
Show all 120 counties
Counties in Kentucky, ranked for pizza places by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
26Jackson County, KY4359.8$2.9M+2.8%#1,336 of 2,090
27Owen County, KY43614.1$2.3M+2.6%#1,343 of 2,090
28Franklin County, KY42198.4$4.2M+2.0%#1,357 of 2,090
29Wayne County, KY4267.4$3.7M+0.3%#1,367 of 2,090
30Pendleton County, KY42712.9$2.6M+1.1%#1,382 of 2,090
31Fleming County, KY42813.7$2.2M+4.6%#1,385 of 2,090
32Fayette County, KY4114210.2$3.7M+2.2%#1,403 of 2,090
33Warren County, KY415810.4$3.4M+10.6%#1,409 of 2,090
34Larue County, KY41813.3$2.5M+2.1%#1,418 of 2,090
35Calloway County, KY40127.9$4M+4.9%#1,435 of 2,090
36Logan County, KY402018.2$1.8M+4.2%#1,458 of 2,090
37Grant County, KY3988.7$4M+4.7%#1,470 of 2,090
38Daviess County, KY394510.8$3.3M+1.5%#1,483 of 2,090
39Hardin County, KY385011.2$3.2M+2.4%#1,523 of 2,090
40Marshall County, KY37139.8$3.5M−0.1%#1,555 of 2,090
41Greenup County, KY371610.9$3.1M−1.9%#1,562 of 2,090
42Ohio County, KY371011.0$2.9M+0.8%#1,566 of 2,090
43Trigg County, KY37813.2$2.5M+3.1%#1,575 of 2,090
44Casey County, KY37812.3$2.4M+1.8%#1,578 of 2,090
45Butler County, KY36510.9$2.8M+1.6%#1,604 of 2,090
46Laurel County, KY352610.8$2.9M+1.6%#1,638 of 2,090
47Adair County, KY35811.2$2.7M+2.9%#1,641 of 2,090
48Harrison County, KY351013.7$2.5M+4.9%#1,645 of 2,090
49Marion County, KY341012.9$2.5M+2.7%#1,679 of 2,090
50Russell County, KY341114.5$2.1M+3.4%#1,684 of 2,090
51Barren County, KY33168.9$3.5M+2.6%#1,694 of 2,090
52Washington County, KY33612.4$2.7M+2.7%#1,706 of 2,090
53Pulaski County, KY322911.1$2.8M+3.5%#1,733 of 2,090
54Morgan County, KY321326.6$1.1M+5.0%#1,751 of 2,090
55Lewis County, KY31815.9$1.9M−1.4%#1,778 of 2,090
56Rockcastle County, KY30812.2$2.4M+0.6%#1,805 of 2,090
57Montgomery County, KY301816.4$2M+2.5%#1,810 of 2,090
58McCreary County, KY301220.5$1.2M+1.7%#1,813 of 2,090
59Taylor County, KY29109.7$3.3M+2.9%#1,817 of 2,090
60Bourbon County, KY291113.5$2.6M−0.3%#1,828 of 2,090
61Boyle County, KY281210.0$3.3M+2.9%#1,839 of 2,090
62Grayson County, KY281312.8$2.5M+3.6%#1,845 of 2,090
63Lawrence County, KY27711.0$2.7M−3.3%#1,867 of 2,090
64Simpson County, KY271012.5$2.7M+5.9%#1,868 of 2,090
65Webster County, KY271020.3$1.5M−0.7%#1,883 of 2,090
66Hopkins County, KY262312.5$2.5M−0.5%#1,896 of 2,090
67Muhlenberg County, KY261613.2$2.4M−0.9%#1,899 of 2,090
68McCracken County, KY253010.9$3.3M−0.5%#1,907 of 2,090
69Knott County, KY251018.1$1.6M−5.9%#1,917 of 2,090
70Henderson County, KY242614.0$2.3M−0.9%#1,933 of 2,090
71Carter County, KY241614.8$2.1M−1.7%#1,936 of 2,090
72Clay County, KY241013.7$2M−4.1%#1,937 of 2,090
73Johnson County, KY231213.3$2.2M−2.6%#1,960 of 2,090
74Carroll County, KY22614.4$2.3M+2.9%#1,977 of 2,090
75Breathitt County, KY21712.8$2.1M−8.3%#1,991 of 2,090
76Magoffin County, KY20919.0$1.4M−4.3%#2,017 of 2,090
77Floyd County, KY193020.4$1.4M−3.9%#2,028 of 2,090
78Caldwell County, KY18713.9$2.3M−0.3%#2,033 of 2,090
79Whitley County, KY172014.8$2M+1.6%#2,043 of 2,090
80Letcher County, KY171214.2$1.9M−7.0%#2,044 of 2,090
81Harlan County, KY161211.2$2.5M−7.6%#2,045 of 2,090
82Rowan County, KY131212.5$2.5M−1.0%#2,061 of 2,090
83Christian County, KY123011.7$2.6M−3.6%#2,069 of 2,090
84Mason County, KY12912.6$2.5M−1.2%#2,072 of 2,090
85Boyd County, KY112915.0$2.2M−0.9%#2,075 of 2,090
86Perry County, KY101816.2$1.8M−6.4%#2,079 of 2,090
87Knox County, KY101714.5$1.8M−2.2%#2,080 of 2,090
88Powell County, KY10918.8$1.5M−2.2%#2,081 of 2,090
89Union County, KY101223.1$1.4M−5.9%#2,082 of 2,090
90Pike County, KY83313.6$2.1M−6.4%#2,087 of 2,090
91Martin County, KY3718.2$1.6M−4.9%#2,089 of 2,090
92Bell County, KY21414.1$1.8M−4.8%#2,090 of 2,090
Garrard County, KYNot scored34.5$7.3M+7.3%
Estill County, KYNot scored46.7$4.3M−1.4%
Bath County, KYNot scored36.4$5.1M+3.6%
Green County, KYNot scored49.0$3.3M+4.6%
Monroe County, KYNot scored36.5$4.6M−1.1%
Metcalfe County, KYNot scored49.8$3.1M+2.9%
Leslie County, KYNot scored49.5$2.9M−8.0%
Clinton County, KYNot scored615.6$1.8M−1.0%
McLean County, KYNot scored719.2$1.8M−0.8%
Hancock County, KYNot scored513.7$2.4M−0.6%
Crittenden County, KYNot scored12.8$10.7M−2.2%
Livingston County, KYNot scored411.1$3M−0.1%
Lyon County, KYNot scored411.7$3M+5.2%
Gallatin County, KYNot scored26.1$5.5M+1.9%
Trimble County, KYNot scored38.9$3.9M+2.8%
Bracken County, KYNot scored411.9$3M+1.3%
Nicholas County, KYNot scored310.8$2.8M+5.4%
Ballard County, KYNot scored26.2$5.6M−1.5%
Lee County, KYNot scored519.3$1.4M−0.9%
Elliott County, KYNot scored312.3$2.3M−0.9%
Wolfe County, KYNot scored415.0$1.6M−4.0%
Fulton County, KYNot scored415.7$1.7M−4.5%
Menifee County, KYNot scored312.1$2.4M+4.8%
Cumberland County, KYNot scored519.0$1.4M+2.3%
Carlisle County, KYNot scored15.4$6.4M−1.2%
Hickman County, KYNot scored15.8$5.7M−3.4%
Owsley County, KYNot scored16.4$3.6M−2.5%
Robertson County, KYNot scored112.3$2.5M+6.6%

Markets with fewer than 5 pizza places on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many pizza places are in Kentucky?

Kentucky has 1,897 pizza places on map listings as of September 2026. 1,495 of them (79%) are chain locations. The listings count pizza restaurants. Official counts show 3,499 businesses with payroll classed as limited-service restaurants in 2023, up 5.7% from 2019. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts also show 520 one-person businesses without payroll.

How much do households in Kentucky spend on food away from home?

About $6.3B a year, or $3,489 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 1,897 pizza places on map listings, it comes to $3.3M per pizza place. The spending figure covers all food away from home, not only pizza places. It is estimated from the incomes of the 1,814,469 households in Kentucky and national spending patterns by income.

How does Kentucky compare with the U.S. for pizza places?

Kentucky has 10.5 pizza places per 10,000 households, 31% above the U.S. rate of 8.0. Spending per pizza place is $3.3M, 34% below the U.S. figure of $5.1M. At the national ratio of pizza places to household spending, Kentucky would have about 1,246, against 1,897 on map listings. There is one business with payroll in the industry for every 519 households, against one for every 478 across the U.S. The official count rose 5.7% from 2019 to 2023, against +6.1% for the U.S.

Which market in Kentucky has the highest market score for pizza places?

Among 9 scored metro areas in or partly in Kentucky, the Cincinnati metro area scores highest, at 54 (upper middle). Among 15 scored small-town markets in or partly in Kentucky, the Richmond-Berea area scores highest, at 58 (upper middle). Among 92 scored counties in Kentucky, Oldham County scores highest, at 86 (high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Kentucky scores 28 for pizza places (lower middle), #49 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Kentucky. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Pizza in other states

All 51 states

Top markets for pizza places across the U.S. · All business types in Kentucky

Screening a site or an acquisition in Kentucky?

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.