Groundwork

Market rankings · Florida

Pizza places in Florida

Markets across Florida ranked by the Groundwork market score for pizza places, with competitor counts and household spending for each.

Listings
6,246
3,220 chain locations (52%)
Official establishments
15,969
All limited-service restaurants · +12.5% since 2019
Household spending a year
$33.6B
On food away from home
Listings per 10k households
7.1
11% below the U.S.
Spending per listing
$5.4M
6% above the U.S.
Rank among states
#6 of 51
Market score 67 · Upper middle

A site report maps the pizza places on map listings around any address in Florida by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 6,246 pizza places in Florida. Chain locations make up 52% of them, against 58% across the U.S. Per 10,000 households, that is 7.1, 11% below the U.S. rate of 8.0.

Households in Florida spend about $33.6B a year on food away from home, or $3,841 per household, 6% below the U.S. average. That works out to $5.4M per pizza place, 6% above the U.S. figure of $5.1M. That spending covers all food away from home, which pizza places share with other businesses in the trade.

In 2023, official counts showed 15,969 businesses with payroll in Florida classed as limited-service restaurants, up 12.5% from 2019. That is one for every 548 households, against one for every 478 across the U.S. Across the U.S., the count rose 6.1% over the same years. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Since fiscal 2022, 627 SBA-backed loans worth $390.9M have gone to businesses classed as limited-service restaurants in Florida.

Among the 50 states and DC, Florida ranks #6 for pizza places, with a Groundwork market score of 67 (upper middle). Of the 22 scored metro areas in or partly in Florida, the Wildwood-The Villages metro area scores highest (89). Of the 6 scored small-town markets in or partly in Florida, the Arcadia area scores highest (79).

Every market in Florida for pizza places

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Florida, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Florida, ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wildwood-The Villages, FL89192.7$13.9M+21.1%#2 of 387
2North Port-Bradenton-Sarasota, FL842616.7$6M+13.2%#8 of 387
3Naples-Marco Island, FL831297.8$5.6M+10.6%#10 of 387
4Cape Coral-Fort Myers, FL782276.9$5.6M+14.4%#19 of 387
5Port St. Lucie, FL761426.9$5.5M+16.0%#25 of 387
6Lakeland-Winter Haven, FL751565.4$6.5M+19.8%#27 of 387
7Pensacola-Ferry Pass-Brent, FL751206.0$6.4M+6.5%#29 of 387
8Punta Gorda, FL75576.3$5.7M+15.5%#30 of 387
9Sebastian-Vero Beach-West Vero Corridor, FL75507.1$5.4M+7.7%#31 of 387
10Palm Bay-Melbourne-Titusville, FL751867.2$5.4M+9.1%#32 of 387
11Sebring, FL74224.7$6.7M+9.7%#36 of 387
12Homosassa Springs, FL74365.0$6.5M+11.1%#38 of 387
13Tampa-St. Petersburg-Clearwater, FL699547.2$5.4M+7.3%#68 of 387
14Ocala, FL671026.2$5.4M+17.3%#80 of 387
15Jacksonville, FL664627.0$5.7M+10.7%#85 of 387
16Miami-Fort Lauderdale-West Palm Beach, FL661,6507.1$5.6M+4.2%#86 of 387
17Deltona-Daytona Beach-Ormond Beach, FL642227.5$4.8M+11.2%#99 of 387
18Orlando-Kissimmee-Sanford, FL508588.4$4.7M+10.3%#195 of 387
19Gainesville, FL481057.4$4.8M+5.4%#214 of 387
20Tallahassee, FL471056.6$5.4M+3.1%#219 of 387
21Crestview-Fort Walton Beach-Destin, FL4512310.3$4M+9.4%#235 of 387
22Panama City-Panama City Beach, FL3910111.5$3.2M+15.7%#283 of 387

Small-town markets

Small-town markets reaching Florida, ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Arcadia, FL7953.9$7.6M+8.8%#21 of 520
2Clewiston, FL75126.4$5.1M+18.8%#45 of 520
3Okeechobee, FL73106.6$4.9M+7.4%#57 of 520
4Lake City, FL70134.7$7M+6.2%#73 of 520
5Palatka, FL65206.4$4.7M+5.9%#115 of 520
6Key West-Key Largo, FL384312.5$3.4M−2.9%#380 of 520

Counties

Counties in Florida, ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sumter County, FL92192.7$13.9M+21.1%#3 of 2,090
2Wakulla County, FL9164.7$8.1M+12.3%#9 of 2,090
3Santa Rosa County, FL89395.4$7.8M+11.7%#16 of 2,090
4Flagler County, FL85305.7$6.8M+21.0%#42 of 2,090
5Sarasota County, FL841476.9$5.9M+10.0%#48 of 2,090
6Manatee County, FL821146.4$6.1M+16.6%#60 of 2,090
7Charlotte County, FL80576.3$5.7M+15.5%#89 of 2,090
8Collier County, FL801297.8$5.6M+10.6%#90 of 2,090
9Lee County, FL782276.9$5.6M+14.4%#124 of 2,090
10Citrus County, FL77365.0$6.5M+11.1%#134 of 2,090
11Clay County, FL77586.9$5.8M+9.4%#145 of 2,090
12Indian River County, FL77507.1$5.4M+7.7%#146 of 2,090
13DeSoto County, FL7653.9$7.6M+8.8%#150 of 2,090
14St. Johns County, FL76958.2$5.8M+25.0%#158 of 2,090
15St. Lucie County, FL76946.8$5.3M+21.4%#161 of 2,090
16Brevard County, FL751867.2$5.4M+9.1%#177 of 2,090
17Pasco County, FL751677.1$5.3M+19.1%#179 of 2,090
18Polk County, FL741565.4$6.5M+19.8%#192 of 2,090
19Palm Beach County, FL744166.9$6M+5.5%#194 of 2,090
20Nassau County, FL74307.6$5.5M+17.4%#200 of 2,090
21Lake County, FL741237.5$5M+18.1%#204 of 2,090
22Highlands County, FL73224.7$6.7M+9.7%#216 of 2,090
23Hillsborough County, FL724067.0$5.7M+7.4%#255 of 2,090
24Hernando County, FL71546.5$5.3M+13.3%#283 of 2,090
25Martin County, FL70487.1$5.8M+4.8%#308 of 2,090
Show all 67 counties
Counties in Florida, ranked for pizza places by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
26Marion County, FL701026.2$5.4M+17.3%#316 of 2,090
27Suwannee County, FL6974.3$7.3M+10.6%#330 of 2,090
28Gadsden County, FL6853.0$10.1M+2.0%#357 of 2,090
29Okeechobee County, FL67106.6$4.9M+7.4%#418 of 2,090
30Columbia County, FL66134.7$7M+6.2%#433 of 2,090
31Baker County, FL6666.5$5.9M+5.8%#443 of 2,090
32Broward County, FL655116.8$5.8M+3.6%#476 of 2,090
33Seminole County, FL631407.5$5.5M+4.3%#545 of 2,090
34Volusia County, FL631927.9$4.5M+9.1%#560 of 2,090
35Jackson County, FL6295.2$5.7M+5.4%#581 of 2,090
36Escambia County, FL61816.3$5.7M+3.5%#610 of 2,090
37Duval County, FL612736.6$5.6M+6.5%#612 of 2,090
38Miami-Dade County, FL617237.4$5.1M+4.0%#616 of 2,090
39Hendry County, FL60117.8$4.3M+21.5%#656 of 2,090
40Gilchrist County, FL6068.4$4.2M+14.5%#661 of 2,090
41Levy County, FL59115.9$5.4M+12.7%#681 of 2,090
42Putnam County, FL59206.4$4.7M+5.9%#687 of 2,090
43Walton County, FL593811.1$3.7M+22.9%#697 of 2,090
44Jefferson County, FL5658.7$4M+11.1%#803 of 2,090
45Orange County, FL554528.6$4.6M+6.7%#832 of 2,090
46Bradford County, FL5355.4$6.1M+0.3%#885 of 2,090
47Alachua County, FL53887.5$4.7M+3.7%#905 of 2,090
48Pinellas County, FL513277.6$5M−1.2%#978 of 2,090
49Okaloosa County, FL508510.0$4.1M+4.6%#1,027 of 2,090
50Osceola County, FL5014310.0$3.6M+23.2%#1,037 of 2,090
51Washington County, FL4966.5$4.9M+5.4%#1,066 of 2,090
52Bay County, FL489512.1$3.1M+17.2%#1,125 of 2,090
53Leon County, FL47897.3$5M+1.7%#1,140 of 2,090
54Gulf County, FL36813.5$2.6M+11.7%#1,609 of 2,090
55Monroe County, FL354312.5$3.4M−2.9%#1,627 of 2,090
56Taylor County, FL3467.5$4M−2.5%#1,658 of 2,090
Hardee County, FLNot scored44.9$6.8M+2.4%
Holmes County, FLNot scored22.9$10.4M+2.7%
Madison County, FLNot scored34.3$6.6M+5.0%
Dixie County, FLNot scored23.2$8.9M+8.0%
Union County, FLNot scored37.0$4.9M+5.2%
Hamilton County, FLNot scored24.7$6M+3.3%
Calhoun County, FLNot scored24.3$7M−3.0%
Glades County, FLNot scored12.2$13.7M+9.9%
Franklin County, FLNot scored36.1$5.8M+4.5%
Lafayette County, FLNot scored00.0n/a+6.8%
Liberty County, FLNot scored00.0n/a+2.8%

Markets with fewer than 5 pizza places on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many pizza places are in Florida?

There are 6,246 pizza places on map listings in Florida as of September 2026. 3,220 of them (52%) are chain locations. The listings count pizza restaurants. Official counts show 15,969 businesses with payroll classed as limited-service restaurants in 2023, up 12.5% from 2019. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts also show 4,341 one-person businesses without payroll.

How much do households in Florida spend on food away from home?

About $33.6B a year, or $3,841 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 6,246 pizza places on map listings, it comes to $5.4M per pizza place. The spending figure covers all food away from home, not only pizza places. It is estimated from the incomes of the 8,752,810 households in Florida and national spending patterns by income.

How does Florida compare with the U.S. for pizza places?

Florida has 7.1 pizza places per 10,000 households, 11% below the U.S. rate of 8.0. Spending per pizza place is $5.4M, 6% above the U.S. figure of $5.1M. At the national ratio of pizza places to household spending, Florida would have about 6,616, against 6,246 on map listings. There is one business with payroll in the industry for every 548 households, against one for every 478 across the U.S. The official count rose 12.5% from 2019 to 2023, against +6.1% for the U.S.

Which market in Florida has the highest market score for pizza places?

Among 22 scored metro areas in or partly in Florida, the Wildwood-The Villages metro area scores highest, at 89 (high). Among 6 scored small-town markets in or partly in Florida, the Arcadia area scores highest, at 79 (high). Among 56 scored counties in Florida, Sumter County scores highest, at 92 (very high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Florida scores 67 for pizza places (upper middle), #6 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Florida. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Pizza in other states

All 51 states

Top markets for pizza places across the U.S. · All business types in Florida

Screening a site or an acquisition in Florida?

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.