Groundwork

Food and drink · County · Florida

Pizza places in Bay County, FL

The pizza places in Bay County, FL, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 48 out of 100: Lower middle

Ranked #1,125 of 2,090 scored counties
#52 of 56 scored counties in Florida

Listings
95
44 chain locations (46%)
Official establishments
166
All limited-service restaurants · +10.7% since 2019
Household spending a year
$294.1M
On food away from home · $3,733 a household
Spending per listing
$3.1M
39% below the U.S.
Listings per 10k households
12.1
51% above the U.S.
Population, 2025
204,479
+17.2% since 2020

See the pizza places around any address in Bay County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Bay County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $3,733 per household (8% below the U.S. average), households in Bay County spend about $294.1M a year on food away from home. That works out to $3.1M per pizza place, 39% below the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

Bay County has 95 pizza places on map listings as of September 2026. Chain locations make up 46% of them, against 58% across the U.S. That is 12.1 per 10,000 households, 51% above the U.S. rate of 8.0.

The official count of businesses with payroll classed as limited-service restaurants in Bay County was 166 in 2023, up 10.7% from 2019. That is one for every 475 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts also show 25 one-person businesses without payroll. Since fiscal 2022, 5 SBA-backed loans worth $2.7M have gone to businesses classed as limited-service restaurants in Bay County.

Between 2020 and 2025, the population of Bay County grew 17.2%, faster than the U.S. (+3.1%). For pizza places, Bay County has a Groundwork market score of 48 (lower middle): #1,125 of 2,090 scored counties and #52 of 56 scored counties in Florida.

How Bay County compares

The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Bay County, FL compared with Florida and the U.S.
MeasureBay CountyFloridaU.S.
Listings per 10k households12.17.18.0
Spending per listing$3.1M$5.4M$5.1M
Households per official establishment (all limited-service restaurants)475548478
Official establishment growth, 2019–2023+10.7%+12.5%+6.1%
Population growth, 2020–2025+17.2%+8.7%+3.1%
Spending per household on food away from home$3,733$3,841$4,070
Median household income$73,533$74,568$80,734
Groundwork market score4867

Official counts and lending

Businesses

Official establishments, 2019 to 2023
150 → 166All limited-service restaurants · +10.7% over the period
Employees, 2023
3,414
Annual payroll, 2023
$69.4M
One-person businesses, 2023
25All limited-service restaurants with no payroll
Map listings, September 2026
9544 chain locations
Listings at the U.S. rate for this spending
58The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
5
Amount
$2.7M

SBA-backed loans to businesses classed as limited-service restaurants in Bay County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Bay County

Population, 2025 estimate
204,479+17.2% since 2020
Households
78,778
Median age
41.4
Homes lived in by their owners
67%
Vehicles per household
1.8
Land area
759 sq. mi.
People per square mile
246
Median household income
$73,533+35.4% vs. 2015–2019, before inflation
Average household income
$96,618
Median home value
$310,500
Jobs located here
79,343
Daytime population
189,844Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Bay County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Bay County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

The highest-scoring counties in Florida for pizza places, numbered among those based in Florida, with Bay County marked.

Top counties in Florida

Counties in Florida ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sumter County, FL92192.7$13.9M+21.1%#3 of 2,090
2Wakulla County, FL9164.7$8.1M+12.3%#9 of 2,090
3Santa Rosa County, FL89395.4$7.8M+11.7%#16 of 2,090
4Flagler County, FL85305.7$6.8M+21.0%#42 of 2,090
5Sarasota County, FL841476.9$5.9M+10.0%#48 of 2,090
6Manatee County, FL821146.4$6.1M+16.6%#60 of 2,090
7Charlotte County, FL80576.3$5.7M+15.5%#89 of 2,090
8Collier County, FL801297.8$5.6M+10.6%#90 of 2,090
9Lee County, FL782276.9$5.6M+14.4%#124 of 2,090
10Citrus County, FL77365.0$6.5M+11.1%#134 of 2,090
52Bay County, FL489512.1$3.1M+17.2%#1,125 of 2,090

Other business types in Bay County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Bay County, FL?

Map listings as of September 2026 show 95 pizza places in Bay County. 44 of them (46%) are chain locations. The listings count pizza restaurants. Official counts show 166 businesses with payroll classed as limited-service restaurants in 2023, up 10.7% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Another 25 one-person businesses have no payroll, by official counts.

How much do households in Bay County, FL spend on food away from home?

About $294.1M a year, or $3,733 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). Spread across the 95 pizza places on map listings, it comes to $3.1M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 78,778 households in Bay County and national spending patterns by income.

How does Bay County, FL compare with the U.S. for pizza places?

Bay County has 12.1 pizza places per 10,000 households, 51% above the U.S. rate of 8.0. Spending per pizza place is $3.1M, 39% below the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, Bay County would have about 58, against 95 on map listings. There is one business with payroll in the industry for every 475 households, against one for every 478 across the U.S. The official count rose 10.7% from 2019 to 2023, against +6.1% for the U.S.

How fast is Bay County, FL growing?

Population estimates put Bay County at 204,479 people in 2025, up 17.2% since 2020, faster than the U.S. (+3.1%). It has 78,778 households. Median household income in Bay County is $73,533, 9% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 35.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Bay County scores 48 for pizza places (lower middle), #1,125 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Bay County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Bay County

Screening a site or an acquisition in Bay County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Bay County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.