Groundwork

Market rankings · Indiana

House cleaning businesses in Indiana

Every metro area, small-town market and county in Indiana, ranked by the Groundwork market score for house cleaning businesses, with competitor counts and household spending for each.

Listings
514
50 chain locations (10%)
Official establishments
1,376
+4.8% since 2019
Household spending a year
$3.3B
On lawn care, cleaning and other household services
Listings per 10k households
1.9
14% below the U.S.
Spending per listing
$6.4M
In line with the U.S.
Rank among states
#31 of 51
Market score 45 · Lower middle

A site report maps the house cleaning businesses on map listings around any address in Indiana by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Indiana has 514 house cleaning businesses on map listings as of September 2026. Of those, 50 are chain locations, or 10%, against 8% across the U.S. That comes to 1.9 for every 10,000 households, 14% below the U.S. rate of 2.2.

Household spending on lawn care, cleaning and other household services in Indiana comes to about $3.3B a year: $1,211 per household, 14% below the U.S. average. Spread across 514 house cleaning businesses, that is $6.4M per business, in line with the U.S. figure of $6.4M. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses.

The official count of businesses with payroll classed as janitorial and carpet cleaning services in Indiana was 1,376 in 2023, up 4.8% from 2019. That is one for every 1,974 households, against one for every 1,735 across the U.S. Across the U.S., the count rose 6.6% over the same years. Since fiscal 2022, 53 SBA-backed loans worth $10.7M have gone to businesses classed as janitorial and carpet cleaning services in Indiana.

Among the 50 states and DC, Indiana ranks #31 for house cleaning businesses, with a Groundwork market score of 45 (lower middle). Of the 14 scored metro areas in or partly in Indiana, the Louisville/Jefferson County metro area scores highest (67). The one scored small-town market in or partly in Indiana, the Warsaw area, scores 42.

Every market in Indiana for house cleaning businesses

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Indiana, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Indiana, ranked for house cleaning businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Louisville/Jefferson County, KY-IN671001.8$8M+2.9%#62 of 375
Cincinnati, OH-KY-IN651551.7$7.9M+2.7%#74 of 375
1Lafayette-West Lafayette, IN53141.5$7.4M+2.1%#151 of 375
2Terre Haute, IN51101.5$7.3M+0.3%#172 of 375
3Indianapolis-Carmel-Greenwood, IN481852.2$5.9M+5.4%#205 of 375
4Columbus, IN4772.1$6M+4.3%#221 of 375
Chicago-Naperville-Elgin, IL-IN467552.1$6.7M0.0%#230 of 375
5Elkhart-Goshen, IN39121.7$7.1M+0.9%#274 of 375
6Fort Wayne, IN34462.5$4.7M+3.9%#307 of 375
7Evansville, IN32272.4$5M+1.6%#322 of 375
8South Bend-Mishawaka, IN-MI31292.3$5.3M+0.1%#326 of 375
9Michigan City-La Porte, IN30122.8$4.3M−0.9%#336 of 375
10Bloomington, IN19223.2$3.6M+2.0%#367 of 375
11Muncie, IN18122.6$4.1M+1.2%#370 of 375
Kokomo, INNot scored10.3$40.2M+0.4%

Small-town markets

Small-town markets reaching Indiana, ranked for house cleaning businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Warsaw, IN4292.8$4.3M+0.9%#89 of 142
Richmond, INNot scored31.1$9.7M−0.5%
Marion, INNot scored20.7$14.1M0.0%
New Castle, INNot scored21.1$10.4M+0.5%
Kendallville, INNot scored21.1$10.6M+1.0%
Seymour, INNot scored31.7$7.1M+1.9%
Plymouth, INNot scored10.6$20.8M+1.2%
Bedford, INNot scored00.0n/a+1.2%
Auburn, INNot scored21.2$10.1M+2.9%
Jasper, INNot scored42.3$5.4M+0.9%
Crawfordsville, INNot scored42.6$4.6M+2.7%
Logansport, INNot scored21.3$8.1M+0.1%
Greencastle, INNot scored42.8$4.2M+3.2%
Huntington, INNot scored42.6$4.4M+1.6%
Decatur, INNot scored21.6$7.1M+2.2%
Vincennes, INNot scored10.7$17.1M−1.7%
Peru, INNot scored21.5$7.4M−3.9%
Angola, INNot scored32.1$5.6M+1.0%
Washington, INNot scored32.5$4.5M+2.5%
Madison, INNot scored32.3$4.8M+0.6%
Frankfort, INNot scored21.6$7.1M+0.4%
Wabash, INNot scored43.2$3.6M−0.7%
Greensburg, INNot scored32.8$4.3M+0.4%
Monticello, INNot scored22.0$5.9M+2.0%
Connersville, INNot scored22.1$5.1M+0.7%

Counties

Counties in Indiana, ranked for house cleaning businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Johnson County, IN6971.1$12M+7.4%#106 of 847
2Hendricks County, IN67142.1$6.7M+10.2%#137 of 847
3Lake County, IN64231.2$10.2M+1.1%#163 of 847
4Hamilton County, IN58372.7$5.9M+10.9%#272 of 847
5Clark County, IN56102.0$6.2M+7.5%#300 of 847
6Tippecanoe County, IN52131.7$6.6M+2.2%#367 of 847
7Bartholomew County, IN4972.1$6M+4.3%#439 of 847
8Porter County, IN46152.2$6M+1.6%#494 of 847
9Madison County, IN46101.9$6M+3.8%#495 of 847
10Elkhart County, IN42121.7$7.1M+0.9%#553 of 847
11Vigo County, IN3581.9$5.7M+0.4%#675 of 847
12Kosciusko County, IN3492.8$4.3M+0.9%#695 of 847
13LaPorte County, IN32122.8$4.3M−0.9%#727 of 847
14Allen County, IN32452.9$4.2M+4.2%#728 of 847
15St. Joseph County, IN31252.3$5.1M+0.1%#735 of 847
16Marion County, IN281062.6$4.5M+1.6%#768 of 847
17Vanderburgh County, IN22222.8$4M+0.9%#806 of 847
18Delaware County, IN21122.6$4.1M+1.2%#815 of 847
19Monroe County, IN19223.7$3.2M+1.9%#825 of 847
Hancock County, INNot scored20.6$22.9M+13.5%
Howard County, INNot scored10.3$40.2M+0.4%
Floyd County, INNot scored41.3$10.2M+2.0%
Boone County, INNot scored31.0$14.7M+13.5%
Morgan County, INNot scored31.1$11.9M+4.4%
Wayne County, INNot scored31.1$9.7M−0.5%
Show all 92 counties
Counties in Indiana, ranked for house cleaning businesses by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Grant County, INNot scored20.7$14.1M0.0%
Warrick County, INNot scored41.6$8.4M+4.4%
Dearborn County, INNot scored10.5$25.2M+1.7%
Henry County, INNot scored21.1$10.4M+0.5%
Noble County, INNot scored21.1$10.6M+1.0%
Jackson County, INNot scored31.7$7.1M+1.9%
Marshall County, INNot scored10.6$20.8M+1.2%
Shelby County, INNot scored10.5$21.9M+1.8%
Lawrence County, INNot scored00.0n/a+1.2%
DeKalb County, INNot scored21.2$10.1M+2.9%
Dubois County, INNot scored42.3$5.4M+0.9%
LaGrange County, INNot scored00.0n/a+1.9%
Harrison County, INNot scored10.6$18.4M+1.9%
Montgomery County, INNot scored42.6$4.6M+2.7%
Cass County, INNot scored21.3$8.1M+0.1%
Putnam County, INNot scored42.8$4.2M+3.2%
Huntington County, INNot scored42.6$4.4M+1.6%
Adams County, INNot scored21.6$7.1M+2.2%
Knox County, INNot scored10.7$17.1M−1.7%
Miami County, INNot scored21.5$7.4M−3.9%
Steuben County, INNot scored32.1$5.6M+1.0%
Whitley County, INNot scored10.7$17.2M+2.1%
Daviess County, INNot scored32.5$4.5M+2.5%
Jasper County, INNot scored10.8$15.3M+3.0%
Gibson County, INNot scored00.0n/a+0.1%
Jefferson County, INNot scored32.3$4.8M+0.6%
Clinton County, INNot scored21.6$7.1M+0.4%
Greene County, INNot scored10.8$14.3M+1.2%
Wabash County, INNot scored43.2$3.6M−0.7%
Ripley County, INNot scored10.9$13.5M+1.6%
Wells County, INNot scored00.0n/a+2.6%
Washington County, INNot scored10.9$12.5M+0.5%
Jennings County, INNot scored10.9$12.4M+0.1%
Decatur County, INNot scored32.8$4.3M+0.4%
Clay County, INNot scored10.9$12.5M−0.1%
Posey County, INNot scored10.9$13.1M−0.8%
White County, INNot scored22.0$5.9M+2.0%
Scott County, INNot scored00.0n/a+2.8%
Randolph County, INNot scored11.0$11.2M+0.1%
Starke County, INNot scored44.5$2.4M+0.1%
Fayette County, INNot scored22.1$5.1M+0.7%
Franklin County, INNot scored11.1$11.5M+2.2%
Owen County, INNot scored00.0n/a+2.6%
Sullivan County, INNot scored00.0n/a+0.1%
Carroll County, INNot scored11.2$9.3M+1.6%
Fulton County, INNot scored22.5$4.6M−1.9%
Jay County, INNot scored11.3$8.3M−1.8%
Spencer County, INNot scored11.2$9.5M+1.2%
Orange County, INNot scored11.3$8.8M−0.1%
Perry County, INNot scored00.0n/a+1.2%
Rush County, INNot scored00.0n/a0.0%
Fountain County, INNot scored00.0n/a+3.2%
Parke County, INNot scored00.0n/a+3.0%
Brown County, INNot scored00.0n/a+1.9%
Vermillion County, INNot scored11.5$7.1M+0.6%
Tipton County, INNot scored23.2$3.8M−0.4%
Newton County, INNot scored00.0n/a+2.9%
Pulaski County, INNot scored12.0$5.6M−0.4%
Pike County, INNot scored00.0n/a−2.0%
Blackford County, INNot scored00.0n/a−3.1%
Crawford County, INNot scored00.0n/a−0.2%
Switzerland County, INNot scored12.6$4.4M+3.1%
Martin County, INNot scored00.0n/a+0.5%
Benton County, INNot scored00.0n/a+2.0%
Warren County, INNot scored00.0n/a+0.6%
Union County, INNot scored00.0n/a−3.1%
Ohio County, INNot scored00.0n/a+1.2%

Markets with fewer than 5 house cleaning businesses on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many house cleaning businesses are in Indiana?

Map listings as of September 2026 show 514 house cleaning businesses in Indiana. 50 of them (10%) are chain locations. The listings count house cleaners and carpet cleaners. Official counts show 1,376 businesses with payroll classed as janitorial and carpet cleaning services in 2023, up 4.8% from 2019.

How much do households in Indiana spend on lawn care, cleaning and other household services?

About $3.3B a year, or $1,211 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 514 house cleaning businesses on map listings, it comes to $6.4M per business. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade. It is estimated from the incomes of the 2,716,009 households in Indiana and national spending patterns by income.

How does Indiana compare with the U.S. for house cleaning businesses?

Indiana has 1.9 house cleaning businesses per 10,000 households, 14% below the U.S. rate of 2.2. Spending per business is $6.4M, in line with the U.S. figure of $6.4M. The count on map listings matches the U.S. ratio of house cleaning businesses to household spending. There is one business with payroll in the industry for every 1,974 households, against one for every 1,735 across the U.S. The official count rose 4.8% from 2019 to 2023, against +6.6% for the U.S.

Which market in Indiana has the highest market score for house cleaning businesses?

Among 14 scored metro areas in or partly in Indiana, the Louisville/Jefferson County metro area scores highest, at 67 (upper middle). The one scored small-town market in or partly in Indiana is the Warsaw area, at 42 (lower middle). Among 19 scored counties in Indiana, Johnson County scores highest, at 69 (upper middle). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Indiana scores 45 for house cleaning businesses (lower middle), #31 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Indiana. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

House cleaning in other states

All 51 states

Top markets for house cleaning businesses across the U.S. · All business types in Indiana

Screening a site or an acquisition in Indiana?

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.