Market rankings · Florida
House cleaning businesses in Florida
Every metro area, small-town market and county in Florida, ranked by the Groundwork market score for house cleaning businesses, with competitor counts and household spending for each.
- Listings
- 2,666
- 152 chain locations (6%)
- Official establishments
- 7,313
- +11.6% since 2019
- Household spending a year
- $13.2B
- On lawn care, cleaning and other household services
- Listings per 10k households
- 3.0
- 36% above the U.S.
- Spending per listing
- $4.9M
- 23% below the U.S.
- Rank among states
- #34 of 51
- Market score 44 · Lower middle
A site report maps the house cleaning businesses on map listings around any address in Florida by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
There are 2,666 house cleaning businesses on map listings in Florida as of September 2026. Chain locations make up 6% of them, against 8% across the U.S. Per 10,000 households, that is 3.0, 36% above the U.S. rate of 2.2.
Household spending on lawn care, cleaning and other household services in Florida comes to about $13.2B a year: $1,503 per household, 6% above the U.S. average. That is about $4.9M of household spending for each business on map listings, 23% below the U.S. figure of $6.4M. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses.
In 2023, official counts showed 7,313 businesses with payroll in Florida classed as janitorial and carpet cleaning services, up 11.6% from 2019. That is one for every 1,197 households, against one for every 1,735 across the U.S. Across the U.S., the count rose 6.6% over the same years. Since fiscal 2022, 283 SBA-backed loans worth $70.7M have gone to businesses classed as janitorial and carpet cleaning services in Florida.
Among the 50 states and DC, Florida ranks #34 for house cleaning businesses, with a Groundwork market score of 44 (lower middle). Of the 22 scored metro areas in or partly in Florida, the Wildwood-The Villages metro area scores highest (95). Of the 2 scored small-town markets in or partly in Florida, the Palatka area scores highest (78).
Every market in Florida for house cleaning businesses
Download the ranking (CSV)Numbered by Groundwork market score among the markets based in Florida, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.
Metro areas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Wildwood-The Villages, FL | 95 | 7 | 1.0 | $14.8M | +21.1% | #1 of 375 |
| 2Homosassa Springs, FL | 75 | 13 | 1.8 | $7.2M | +11.1% | #32 of 375 |
| 3Lakeland-Winter Haven, FL | 61 | 65 | 2.2 | $6.2M | +19.8% | #91 of 375 |
| 4Ocala, FL | 60 | 33 | 2.0 | $6.7M | +17.3% | #100 of 375 |
| 5Gainesville, FL | 54 | 32 | 2.2 | $6.2M | +5.4% | #141 of 375 |
| 6Sebring, FL | 52 | 15 | 3.2 | $4M | +9.7% | #169 of 375 |
| 7Deltona-Daytona Beach-Ormond Beach, FL | 50 | 82 | 2.8 | $5.2M | +11.2% | #186 of 375 |
| 8Pensacola-Ferry Pass-Brent, FL | 49 | 68 | 3.4 | $4.4M | +6.5% | #197 of 375 |
| 9Tampa-St. Petersburg-Clearwater, FL | 48 | 401 | 3.0 | $5M | +7.3% | #209 of 375 |
| 10Jacksonville, FL | 48 | 226 | 3.4 | $4.5M | +10.7% | #210 of 375 |
| 11Tallahassee, FL | 47 | 36 | 2.3 | $6.2M | +3.1% | #219 of 375 |
| 12Miami-Fort Lauderdale-West Palm Beach, FL | 47 | 662 | 2.8 | $5.4M | +4.2% | #223 of 375 |
| 13Orlando-Kissimmee-Sanford, FL | 47 | 314 | 3.1 | $5M | +10.3% | #224 of 375 |
| 14Palm Bay-Melbourne-Titusville, FL | 47 | 85 | 3.3 | $4.6M | +9.1% | #225 of 375 |
| 15Port St. Lucie, FL | 47 | 69 | 3.4 | $4.4M | +16.0% | #226 of 375 |
| 16Sebastian-Vero Beach-West Vero Corridor, FL | 44 | 22 | 3.1 | $4.8M | +7.7% | #245 of 375 |
| 17North Port-Bradenton-Sarasota, FL | 43 | 148 | 3.8 | $4.1M | +13.2% | #251 of 375 |
| 18Punta Gorda, FL | 42 | 33 | 3.6 | $3.9M | +15.5% | #256 of 375 |
| 19Naples-Marco Island, FL | 41 | 70 | 4.2 | $4M | +10.6% | #265 of 375 |
| 20Cape Coral-Fort Myers, FL | 39 | 135 | 4.1 | $3.7M | +14.4% | #279 of 375 |
| 21Panama City-Panama City Beach, FL | 38 | 35 | 4.0 | $3.6M | +15.7% | #289 of 375 |
| 22Crestview-Fort Walton Beach-Destin, FL | 38 | 72 | 6.0 | $2.6M | +9.4% | #290 of 375 |
Small-town markets
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Palatka, FL | 78 | 6 | 1.9 | $6.5M | +5.9% | #9 of 142 |
| 2Key West-Key Largo, FL | 28 | 18 | 5.2 | $3.2M | −2.9% | #130 of 142 |
| Lake City, FL | Not scored | 1 | 0.4 | $36.3M | +6.2% | |
| Clewiston, FL | Not scored | 0 | 0.0 | n/a | +18.8% | |
| Okeechobee, FL | Not scored | 2 | 1.3 | $9.8M | +7.4% | |
| Arcadia, FL | Not scored | 1 | 0.8 | $15.6M | +8.8% |
Counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Sumter County, FL | 92 | 7 | 1.0 | $14.8M | +21.1% | #3 of 847 |
| 2Citrus County, FL | 74 | 13 | 1.8 | $7.2M | +11.1% | #74 of 847 |
| 3Nassau County, FL | 67 | 10 | 2.5 | $6.3M | +17.4% | #140 of 847 |
| 4Putnam County, FL | 66 | 6 | 1.9 | $6.5M | +5.9% | #151 of 847 |
| 5Clay County, FL | 66 | 21 | 2.5 | $6.2M | +9.4% | #152 of 847 |
| 6Polk County, FL | 62 | 65 | 2.2 | $6.2M | +19.8% | #202 of 847 |
| 7Santa Rosa County, FL | 62 | 26 | 3.6 | $4.5M | +11.7% | #209 of 847 |
| 8Marion County, FL | 61 | 33 | 2.0 | $6.7M | +17.3% | #224 of 847 |
| 9Martin County, FL | 60 | 16 | 2.4 | $6.8M | +4.8% | #241 of 847 |
| 10Lake County, FL | 59 | 39 | 2.4 | $6.1M | +18.1% | #255 of 847 |
| 11Miami-Dade County, FL | 58 | 210 | 2.2 | $6.9M | +4.0% | #268 of 847 |
| 12Highlands County, FL | 53 | 15 | 3.2 | $4M | +9.7% | #360 of 847 |
| 13Pasco County, FL | 52 | 73 | 3.1 | $4.7M | +19.1% | #376 of 847 |
| 14Hillsborough County, FL | 51 | 167 | 2.9 | $5.4M | +7.4% | #402 of 847 |
| 15Volusia County, FL | 51 | 64 | 2.6 | $5.4M | +9.1% | #403 of 847 |
| 16Hernando County, FL | 51 | 27 | 3.3 | $4.2M | +13.3% | #409 of 847 |
| 17Alachua County, FL | 49 | 29 | 2.5 | $5.7M | +3.7% | #441 of 847 |
| 18Manatee County, FL | 48 | 56 | 3.2 | $4.9M | +16.6% | #466 of 847 |
| 19Brevard County, FL | 48 | 85 | 3.3 | $4.6M | +9.1% | #468 of 847 |
| 20Flagler County, FL | 48 | 18 | 3.4 | $4.4M | +21.0% | #471 of 847 |
| 21St. Johns County, FL | 48 | 62 | 5.4 | $3.4M | +25.0% | #473 of 847 |
| 22Seminole County, FL | 47 | 56 | 3.0 | $5.4M | +4.3% | #485 of 847 |
| 23Palm Beach County, FL | 45 | 203 | 3.4 | $4.8M | +5.5% | #518 of 847 |
| 24Indian River County, FL | 44 | 22 | 3.1 | $4.8M | +7.7% | #537 of 847 |
| 25Orange County, FL | 44 | 174 | 3.3 | $4.7M | +6.7% | #538 of 847 |
Show all 67 counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 26Duval County, FL | 43 | 132 | 3.2 | $4.6M | +6.5% | #549 of 847 |
| 27Charlotte County, FL | 43 | 33 | 3.6 | $3.9M | +15.5% | #550 of 847 |
| 28Leon County, FL | 42 | 30 | 2.4 | $5.8M | +1.7% | #556 of 847 |
| 29Osceola County, FL | 42 | 45 | 3.2 | $4.5M | +23.2% | #564 of 847 |
| 30Collier County, FL | 42 | 70 | 4.2 | $4M | +10.6% | #565 of 847 |
| 31Broward County, FL | 40 | 249 | 3.3 | $4.6M | +3.6% | #601 of 847 |
| 32St. Lucie County, FL | 40 | 53 | 3.9 | $3.7M | +21.4% | #609 of 847 |
| 33Sarasota County, FL | 40 | 92 | 4.3 | $3.7M | +10.0% | #610 of 847 |
| 34Escambia County, FL | 39 | 42 | 3.3 | $4.4M | +3.5% | #626 of 847 |
| 35Lee County, FL | 39 | 135 | 4.1 | $3.7M | +14.4% | #629 of 847 |
| 36Walton County, FL | 39 | 22 | 6.4 | $2.5M | +22.9% | #633 of 847 |
| 37Bay County, FL | 38 | 32 | 4.1 | $3.6M | +17.2% | #642 of 847 |
| 38Pinellas County, FL | 33 | 134 | 3.1 | $4.8M | −1.2% | #704 of 847 |
| 39Okaloosa County, FL | 33 | 50 | 5.9 | $2.7M | +4.6% | #716 of 847 |
| 40Monroe County, FL | 22 | 18 | 5.2 | $3.2M | −2.9% | #809 of 847 |
| Columbia County, FL | Not scored | 1 | 0.4 | $36.3M | +6.2% | |
| Jackson County, FL | Not scored | 2 | 1.2 | $10.6M | +5.4% | |
| Levy County, FL | Not scored | 3 | 1.6 | $8M | +12.7% | |
| Suwannee County, FL | Not scored | 3 | 1.9 | $7M | +10.6% | |
| Gadsden County, FL | Not scored | 1 | 0.6 | $20.4M | +2.0% | |
| Hendry County, FL | Not scored | 0 | 0.0 | n/a | +21.5% | |
| Okeechobee County, FL | Not scored | 2 | 1.3 | $9.8M | +7.4% | |
| Wakulla County, FL | Not scored | 4 | 3.1 | $4.7M | +12.3% | |
| DeSoto County, FL | Not scored | 1 | 0.8 | $15.6M | +8.8% | |
| Baker County, FL | Not scored | 1 | 1.1 | $13.8M | +5.8% | |
| Bradford County, FL | Not scored | 1 | 1.1 | $12.1M | +0.3% | |
| Hardee County, FL | Not scored | 0 | 0.0 | n/a | +2.4% | |
| Washington County, FL | Not scored | 3 | 3.2 | $4M | +5.4% | |
| Taylor County, FL | Not scored | 0 | 0.0 | n/a | −2.5% | |
| Holmes County, FL | Not scored | 1 | 1.4 | $8.6M | +2.7% | |
| Gilchrist County, FL | Not scored | 0 | 0.0 | n/a | +14.5% | |
| Madison County, FL | Not scored | 3 | 4.3 | $2.7M | +5.0% | |
| Dixie County, FL | Not scored | 0 | 0.0 | n/a | +8.0% | |
| Union County, FL | Not scored | 1 | 2.3 | $5.8M | +5.2% | |
| Gulf County, FL | Not scored | 2 | 3.4 | $4.2M | +11.7% | |
| Jefferson County, FL | Not scored | 1 | 1.7 | $7.8M | +11.1% | |
| Hamilton County, FL | Not scored | 0 | 0.0 | n/a | +3.3% | |
| Calhoun County, FL | Not scored | 0 | 0.0 | n/a | −3.0% | |
| Glades County, FL | Not scored | 0 | 0.0 | n/a | +9.9% | |
| Franklin County, FL | Not scored | 2 | 4.0 | $3.4M | +4.5% | |
| Lafayette County, FL | Not scored | 0 | 0.0 | n/a | +6.8% | |
| Liberty County, FL | Not scored | 0 | 0.0 | n/a | +2.8% |
Markets with fewer than 5 house cleaning businesses on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.
Questions
How many house cleaning businesses are in Florida?
As of September 2026, map listings count 2,666 house cleaning businesses in Florida. 152 of them (6%) are chain locations. The listings count house cleaners and carpet cleaners. Official counts show 7,313 businesses with payroll classed as janitorial and carpet cleaning services in 2023, up 11.6% from 2019.
How much do households in Florida spend on lawn care, cleaning and other household services?
About $13.2B a year, or $1,503 per household. That is 6% above the U.S. average (an index of 106, where 100 is the U.S. average). Spread across the 2,666 house cleaning businesses on map listings, it comes to $4.9M per business. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade. It is estimated from the incomes of the 8,752,810 households in Florida and national spending patterns by income.
How does Florida compare with the U.S. for house cleaning businesses?
Florida has 3.0 house cleaning businesses per 10,000 households, 36% above the U.S. rate of 2.2. Spending per business is $4.9M, 23% below the U.S. figure of $6.4M. At the U.S. ratio of house cleaning businesses to household spending, Florida would have about 2,057, against 2,666 on map listings. There is one business with payroll in the industry for every 1,197 households, against one for every 1,735 across the U.S. The official count rose 11.6% from 2019 to 2023, against +6.6% for the U.S.
Which market in Florida has the highest market score for house cleaning businesses?
Among 22 scored metro areas in or partly in Florida, the Wildwood-The Villages metro area scores highest, at 95 (very high). Among 2 scored small-town markets in or partly in Florida, the Palatka area scores highest, at 78 (high). Among 40 scored counties in Florida, Sumter County scores highest, at 92 (very high). Scores compare each market with others of its kind across the U.S.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Florida scores 44 for house cleaning businesses (lower middle), #34 of the 50 states and DC.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Florida. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
House cleaning in other states
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Top markets for house cleaning businesses across the U.S. · All business types in Florida
Related business types in Florida
- Home repair trades13,399 listings
- HVAC and plumbing6,806 listings
- Electricians2,355 listings
- Roofing and gutters4,238 listings
- Lawn, cleaning and pest control9,378 listings
- Landscaping and lawn care4,760 listings
- Pest control1,952 listings
Screening a site or an acquisition in Florida?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.