Market rankings · Maryland
House cleaning businesses in Maryland
Markets across Maryland ranked by the Groundwork market score for house cleaning businesses, with competitor counts and household spending for each.
- Listings
- 588
- 44 chain locations (7%)
- Official establishments
- 1,550
- −2.3% since 2019
- Household spending a year
- $4.2B
- On lawn care, cleaning and other household services
- Listings per 10k households
- 2.5
- 14% above the U.S.
- Spending per listing
- $7.1M
- 10% above the U.S.
- Rank among states
- #12 of 51
- Market score 61 · Upper middle
A site report maps the house cleaning businesses on map listings around any address in Maryland by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 588 house cleaning businesses in Maryland. Chain locations make up 7% of them, against 8% across the U.S. Per 10,000 households, that is 2.5, 14% above the U.S. rate of 2.2.
At $1,757 per household (24% above the U.S. average), households in Maryland spend about $4.2B a year on lawn care, cleaning and other household services. That is about $7.1M of household spending for each business on map listings, 10% above the U.S. figure of $6.4M. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade.
Official counts show 1,550 businesses with payroll classed as janitorial and carpet cleaning services in Maryland in 2023, down 2.3% from 2019. That is one for every 1,524 households, against one for every 1,735 across the U.S. Across the U.S., the count rose 6.6% over the same years. Since fiscal 2022, 60 SBA-backed loans worth $14.9M have gone to businesses classed as janitorial and carpet cleaning services in Maryland.
Among the 50 states and DC, Maryland ranks #12 for house cleaning businesses, with a Groundwork market score of 61 (upper middle). Of the 6 scored metro areas in or partly in Maryland, the Hagerstown-Martinsburg metro area scores highest (79). Of the 2 scored small-town markets in or partly in Maryland, the Easton area scores highest (42).
Every market in Maryland for house cleaning businesses
Download the ranking (CSV)Numbered by Groundwork market score among the markets based in Maryland, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.
Metro areas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Hagerstown-Martinsburg, MD-WV | 79 | 20 | 1.7 | $8.8M | +7.1% | #16 of 375 |
| 2Lexington Park, MD | 69 | 20 | 2.6 | $7.2M | +2.1% | #52 of 375 |
| 3Baltimore-Columbia-Towson, MD | 65 | 217 | 1.9 | $8.9M | +0.4% | #71 of 375 |
| Washington-Arlington-Alexandria, DC-VA-MD-WV | 54 | 748 | 3.2 | $6.2M | +3.3% | #142 of 375 |
| Philadelphia-Camden-Wilmington, PA-NJ-DE-MD | 50 | 564 | 2.3 | $6.2M | +1.4% | #182 of 375 |
| 4Salisbury, MD | 44 | 18 | 3.7 | $3.9M | +2.9% | #247 of 375 |
Small-town markets
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Easton, MD | 42 | 8 | 4.9 | $3.3M | +2.0% | #90 of 142 |
| 2Ocean Pines, MD | 42 | 13 | 5.4 | $2.9M | +3.7% | #91 of 142 |
| Cumberland, MD-WV | Not scored | 4 | 1.0 | $12.6M | −1.3% | |
| Cambridge, MD | Not scored | 1 | 0.7 | $18.6M | +3.4% |
Counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Charles County, MD | 86 | 6 | 1.0 | $19M | +5.9% | #13 of 847 |
| 2Cecil County, MD | 83 | 6 | 1.5 | $10.9M | +3.2% | #25 of 847 |
| 3Calvert County, MD | 77 | 9 | 2.7 | $7.3M | +1.7% | #59 of 847 |
| 4Harford County, MD | 73 | 17 | 1.7 | $10.7M | +2.0% | #79 of 847 |
| 5Carroll County, MD | 72 | 16 | 2.5 | $7.5M | +2.2% | #91 of 847 |
| 6Howard County, MD | 66 | 26 | 2.1 | $9.8M | +1.9% | #146 of 847 |
| 7Baltimore city, MD | 65 | 30 | 1.2 | $11.9M | −2.3% | #154 of 847 |
| 8St. Mary’s County, MD | 64 | 11 | 2.6 | $7.2M | +2.4% | #169 of 847 |
| 9Frederick County, MD | 63 | 39 | 3.7 | $5.1M | +11.0% | #189 of 847 |
| 10Queen Anne’s County, MD | 62 | 7 | 3.5 | $5.2M | +8.8% | #206 of 847 |
| 11Baltimore County, MD | 61 | 56 | 1.7 | $9.8M | −0.7% | #211 of 847 |
| 12Washington County, MD | 61 | 12 | 2.0 | $7.5M | +2.0% | #219 of 847 |
| 13Anne Arundel County, MD | 58 | 65 | 2.9 | $6.6M | +1.7% | #269 of 847 |
| 14Prince George’s County, MD | 52 | 95 | 2.7 | $6.3M | +0.5% | #370 of 847 |
| 15Montgomery County, MD | 44 | 144 | 3.7 | $5.4M | +1.3% | #533 of 847 |
| 16Wicomico County, MD | 39 | 17 | 4.2 | $3.5M | +3.2% | #630 of 847 |
| 17Worcester County, MD | 36 | 13 | 5.4 | $2.9M | +3.7% | #671 of 847 |
| 18Talbot County, MD | 33 | 8 | 4.9 | $3.3M | +2.0% | #714 of 847 |
| Allegany County, MD | Not scored | 3 | 1.1 | $11.8M | −1.6% | |
| Caroline County, MD | Not scored | 3 | 2.4 | $5.9M | +2.5% | |
| Dorchester County, MD | Not scored | 1 | 0.7 | $18.6M | +3.4% | |
| Garrett County, MD | Not scored | 3 | 2.4 | $6M | −1.5% | |
| Somerset County, MD | Not scored | 1 | 1.2 | $10.8M | +1.7% | |
| Kent County, MD | Not scored | 0 | 0.0 | n/a | +2.3% |
Markets with fewer than 5 house cleaning businesses on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.
Questions
How many house cleaning businesses are in Maryland?
Maryland has 588 house cleaning businesses on map listings as of September 2026. 44 of them (7%) are chain locations. The listings count house cleaners and carpet cleaners. Official counts show 1,550 businesses with payroll classed as janitorial and carpet cleaning services in 2023, down 2.3% from 2019.
How much do households in Maryland spend on lawn care, cleaning and other household services?
About $4.2B a year, or $1,757 per household. That is 24% above the U.S. average (an index of 124, where 100 is the U.S. average). Spread across the 588 house cleaning businesses on map listings, it comes to $7.1M per business. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses. It is estimated from the incomes of the 2,362,928 households in Maryland and national spending patterns by income.
How does Maryland compare with the U.S. for house cleaning businesses?
Maryland has 2.5 house cleaning businesses per 10,000 households, 14% above the U.S. rate of 2.2. Spending per business is $7.1M, 10% above the U.S. figure of $6.4M. At the national ratio of house cleaning businesses to household spending, Maryland would have about 649, against 588 on map listings. There is one business with payroll in the industry for every 1,524 households, against one for every 1,735 across the U.S. The official count fell 2.3% from 2019 to 2023, against +6.6% for the U.S.
Which market in Maryland has the highest market score for house cleaning businesses?
Among 6 scored metro areas in or partly in Maryland, the Hagerstown-Martinsburg metro area scores highest, at 79 (high). Among 2 scored small-town markets in or partly in Maryland, the Easton area scores highest, at 42 (lower middle). Among 18 scored counties in Maryland, Charles County scores highest, at 86 (high). Scores compare each market with others of its kind across the U.S.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Maryland scores 61 for house cleaning businesses (upper middle), #12 of the 50 states and DC.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Maryland. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
House cleaning in other states
All 51 states
- Alabama
- Alaska
- Arizona
- Arkansas
- California
- Colorado
- Connecticut
- Delaware
- District of Columbia
- Florida
- Georgia
- Hawaii
- Idaho
- Illinois
- Indiana
- Iowa
- Kansas
- Kentucky
- Louisiana
- Maine
- Maryland
- Massachusetts
- Michigan
- Minnesota
- Mississippi
- Missouri
- Montana
- Nebraska
- Nevada
- New Hampshire
- New Jersey
- New Mexico
- New York
- North Carolina
- North Dakota
- Ohio
- Oklahoma
- Oregon
- Pennsylvania
- Rhode Island
- South Carolina
- South Dakota
- Tennessee
- Texas
- Utah
- Vermont
- Virginia
- Washington
- West Virginia
- Wisconsin
- Wyoming
Top markets for house cleaning businesses across the U.S. · All business types in Maryland
Related business types in Maryland
- Home repair trades2,882 listings
- HVAC and plumbing1,478 listings
- Electricians636 listings
- Roofing and gutters768 listings
- Lawn, cleaning and pest control2,039 listings
- Landscaping and lawn care1,149 listings
- Pest control302 listings
Screening a site or an acquisition in Maryland?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.