Groundwork

Home services · Small-town market · Indiana

House cleaning businesses in the Warsaw, IN area

Competitor counts, household spending and official business counts for house cleaning businesses in the Warsaw, IN area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 42 out of 100: Lower middle

Ranked #89 of 142 scored small-town markets
The only scored small-town market based in Indiana

Listings
9
1 chain location (11%)
Official establishments
14
Businesses with payroll, 2023
Household spending a year
$38.6M
On lawn care, cleaning and other household services · $1,209 a household
Spending per listing
$4.3M
33% below the U.S.
Listings per 10k households
2.8
27% above the U.S.
Population, 2025
80,892
+0.9% since 2020

See the house cleaning businesses around any address in the Warsaw area

The site report maps the house cleaning businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Warsaw area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Warsaw area spend about $38.6M a year on lawn care, cleaning and other household services, or $1,209 per household, 15% below the U.S. average. Spread across 9 house cleaning businesses, that is $4.3M per business, 33% below the U.S. figure of $6.4M. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses.

There are 9 house cleaning businesses on map listings in the Warsaw area as of September 2026. One of them (11%) is a chain location, against 8% across the U.S. Per 10,000 households, that is 2.8, 27% above the U.S. rate of 2.2.

Official counts show 14 businesses with payroll classed as janitorial and carpet cleaning services in the Warsaw area in 2023. That is one for every 2,281 households, against one for every 1,735 across the U.S.

Between 2020 and 2025, the population of the Warsaw area grew 0.9%, slower than the U.S. (+3.1%). The Warsaw area scores 42 (lower middle) on the Groundwork market score for house cleaning businesses, ranking #89 of 142 scored small-town markets and the only scored small-town market based in Indiana.

How the Warsaw area compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the house cleaning businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

House cleaning in Warsaw, IN area compared with Indiana and the U.S.
MeasureWarsaw areaIndianaU.S.
Listings per 10k households2.81.92.2
Spending per listing$4.3M$6.4M$6.4M
Households per official establishment2,2811,9741,735
Official establishment growth, 2019–2023n/a+4.8%+6.6%
Population growth, 2020–2025+0.9%+2.7%+3.1%
Spending per household on lawn care, cleaning and other household services$1,209$1,211$1,414
Median household income$75,317$71,957$80,734
Groundwork market score4245

Official counts and lending

Businesses

Official establishments, 2019 to 2023
14
Employees, 2023
112
Annual payroll, 2023
$2.4M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
91 chain location
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as janitorial and carpet cleaning services in the Warsaw area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Warsaw area

Population, 2025 estimate
80,892+0.9% since 2020
Households
31,934
Median age
39.5
Homes lived in by their owners
77%
Vehicles per household
1.9
Land area
531 sq. mi.
People per square mile
151
Median household income
$75,317+22.7% vs. 2015–2019, before inflation
Average household income
$91,954
Median home value
$216,000
Jobs located here
37,180
Daytime population
80,254Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Warsaw area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the house cleaning businesses on map listings by name and distance.

Or open the report at the center of the Warsaw area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Other business types in the Warsaw area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many house cleaning businesses are in the Warsaw, IN area?

As of September 2026, map listings count 9 house cleaning businesses in the Warsaw area. One of them (11%) is a chain location. The listings count house cleaners and carpet cleaners. Official counts show 14 businesses with payroll classed as janitorial and carpet cleaning services in 2023.

How much do households in the Warsaw, IN area spend on lawn care, cleaning and other household services?

About $38.6M a year, or $1,209 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 9 house cleaning businesses on map listings, it comes to $4.3M per business. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade. It is estimated from the incomes of the 31,934 households in the Warsaw area and national spending patterns by income.

How does the Warsaw, IN area compare with the U.S. for house cleaning businesses?

The Warsaw area has 2.8 house cleaning businesses per 10,000 households, 27% above the U.S. rate of 2.2. Spending per business is $4.3M, 33% below the U.S. figure of $6.4M. At the U.S. ratio of house cleaning businesses to household spending, the Warsaw area would have about 6, against 9 on map listings. There is one business with payroll in the industry for every 2,281 households, against one for every 1,735 across the U.S.

How fast is the Warsaw, IN area growing?

Population estimates put the Warsaw area at 80,892 people in 2025, up 0.9% since 2020, slower than the U.S. (+3.1%). It has 31,934 households. The median household income in the Warsaw area is $75,317 a year, 7% below the U.S. median of $80,734. That rose 22.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Warsaw area scores 42 for house cleaning businesses (lower middle), #89 of 142 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Warsaw area. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for house cleaning businesses · All 56 business types in the Warsaw area

Screening a site or an acquisition in the Warsaw area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Warsaw area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.