Groundwork

Beauty and personal care · Metro area · Washington

Barbershops in the Spokane-Spokane Valley, WA metro area

The barbershops in the Spokane-Spokane Valley, WA metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 68 out of 100: Upper middle

Ranked #63 of 387 scored metro areas
#5 of 11 scored metro areas based in Washington

Listings
77
19 chain locations (25%)
Official establishments
14
Businesses with payroll, 2023
Household spending a year
$236.1M
On personal care products and services · $993 a household
Spending per listing
$3.1M
63% above the U.S.
Listings per 10k households
3.2
40% below the U.S.
Population, 2025
608,012
+3.5% since 2020

See the barbershops around any address in the Spokane-Spokane Valley metro area

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Spokane-Spokane Valley metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Spokane-Spokane Valley metro area spend about $236.1M a year on personal care products and services, or $993 per household, in line with the U.S. average. That is about $3.1M of household spending for each shop on map listings, 63% above the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.

There are 77 barbershops on map listings in the Spokane-Spokane Valley metro area as of September 2026. Of those, 19 are chain locations, or 25%, against 12% across the U.S. Per 10,000 households, that is 3.2, 40% below the U.S. rate of 5.3.

Official counts show 14 businesses with payroll classed as barber shops in the Spokane-Spokane Valley metro area in 2023. That is one for every 16,984 households, against one for every 16,589 across the U.S. Another 114 one-person businesses have no payroll, by official counts.

Population estimates show the Spokane-Spokane Valley metro area grew 3.5% from 2020 to 2025, in step with the U.S. (+3.1%). The Spokane-Spokane Valley metro area scores 68 (upper middle) on the Groundwork market score for barbershops, ranking #63 of 387 scored metro areas and #5 of 11 scored metro areas based in Washington. That puts it in the top quarter of metro areas.

How the Spokane-Spokane Valley metro area compares

The same measures for Washington and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Spokane-Spokane Valley, WA metro area compared with Washington and the U.S.
MeasureSpokane-Spokane Valley metro areaWashingtonU.S.
Listings per 10k households3.24.05.3
Spending per listing$3.1M$2.9M$1.9M
Households per official establishment16,98415,96316,589
Official establishment growth, 2019–2023n/a+44.4%+28.5%
Population growth, 2020–2025+3.5%+3.6%+3.1%
Spending per household on personal care products and services$993$1,137$1,005
Median household income$77,488$98,141$80,734
Groundwork market score6865

Official counts and lending

Businesses

Official establishments, 2019 to 2023
14
Employees, 2023
130
Annual payroll, 2023
$5.5M
One-person businesses, 2023
114Businesses with no payroll
Map listings, September 2026
7719 chain locations
Listings at the U.S. rate for this spending
125The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in the Spokane-Spokane Valley metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Spokane-Spokane Valley metro area

Population, 2025 estimate
608,012+3.5% since 2020
Households
237,769
Median age
40.3
Homes lived in by their owners
66%
Vehicles per household
2.0
Land area
4,241 sq. mi.
People per square mile
141
Median household income
$77,488+37.4% vs. 2015–2019, before inflation
Average household income
$102,458
Median home value
$405,300
Jobs located here
253,696
Daytime population
597,141Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Spokane-Spokane Valley metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of the Spokane-Spokane Valley metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Barbershops across Washington

Every Washington market ranked →

The highest-scoring metro areas in Washington for barbershops, numbered among those based in Washington (a market based in another state is listed without a number), with the Spokane-Spokane Valley metro area marked.

Top metro areas in Washington

Metro areas in Washington ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Olympia-Lacey-Tumwater, WA78514.3$2.5M+2.8%#10 of 387
2Longview-Kelso, WA76122.7$3.5M+3.5%#17 of 387
3Mount Vernon-Anacortes, WA76183.4$3.1M+2.4%#19 of 387
4Bremerton-Silverdale-Port Orchard, WA70464.2$2.7M+2.7%#51 of 387
5Spokane-Spokane Valley, WA68773.2$3.1M+3.5%#63 of 387
6Seattle-Tacoma-Bellevue, WA686494.0$3.1M+3.3%#64 of 387
7Bellingham, WA67353.7$2.8M+3.9%#69 of 387
8Kennewick-Richland, WA65635.8$1.8M+6.5%#82 of 387
Portland-Vancouver-Hillsboro, OR-WA613553.5$3.2M+1.0%#102 of 387
9Wenatchee-East Wenatchee, WA60245.1$2.1M+5.0%#114 of 387

Other business types in the Spokane-Spokane Valley metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in the Spokane-Spokane Valley, WA metro area?

As of September 2026, map listings count 77 barbershops in the Spokane-Spokane Valley metro area. 19 of them (25%) are chain locations. The listings count barbershops. Official counts show 14 businesses with payroll classed as barber shops in 2023. Official counts list 114 one-person businesses without payroll.

How much do households in the Spokane-Spokane Valley, WA metro area spend on personal care products and services?

About $236.1M a year, or $993 per household. That is in line with the U.S. average (an index of 99, where 100 is the U.S. average). Spread across the 77 barbershops on map listings, it comes to $3.1M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 237,769 households in the Spokane-Spokane Valley metro area and national spending patterns by income.

How does the Spokane-Spokane Valley, WA metro area compare with the U.S. for barbershops?

The Spokane-Spokane Valley metro area has 3.2 barbershops per 10,000 households, 40% below the U.S. rate of 5.3. Spending per shop is $3.1M, 63% above the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, the Spokane-Spokane Valley metro area would have about 125, against 77 on map listings. There is one business with payroll in the industry for every 16,984 households, against one for every 16,589 across the U.S.

How fast is the Spokane-Spokane Valley, WA metro area growing?

Population estimates put the Spokane-Spokane Valley metro area at 608,012 people in 2025, up 3.5% since 2020, in step with the U.S. (+3.1%). It has 237,769 households. The median household income in the Spokane-Spokane Valley metro area is $77,488 a year, 4% below the U.S. median of $80,734. That rose 37.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Spokane-Spokane Valley metro area scores 68 for barbershops (upper middle), #63 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Spokane-Spokane Valley metro area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in the Spokane-Spokane Valley metro area

Screening a site or an acquisition in the Spokane-Spokane Valley metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Spokane-Spokane Valley metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.