Groundwork

Beauty and personal care · County · Washington

Barbershops in Yakima County, WA

Competitor counts, household spending and official business counts for barbershops in Yakima County, WA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 35 out of 100: Lower middle

Ranked #1,023 of 1,356 scored counties
#25 of 25 scored counties in Washington

Listings
61
5 chain locations (8%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$81.5M
On personal care products and services · $930 a household
Spending per listing
$1.3M
29% below the U.S.
Listings per 10k households
7.0
32% above the U.S.
Population, 2025
259,185
+1.0% since 2020

See the barbershops around any address in Yakima County

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Yakima County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for barbershops in Yakima County is 35 (lower middle), #1,023 of 1,356 scored counties and #25 of 25 scored counties in Washington. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 61 barbershops in Yakima County. Chain locations make up 8% of them, against 12% across the U.S. Per 10,000 households, that is 7.0, 32% above the U.S. rate of 5.3.

At $930 per household (7% below the U.S. average), households in Yakima County spend about $81.5M a year on personal care products and services. Spread across 61 barbershops, that is $1.3M per shop, 29% below the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.

There is no official count of businesses with payroll classed as barber shops in Yakima County: counts under 3 aren’t published. Population estimates show Yakima County grew 1.0% from 2020 to 2025, slower than the U.S. (+3.1%).

How Yakima County compares

The same measures for Washington and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Yakima County, WA compared with Washington and the U.S.
MeasureYakima CountyWashingtonU.S.
Listings per 10k households7.04.05.3
Spending per listing$1.3M$2.9M$1.9M
Households per official establishmentn/a15,96316,589
Official establishment growth, 2019–2023n/a+44.4%+28.5%
Population growth, 2020–2025+1.0%+3.6%+3.1%
Spending per household on personal care products and services$930$1,137$1,005
Median household income$70,656$98,141$80,734
Groundwork market score3565

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
129Businesses with no payroll
Map listings, September 2026
615 chain locations
Listings at the U.S. rate for this spending
43The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in Yakima County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Yakima County

Population, 2025 estimate
259,185+1.0% since 2020
Households
87,708
Median age
34.0
Homes lived in by their owners
62%
Vehicles per household
2.2
Land area
4,295 sq. mi.
People per square mile
60
Median household income
$70,656+36.8% vs. 2015–2019, before inflation
Average household income
$88,451
Median home value
$310,100
Jobs located here
108,597
Daytime population
259,646Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Yakima County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of Yakima County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Barbershops across Washington

Every Washington market ranked →

The highest-scoring counties in Washington for barbershops, numbered among those based in Washington, with Yakima County marked.

Top counties in Washington

Counties in Washington ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Mason County, WA9051.9$5.3M+7.8%#11 of 1,356
2Lewis County, WA8192.7$3.5M+6.7%#61 of 1,356
3Douglas County, WA8163.8$2.8M+8.0%#65 of 1,356
4Thurston County, WA78514.3$2.5M+2.8%#97 of 1,356
5Cowlitz County, WA77122.7$3.5M+3.5%#103 of 1,356
6Benton County, WA77374.7$2.2M+6.9%#118 of 1,356
7Skagit County, WA76183.4$3.1M+2.4%#121 of 1,356
8Kittitas County, WA7573.5$2.8M+4.2%#139 of 1,356
9Snohomish County, WA731213.8$3.2M+4.9%#163 of 1,356
10Kitsap County, WA73464.2$2.7M+2.7%#169 of 1,356
25Yakima County, WA35617.0$1.3M+1.0%#1,023 of 1,356

Other business types in Yakima County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in Yakima County, WA?

Yakima County has 61 barbershops on map listings as of September 2026. 5 of them (8%) are chain locations. The listings count barbershops. No official count is published for barber shops in Yakima County: counts under 3 are left out. Official counts list 129 one-person businesses without payroll.

How much do households in Yakima County, WA spend on personal care products and services?

About $81.5M a year, or $930 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). Spread across the 61 barbershops on map listings, it comes to $1.3M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 87,708 households in Yakima County and national spending patterns by income.

How does Yakima County, WA compare with the U.S. for barbershops?

Yakima County has 7.0 barbershops per 10,000 households, 32% above the U.S. rate of 5.3. Spending per shop is $1.3M, 29% below the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, Yakima County would have about 43, against 61 on map listings.

How fast is Yakima County, WA growing?

Population estimates put Yakima County at 259,185 people in 2025, up 1.0% since 2020, slower than the U.S. (+3.1%). It has 87,708 households. Median household income in Yakima County is $70,656, 12% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 36.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Yakima County scores 35 for barbershops (lower middle), #1,023 of 1,356 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Yakima County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in Yakima County

Screening a site or an acquisition in Yakima County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Yakima County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.