Groundwork

Market rankings · New Jersey

Bakeries and dessert shops in New Jersey

Every metro area, small-town market and county in New Jersey, ranked by the Groundwork market score for bakeries and dessert shops, with competitor counts and household spending for each.

Listings
4,660
1,973 chain locations (42%)
Official establishments
3,314
All snack bars and retail bakeries · +15.2% since 2019
Household spending a year
$16.4B
On food away from home
Listings per 10k households
13.3
36% above the U.S.
Spending per listing
$3.5M
15% below the U.S.
Rank among states
#39 of 51
Market score 42 · Lower middle

A site report maps the bakeries and dessert shops on map listings around any address in New Jersey by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

There are 4,660 bakeries and dessert shops on map listings in New Jersey as of September 2026. Chain locations make up 42% of them, against 35% across the U.S. Per 10,000 households, that is 13.3, 36% above the U.S. rate of 9.8.

Households in New Jersey spend about $16.4B a year on food away from home, or $4,680 per household, 15% above the U.S. average. That works out to $3.5M per shop, 15% below the U.S. figure of $4.1M. The spending figure covers all food away from home, not only bakeries and dessert shops.

The official count of businesses with payroll classed as snack bars and retail bakeries in New Jersey was 3,314 in 2023, up 15.2% from 2019. That is one for every 1,058 households, against one for every 1,369 across the U.S. Across the U.S., the count rose 24.6% over the same years. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Since fiscal 2022, 161 SBA-backed loans worth $62.2M have gone to businesses classed as snack bars and retail bakeries in New Jersey.

Among the 50 states and DC, New Jersey ranks #39 for bakeries and dessert shops, with a Groundwork market score of 42 (lower middle). Of the 6 scored metro areas in or partly in New Jersey, the Allentown-Bethlehem-Easton metro area scores highest (49). Among 21 scored counties, Sussex County scores highest (67).

Every market in New Jersey for bakeries and dessert shops

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in New Jersey, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching New Jersey, ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Allentown-Bethlehem-Easton, PA-NJ4939111.5$3.6M+3.0%#208 of 387
1Trenton-Princeton, NJ4617412.1$3.8M+3.3%#239 of 387
Philadelphia-Camden-Wilmington, PA-NJ-DE-MD452,71111.0$4M+1.4%#247 of 387
2Vineland, NJ376512.1$3M+2.2%#298 of 387
New York-Newark-Jersey City, NY-NJ369,40512.7$3.6M+0.6%#303 of 387
3Atlantic City-Hammonton, NJ2239825.8$1.6M+0.8%#374 of 387

Counties

Counties in New Jersey, ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sussex County, NJ67518.8$5.5M+2.9%#337 of 1,889
2Somerset County, NJ6513810.6$5.2M+3.5%#390 of 1,889
3Burlington County, NJ5820311.5$4.2M+4.3%#630 of 1,889
4Warren County, NJ555411.9$3.7M+3.2%#756 of 1,889
5Morris County, NJ5324412.6$4.3M+3.2%#825 of 1,889
6Middlesex County, NJ5335511.5$4.2M+2.6%#827 of 1,889
7Salem County, NJ522710.9$3.6M+2.3%#870 of 1,889
8Essex County, NJ5135211.0$3.9M+4.2%#906 of 1,889
9Hunterdon County, NJ506913.6$4M+2.3%#936 of 1,889
10Hudson County, NJ4931510.5$4.3M+1.8%#963 of 1,889
11Mercer County, NJ4817412.1$3.8M+3.3%#1,009 of 1,889
12Union County, NJ4627813.7$3.5M+5.0%#1,091 of 1,889
13Gloucester County, NJ4615413.7$3.4M+3.3%#1,094 of 1,889
14Camden County, NJ4524612.1$3.5M+2.4%#1,129 of 1,889
15Ocean County, NJ4234314.1$3M+5.6%#1,229 of 1,889
16Cumberland County, NJ416512.1$3M+2.2%#1,272 of 1,889
17Monmouth County, NJ3937214.8$3.5M+1.4%#1,327 of 1,889
18Bergen County, NJ3957016.1$3.2M+2.4%#1,333 of 1,889
19Passaic County, NJ3725214.1$3M+1.6%#1,416 of 1,889
20Atlantic County, NJ3116114.7$2.7M+1.6%#1,596 of 1,889
21Cape May County, NJ2023752.8$818K−1.7%#1,817 of 1,889

Questions

How many bakeries and dessert shops are in New Jersey?

As of September 2026, map listings count 4,660 bakeries and dessert shops in New Jersey. 1,973 of them (42%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 3,314 businesses with payroll classed as snack bars and retail bakeries in 2023, up 15.2% from 2019. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Official counts also show 435 one-person businesses without payroll.

How much do households in New Jersey spend on food away from home?

About $16.4B a year, or $4,680 per household. That is 15% above the U.S. average (an index of 115, where 100 is the U.S. average). Spread across the 4,660 bakeries and dessert shops on map listings, it comes to $3.5M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade. It is estimated from the incomes of the 3,507,701 households in New Jersey and national spending patterns by income.

How does New Jersey compare with the U.S. for bakeries and dessert shops?

New Jersey has 13.3 bakeries and dessert shops per 10,000 households, 36% above the U.S. rate of 9.8. Spending per shop is $3.5M, 15% below the U.S. figure of $4.1M. At the U.S. ratio of bakeries and dessert shops to household spending, New Jersey would have about 3,962, against 4,660 on map listings. There is one business with payroll in the industry for every 1,058 households, against one for every 1,369 across the U.S. The official count rose 15.2% from 2019 to 2023, against +24.6% for the U.S.

Which market in New Jersey has the highest market score for bakeries and dessert shops?

Among 6 scored metro areas in or partly in New Jersey, the Allentown-Bethlehem-Easton metro area scores highest, at 49 (lower middle). Among 21 scored counties in New Jersey, Sussex County scores highest, at 67 (upper middle). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. New Jersey scores 42 for bakeries and dessert shops (lower middle), #39 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in New Jersey. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Bakeries and dessert shops in other states

All 51 states

Top markets for bakeries and dessert shops across the U.S. · All business types in New Jersey

Screening a site or an acquisition in New Jersey?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.