Groundwork

Market rankings · North Carolina

Bakeries and dessert shops in North Carolina

Markets across North Carolina ranked by the Groundwork market score for bakeries and dessert shops, with competitor counts and household spending for each.

Listings
3,724
1,297 chain locations (35%)
Official establishments
2,514
All snack bars and retail bakeries · +42.6% since 2019
Household spending a year
$16.2B
On food away from home
Listings per 10k households
8.7
11% below the U.S.
Spending per listing
$4.3M
5% above the U.S.
Rank among states
#18 of 51
Market score 56 · Upper middle

A site report maps the bakeries and dessert shops on map listings around any address in North Carolina by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 3,724 bakeries and dessert shops in North Carolina. 1,297 of them (35%) are chain locations, against 35% across the U.S. Per 10,000 households, that is 8.7, 11% below the U.S. rate of 9.8.

Household spending on food away from home in North Carolina comes to about $16.2B a year: $3,776 per household, 7% below the U.S. average. That is about $4.3M of household spending for each shop on map listings, 5% above the U.S. figure of $4.1M. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade.

In 2023, official counts showed 2,514 businesses with payroll in North Carolina classed as snack bars and retail bakeries, up 42.6% from 2019. That is one for every 1,703 households, against one for every 1,369 across the U.S. Across the U.S., the count rose 24.6% over the same years. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Since fiscal 2022, 122 SBA-backed loans worth $53.9M have gone to businesses classed as snack bars and retail bakeries in North Carolina.

Among the 50 states and DC, North Carolina ranks #18 for bakeries and dessert shops, with a Groundwork market score of 56 (upper middle). Of the 16 scored metro areas in or partly in North Carolina, the Durham-Chapel Hill metro area scores highest (79). Of the 22 scored small-town markets in or partly in North Carolina, the Anderson Creek area scores highest (90).

Every market in North Carolina for bakeries and dessert shops

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in North Carolina, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching North Carolina, ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Durham-Chapel Hill, NC791927.7$5.4M+7.5%#8 of 387
2Raleigh-Cary, NC695469.5$4.7M+12.6%#49 of 387
3Pinehurst-Southern Pines, NC68378.4$4.8M+10.3%#53 of 387
4Jacksonville, NC67466.1$5.7M+6.0%#58 of 387
5Winston-Salem, NC652117.5$4.7M+5.3%#75 of 387
6Greenville, NC64476.3$5.3M+5.4%#80 of 387
7Charlotte-Concord-Gastonia, NC-SC649909.2$4.5M+10.1%#85 of 387
8Goldsboro, NC62336.9$4.8M+3.8%#99 of 387
Virginia Beach-Chesapeake-Norfolk, VA-NC616028.5$4.7M+0.9%#106 of 387
9Rocky Mount, NC59406.8$4.8M+2.8%#128 of 387
10Greensboro-High Point, NC562497.9$4.5M+4.1%#152 of 387
11Burlington, NC49618.7$4M+8.5%#206 of 387
12Hickory-Lenoir-Morganton, NC481117.4$4.6M+3.2%#212 of 387
13Fayetteville, NC461127.5$4.5M+1.6%#233 of 387
14Wilmington, NC4122511.3$3.4M+15.9%#275 of 387
15Asheville, NC2819312.0$3.1M+3.6%#357 of 387

Small-town markets

Small-town markets reaching North Carolina, ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Anderson Creek, NC90255.0$7.2M+12.3%#2 of 507
2Shelby-Kings Mountain, NC66276.9$4.7M+3.4%#85 of 507
3Wilson, NC65206.0$5.3M+1.7%#98 of 507
4Elizabeth City, NC65117.0$4.9M+4.5%#100 of 507
5North Wilkesboro, NC64103.7$8.1M+0.6%#103 of 507
6Lumberton, NC62266.0$4.7M+3.4%#121 of 507
7Sanford, NC62197.6$4.5M+10.8%#122 of 507
8New Bern, NC62428.0$4.3M+3.6%#123 of 507
9Roanoke Rapids, NC59113.9$7.7M−4.3%#155 of 507
10Rockingham, NC5863.5$8.2M−1.6%#166 of 507
11Henderson, NC5885.0$6.2M+0.2%#169 of 507
12Albemarle, NC57249.5$3.6M+9.8%#180 of 507
13Washington, NC56147.2$4.6M0.0%#191 of 507
14Forest City, NC52217.9$3.9M+2.1%#234 of 507
15Waynesville, NC51259.2$3.7M+1.9%#252 of 507
16Marion, NC50147.5$4.3M+1.5%#261 of 507
17Kinston, NC48166.9$4.3M+1.4%#275 of 507
18Brevard, NC471510.3$3.4M+2.9%#290 of 507
19Morehead City, NC394614.4$2.6M+4.1%#375 of 507
20Kill Devil Hills, NC358952.9$797K+3.3%#412 of 507
21Mount Airy, NC313311.0$2.9M+1.3%#443 of 507
22Boone, NC193315.6$2.1M+0.6%#499 of 507
Laurinburg, NCNot scored43.2$9.3M−0.3%

Counties

Counties in North Carolina, ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Chatham County, NC96164.8$9.2M+11.0%#1 of 1,889
2Franklin County, NC90103.5$10.4M+18.8%#13 of 1,889
3Lincoln County, NC87215.7$7M+13.2%#31 of 1,889
4Davie County, NC86105.8$6.6M+6.9%#38 of 1,889
5Harnett County, NC85255.0$7.2M+12.3%#48 of 1,889
6Hoke County, NC8384.2$8.4M+9.0%#59 of 1,889
7Person County, NC8053.1$11.2M+3.7%#83 of 1,889
8Johnston County, NC79566.5$6M+17.9%#101 of 1,889
9Davidson County, NC77395.6$6.2M+6.6%#129 of 1,889
10Granville County, NC75125.3$6.9M+2.1%#163 of 1,889
11Orange County, NC74407.0$6.3M+6.1%#182 of 1,889
12Union County, NC73667.8$5.9M+11.7%#207 of 1,889
13Gaston County, NC73636.7$5.3M+7.8%#209 of 1,889
14Stokes County, NC71105.1$6.3M+3.5%#239 of 1,889
15Rowan County, NC70345.8$6M+5.6%#263 of 1,889
16Alexander County, NC6975.0$6.7M+1.5%#284 of 1,889
17Yadkin County, NC6985.3$6.4M+2.9%#286 of 1,889
18Randolph County, NC68315.4$6.1M+3.5%#310 of 1,889
19Montgomery County, NC6665.6$5.8M+2.7%#366 of 1,889
20Moore County, NC66378.4$4.8M+10.3%#375 of 1,889
21Ashe County, NC6575.7$5.6M+3.5%#388 of 1,889
22Durham County, NC651319.2$4.5M+7.7%#402 of 1,889
23Onslow County, NC64466.1$5.7M+6.0%#417 of 1,889
24Iredell County, NC64709.2$4.4M+12.9%#429 of 1,889
25Wake County, NC6348010.4$4.5M+11.2%#457 of 1,889
Show all 100 counties
Counties in North Carolina, ranked for bakeries and dessert shops by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
26Wilkes County, NC62103.7$8.1M+0.6%#458 of 1,889
27Wilson County, NC62206.0$5.3M+1.7%#467 of 1,889
28Rockingham County, NC62266.6$4.9M+3.3%#475 of 1,889
29Wayne County, NC62336.9$4.8M+3.8%#478 of 1,889
30Cleveland County, NC62276.9$4.7M+3.4%#480 of 1,889
31Pasquotank County, NC61117.0$4.9M+4.5%#509 of 1,889
32Cabarrus County, NC61799.4$4.5M+9.9%#518 of 1,889
33Pitt County, NC60476.3$5.3M+5.4%#539 of 1,889
34Lee County, NC60197.6$4.5M+10.8%#550 of 1,889
35Burke County, NC59236.3$5.2M+1.6%#578 of 1,889
36Nash County, NC59287.2$4.7M+3.9%#585 of 1,889
37Robeson County, NC59266.0$4.7M+3.4%#587 of 1,889
38Duplin County, NC58125.8$5.4M+6.0%#612 of 1,889
39Edgecombe County, NC58126.1$5.1M+0.7%#615 of 1,889
40Richmond County, NC5763.5$8.2M−1.6%#638 of 1,889
41Vance County, NC5785.0$6.2M+0.2%#641 of 1,889
42Craven County, NC57358.2$4.2M+3.5%#665 of 1,889
43Sampson County, NC57167.4$4.2M+4.1%#667 of 1,889
44Mecklenburg County, NC5551311.0$3.9M+10.5%#752 of 1,889
45Guilford County, NC541928.7$4.2M+4.4%#788 of 1,889
46Forsyth County, NC541449.0$4M+5.0%#793 of 1,889
47Stanly County, NC54249.5$3.6M+9.8%#799 of 1,889
48Halifax County, NC53104.9$6M−3.9%#805 of 1,889
49Caldwell County, NC52216.4$5M+0.7%#849 of 1,889
50Beaufort County, NC52147.2$4.6M0.0%#851 of 1,889
51Alamance County, NC52618.7$4M+8.5%#864 of 1,889
52Bladen County, NC5065.1$5.8M+1.3%#914 of 1,889
53Henderson County, NC50489.4$3.9M+5.0%#937 of 1,889
54Brunswick County, NC507510.9$3.5M+26.5%#940 of 1,889
55Rutherford County, NC49217.9$3.9M+2.1%#969 of 1,889
56Pender County, NC492710.7$3.6M+19.0%#971 of 1,889
57Perquimans County, NC4758.9$3.9M+3.6%#1,040 of 1,889
58Haywood County, NC47259.2$3.7M+1.9%#1,045 of 1,889
59Lenoir County, NC46166.9$4.3M+1.4%#1,072 of 1,889
60McDowell County, NC46147.5$4.3M+1.5%#1,073 of 1,889
61Cherokee County, NC46118.3$3.7M+6.8%#1,086 of 1,889
62Catawba County, NC43609.1$3.9M+5.8%#1,184 of 1,889
63Transylvania County, NC431510.3$3.4M+2.9%#1,196 of 1,889
64New Hanover County, NC4212311.7$3.3M+8.6%#1,225 of 1,889
65Polk County, NC421112.3$3M+6.0%#1,230 of 1,889
66Cumberland County, NC411048.0$4.2M+0.4%#1,244 of 1,889
67Jackson County, NC392614.1$2.3M+6.9%#1,338 of 1,889
68Currituck County, NC392420.3$2.1M+16.7%#1,340 of 1,889
69Anson County, NC3867.0$4.1M−2.1%#1,356 of 1,889
70Macon County, NC361910.3$3.3M+5.8%#1,445 of 1,889
71Carteret County, NC334614.4$2.6M+4.1%#1,548 of 1,889
72Hertford County, NC3256.0$4.9M−11.2%#1,555 of 1,889
73Buncombe County, NC3014314.0$2.7M+2.9%#1,625 of 1,889
74Dare County, NC308952.9$797K+3.3%#1,631 of 1,889
75Columbus County, NC29157.5$4M0.0%#1,636 of 1,889
76Surry County, NC293311.0$2.9M+1.3%#1,656 of 1,889
77Watauga County, NC153315.6$2.1M+0.6%#1,858 of 1,889
78Swain County, NC11915.0$2.2M−0.6%#1,879 of 1,889
Scotland County, NCNot scored43.2$9.3M−0.3%
Caswell County, NCNot scored11.1$27.9M+0.4%
Madison County, NCNot scored22.4$13.9M+5.9%
Martin County, NCNot scored22.1$14.2M−1.6%
Greene County, NCNot scored45.8$5.1M+1.3%
Yancey County, NCNot scored11.2$27.6M+3.2%
Warren County, NCNot scored44.9$6.2M+1.6%
Avery County, NCNot scored45.9$5.9M+1.1%
Bertie County, NCNot scored22.8$11.2M−3.6%
Northampton County, NCNot scored11.3$24.4M−5.4%
Mitchell County, NCNot scored46.1$5.3M+1.1%
Chowan County, NCNot scored46.5$5.2M+2.8%
Pamlico County, NCNot scored35.5$6.1M+3.7%
Clay County, NCNot scored35.9$5.7M+9.9%
Alleghany County, NCNot scored35.8$5.1M+5.4%
Camden County, NCNot scored25.0$8.1M+8.8%
Washington County, NCNot scored12.1$13.8M−3.1%
Gates County, NCNot scored49.5$3.4M−2.1%
Jones County, NCNot scored49.7$3.3M+4.6%
Graham County, NCNot scored38.5$3.7M+1.9%
Hyde County, NCNot scored315.5$1.9M+1.0%
Tyrrell County, NCNot scored16.5$4.3M+9.3%

Markets with fewer than 5 bakeries and dessert shops on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many bakeries and dessert shops are in North Carolina?

North Carolina has 3,724 bakeries and dessert shops on map listings as of September 2026. 1,297 of them (35%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 2,514 businesses with payroll classed as snack bars and retail bakeries in 2023, up 42.6% from 2019. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Official counts list 469 one-person businesses without payroll.

How much do households in North Carolina spend on food away from home?

About $16.2B a year, or $3,776 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). Spread across the 3,724 bakeries and dessert shops on map listings, it comes to $4.3M per shop. The spending figure covers all food away from home, not only bakeries and dessert shops. It is estimated from the incomes of the 4,282,345 households in North Carolina and national spending patterns by income.

How does North Carolina compare with the U.S. for bakeries and dessert shops?

North Carolina has 8.7 bakeries and dessert shops per 10,000 households, 11% below the U.S. rate of 9.8. Spending per shop is $4.3M, 5% above the U.S. figure of $4.1M. At the national ratio of bakeries and dessert shops to household spending, North Carolina would have about 3,903, against 3,724 on map listings. There is one business with payroll in the industry for every 1,703 households, against one for every 1,369 across the U.S. The official count rose 42.6% from 2019 to 2023, against +24.6% for the U.S.

Which market in North Carolina has the highest market score for bakeries and dessert shops?

Among 16 scored metro areas in or partly in North Carolina, the Durham-Chapel Hill metro area scores highest, at 79 (high). Among 22 scored small-town markets in or partly in North Carolina, the Anderson Creek area scores highest, at 90 (very high). Among 78 scored counties in North Carolina, Chatham County scores highest, at 96 (very high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. North Carolina scores 56 for bakeries and dessert shops (upper middle), #18 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in North Carolina. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Bakeries and dessert shops in other states

All 51 states

Top markets for bakeries and dessert shops across the U.S. · All business types in North Carolina

Screening a site or an acquisition in North Carolina?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.