Groundwork

Food and drink · Metro area · Tennessee

Bakeries and dessert shops in the Clarksville, TN-KY metro area

Competitor counts, household spending and official business counts for bakeries and dessert shops in the Clarksville, TN-KY metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 60 out of 100: Upper middle

Ranked #116 of 387 scored metro areas
#5 of 10 scored metro areas based in Tennessee

Listings
91
44 chain locations (48%)
Official establishments
71
All snack bars and retail bakeries · +68.3% since 2019
Household spending a year
$439.7M
On food away from home · $3,521 a household
Spending per listing
$4.8M
17% above the U.S.
Listings per 10k households
7.3
26% below the U.S.
Population, 2025
349,001
+8.5% since 2020

See the bakeries and dessert shops around any address in the Clarksville metro area

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Clarksville metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 91 bakeries and dessert shops in the Clarksville metro area. Of those, 44 are chain locations, or 48%, against 35% across the U.S. Per 10,000 households, that is 7.3, 26% below the U.S. rate of 9.8.

At $3,521 per household (13% below the U.S. average), households in the Clarksville metro area spend about $439.7M a year on food away from home. That works out to $4.8M per shop, 17% above the U.S. figure of $4.1M. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade.

Official counts show 71 businesses with payroll classed as snack bars and retail bakeries in the Clarksville metro area in 2023, up 68.3% from 2019. That is one for every 1,759 households, against one for every 1,369 across the U.S. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Official counts also show 7 one-person businesses without payroll. Since fiscal 2022, 4 SBA-backed loans worth $1.2M have gone to businesses classed as snack bars and retail bakeries in the Clarksville metro area.

Between 2020 and 2025, the population of the Clarksville metro area grew 8.5%, faster than the U.S. (+3.1%). The Clarksville metro area scores 60 (upper middle) on the Groundwork market score for bakeries and dessert shops, ranking #116 of 387 scored metro areas and #5 of 10 scored metro areas based in Tennessee.

How the Clarksville metro area compares

The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in Clarksville, TN-KY metro area compared with Tennessee and the U.S.
MeasureClarksville metro areaTennesseeU.S.
Listings per 10k households7.38.29.8
Spending per listing$4.8M$4.5M$4.1M
Households per official establishment (all snack bars and retail bakeries)1,7591,7401,369
Official establishment growth, 2019–2023+68.3%+60.1%+24.6%
Population growth, 2020–2025+8.5%+5.6%+3.1%
Spending per household on food away from home$3,521$3,670$4,070
Median household income$68,967$69,595$80,734
Groundwork market score6056

Official counts and lending

Businesses

Official establishments, 2019 to 2023
71All snack bars and retail bakeries · +68.3% over the period
Employees, 2023
846
Annual payroll, 2023
$14.5M
One-person businesses, 2023
7All snack bars and retail bakeries with no payroll
Map listings, September 2026
9144 chain locations
Listings at the U.S. rate for this spending
106The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$1.2M

SBA-backed loans to businesses classed as snack bars and retail bakeries in the Clarksville metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in the Clarksville metro area

Population, 2025 estimate
349,001+8.5% since 2020
Households
124,867
Median age
34.2
Homes lived in by their owners
61%
Vehicles per household
1.9
Land area
2,158 sq. mi.
People per square mile
155
Median household income
$68,967+30.1% vs. 2015–2019, before inflation
Average household income
$85,173
Median home value
$253,300
Jobs located here
93,447
Daytime population
310,494Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Clarksville metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of the Clarksville metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Bakeries and dessert shops across Tennessee

Every Tennessee market ranked →

The highest-scoring metro areas in Tennessee for bakeries and dessert shops, numbered among those based in Tennessee, with the Clarksville metro area marked.

Top metro areas in Tennessee

Metro areas in Tennessee ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Knoxville, TN692657.0$5.3M+6.9%#45 of 387
2Chattanooga, TN-GA651777.7$4.9M+5.3%#73 of 387
3Nashville-Davidson–Murfreesboro–Franklin, TN647248.7$4.7M+8.7%#83 of 387
4Kingsport-Bristol, TN-VA63826.3$5.3M+2.3%#90 of 387
5Clarksville, TN-KY60917.3$4.8M+8.5%#116 of 387
6Cleveland, TN57377.4$4.7M+6.1%#142 of 387
7Johnson City, TN54667.4$4.4M+4.3%#165 of 387
8Morristown, TN54398.1$4.1M+7.9%#166 of 387
9Memphis, TN-MS-AR464348.3$4.4M−0.3%#235 of 387
10Jackson, TN40567.7$4.3M+2.2%#276 of 387

Other business types in the Clarksville metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in the Clarksville, TN-KY metro area?

There are 91 bakeries and dessert shops on map listings in the Clarksville metro area as of September 2026. 44 of them (48%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 71 businesses with payroll classed as snack bars and retail bakeries in 2023, up 68.3% from 2019. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Another 7 one-person businesses have no payroll, by official counts.

How much do households in the Clarksville, TN-KY metro area spend on food away from home?

About $439.7M a year, or $3,521 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 91 bakeries and dessert shops on map listings, it comes to $4.8M per shop. The spending figure covers all food away from home, not only bakeries and dessert shops. It is estimated from the incomes of the 124,867 households in the Clarksville metro area and national spending patterns by income.

How does the Clarksville, TN-KY metro area compare with the U.S. for bakeries and dessert shops?

The Clarksville metro area has 7.3 bakeries and dessert shops per 10,000 households, 26% below the U.S. rate of 9.8. Spending per shop is $4.8M, 17% above the U.S. figure of $4.1M. At the national ratio of bakeries and dessert shops to household spending, the Clarksville metro area would have about 106, against 91 on map listings. There is one business with payroll in the industry for every 1,759 households, against one for every 1,369 across the U.S. The official count rose 68.3% from 2019 to 2023, against +24.6% for the U.S.

How fast is the Clarksville, TN-KY metro area growing?

Population estimates put the Clarksville metro area at 349,001 people in 2025, up 8.5% since 2020, faster than the U.S. (+3.1%). It has 124,867 households. Median household income in the Clarksville metro area is $68,967, 15% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 30.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Clarksville metro area scores 60 for bakeries and dessert shops (upper middle), #116 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Clarksville metro area. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in the Clarksville metro area

Screening a site or an acquisition in the Clarksville metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Clarksville metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.