Groundwork

Food and drink · Small-town market · Tennessee

Bakeries and dessert shops in the Cookeville, TN area

Competitor counts, household spending and official business counts for bakeries and dessert shops in the Cookeville, TN area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 42 out of 100: Lower middle

Ranked #332 of 507 scored small-town markets
#11 of 16 scored small-town markets based in Tennessee

Listings
50
16 chain locations (32%)
Official establishments
41
All snack bars and retail bakeries · +77.3% since 2019
Household spending a year
$189.4M
On food away from home · $3,227 a household
Spending per listing
$3.8M
9% below the U.S.
Listings per 10k households
8.5
13% below the U.S.
Population, 2025
152,477
+7.6% since 2020

See the bakeries and dessert shops around any address in the Cookeville area

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Cookeville area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 50 bakeries and dessert shops in the Cookeville area. Chain locations make up 32% of them, against 35% across the U.S. That is 8.5 per 10,000 households, 13% below the U.S. rate of 9.8.

Household spending on food away from home in the Cookeville area comes to about $189.4M a year: $3,227 per household, 21% below the U.S. average. That is about $3.8M of household spending for each shop on map listings, 9% below the U.S. figure of $4.1M. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade.

The official count of businesses with payroll classed as snack bars and retail bakeries in the Cookeville area was 41 in 2023, up 77.3% from 2019. That is one for every 1,432 households, against one for every 1,369 across the U.S. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Official counts list 7 one-person businesses without payroll.

Population estimates put the population change in the Cookeville area from 2020 to 2025 at +7.6%, faster than the U.S. (+3.1%). The Cookeville area scores 42 (lower middle) on the Groundwork market score for bakeries and dessert shops, ranking #332 of 507 scored small-town markets and #11 of 16 scored small-town markets based in Tennessee.

How the Cookeville area compares

The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in Cookeville, TN area compared with Tennessee and the U.S.
MeasureCookeville areaTennesseeU.S.
Listings per 10k households8.58.29.8
Spending per listing$3.8M$4.5M$4.1M
Households per official establishment (all snack bars and retail bakeries)1,4321,7401,369
Official establishment growth, 2019–2023+77.3%+60.1%+24.6%
Population growth, 2020–2025+7.6%+5.6%+3.1%
Spending per household on food away from home$3,227$3,670$4,070
Median household income$55,380$69,595$80,734
Groundwork market score4256

Official counts and lending

Businesses

Official establishments, 2019 to 2023
41All snack bars and retail bakeries · +77.3% over the period
Employees, 2023
459
Annual payroll, 2023
$6.9M
One-person businesses, 2023
7All snack bars and retail bakeries with no payroll
Map listings, September 2026
5016 chain locations
Listings at the U.S. rate for this spending
46The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as snack bars and retail bakeries in the Cookeville area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in the Cookeville area

Population, 2025 estimate
152,477+7.6% since 2020
Households
58,693
Median age
40.6
Homes lived in by their owners
68%
Vehicles per household
2.1
Land area
1,520 sq. mi.
People per square mile
96
Median household income
$55,380
Average household income
$75,930
Median home value
$237,000
Jobs located here
55,382
Daytime population
142,620Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Cookeville area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of the Cookeville area. Signed out, you see a blurred preview; on an account, each report is one action.

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Bakeries and dessert shops across Tennessee

Every Tennessee market ranked →

The highest-scoring small-town markets in Tennessee for bakeries and dessert shops, numbered among those based in Tennessee, with the Cookeville area marked.

Top small-town markets in Tennessee

Small-town markets in Tennessee ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Shelbyville, TN77136.7$5.2M+9.7%#24 of 507
2Fayetteville, TN74106.7$5.1M+4.3%#36 of 507
3Greeneville, TN73134.6$6.9M+5.0%#37 of 507
4Athens, TN73145.3$6.3M+8.2%#38 of 507
5Crossville, TN72155.3$6M+8.0%#44 of 507
6Winchester, TN66116.3$5.4M+6.4%#83 of 507
7Newport, TN6574.5$6.4M+5.1%#91 of 507
8Tullahoma-Manchester, TN56187.0$4.7M+7.3%#189 of 507
9Paris, TN53107.4$4.1M+2.3%#225 of 507
10Lawrenceburg, TN52148.2$3.9M+6.2%#235 of 507
11Cookeville, TN42508.5$3.8M+7.6%#332 of 507

Other business types in the Cookeville area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in the Cookeville, TN area?

The Cookeville area has 50 bakeries and dessert shops on map listings as of September 2026. 16 of them (32%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 41 businesses with payroll classed as snack bars and retail bakeries in 2023, up 77.3% from 2019. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Official counts also show 7 one-person businesses without payroll.

How much do households in the Cookeville, TN area spend on food away from home?

About $189.4M a year, or $3,227 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 50 bakeries and dessert shops on map listings, it comes to $3.8M per shop. The spending figure covers all food away from home, not only bakeries and dessert shops. It is estimated from the incomes of the 58,693 households in the Cookeville area and national spending patterns by income.

How does the Cookeville, TN area compare with the U.S. for bakeries and dessert shops?

The Cookeville area has 8.5 bakeries and dessert shops per 10,000 households, 13% below the U.S. rate of 9.8. Spending per shop is $3.8M, 9% below the U.S. figure of $4.1M. At the national ratio of bakeries and dessert shops to household spending, the Cookeville area would have about 46, against 50 on map listings. There is one business with payroll in the industry for every 1,432 households, against one for every 1,369 across the U.S. The official count rose 77.3% from 2019 to 2023, against +24.6% for the U.S.

How fast is the Cookeville, TN area growing?

Population estimates put the Cookeville area at 152,477 people in 2025, up 7.6% since 2020, faster than the U.S. (+3.1%). It has 58,693 households. Median household income in the Cookeville area is $55,380, 31% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Cookeville area scores 42 for bakeries and dessert shops (lower middle), #332 of 507 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Cookeville area. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in the Cookeville area

Screening a site or an acquisition in the Cookeville area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Cookeville area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.