Groundwork

Market rankings · Oregon

Bakeries and dessert shops in Oregon

Every metro area, small-town market and county in Oregon, ranked by the Groundwork market score for bakeries and dessert shops, with competitor counts and household spending for each.

Listings
1,511
356 chain locations (24%)
Official establishments
1,788
All snack bars and retail bakeries · +11.2% since 2019
Household spending a year
$7B
On food away from home
Listings per 10k households
8.8
10% below the U.S.
Spending per listing
$4.6M
12% above the U.S.
Rank among states
#36 of 51
Market score 43 · Lower middle

A site report maps the bakeries and dessert shops on map listings around any address in Oregon by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

There are 1,511 bakeries and dessert shops on map listings in Oregon as of September 2026. 356 of them (24%) are chain locations, against 35% across the U.S. That comes to 8.8 for every 10,000 households, 10% below the U.S. rate of 9.8.

Households in Oregon spend about $7B a year on food away from home, or $4,070 per household, in line with the U.S. average. That is about $4.6M of household spending for each shop on map listings, 12% above the U.S. figure of $4.1M. The spending figure covers all food away from home, not only bakeries and dessert shops.

Official counts show 1,788 businesses with payroll classed as snack bars and retail bakeries in Oregon in 2023, up 11.2% from 2019. That is one for every 961 households, against one for every 1,369 across the U.S. Across the U.S., the count rose 24.6% over the same years. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Since fiscal 2022, 51 SBA-backed loans worth $13.2M have gone to businesses classed as snack bars and retail bakeries in Oregon.

Among the 50 states and DC, Oregon ranks #36 for bakeries and dessert shops, with a Groundwork market score of 43 (lower middle). Of the 8 scored metro areas in or partly in Oregon, the Portland-Vancouver-Hillsboro metro area scores highest (57). Of the 12 scored small-town markets in or partly in Oregon, the Klamath Falls area scores highest (58).

Every market in Oregon for bakeries and dessert shops

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Oregon, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Oregon, ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Portland-Vancouver-Hillsboro, OR-WA578218.1$5.5M+1.0%#137 of 387
2Corvallis, OR57328.3$4.8M+4.4%#141 of 387
3Bend, OR53989.4$4.5M+7.0%#174 of 387
4Albany, OR51356.9$5.3M+3.0%#187 of 387
5Salem, OR481388.6$4.5M+2.7%#213 of 387
6Grants Pass, OR43236.3$5.5M−0.4%#256 of 387
7Eugene-Springfield, OR381217.5$4.8M−0.7%#291 of 387
8Medford, OR33758.1$4.6M−0.9%#317 of 387

Small-town markets

Small-town markets reaching Oregon, ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Klamath Falls, OR58144.8$6.8M+0.9%#167 of 507
2La Grande, OR5254.6$7.7M−1.0%#228 of 507
3Hermiston-Pendleton, OR51267.9$4.5M+1.8%#246 of 507
4Roseburg, OR50306.3$5.4M+0.6%#253 of 507
5Baker City, OR4356.8$4.9M−0.4%#324 of 507
6Ontario, OR-ID41178.5$3.9M+5.0%#347 of 507
7Coos Bay-North Bend, OR39217.3$4.7M−1.5%#363 of 507
8Hood River, OR311314.5$3M−0.7%#441 of 507
9The Dalles, OR251514.2$2.4M−1.1%#480 of 507
10Astoria, OR223821.1$1.8M−0.6%#493 of 507
11Brookings, OR211210.8$3.2M−3.8%#494 of 507
12Newport, OR194720.3$1.7M+0.3%#500 of 507

Counties

Counties in Oregon, ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Crook County, OR7587.4$5.3M+10.6%#173 of 1,889
2Jefferson County, OR7455.7$6.6M+4.7%#179 of 1,889
3Polk County, OR68216.4$6.4M+2.3%#309 of 1,889
4Columbia County, OR6694.3$9.2M+2.6%#352 of 1,889
5Washington County, OR621747.4$6.4M+1.8%#462 of 1,889
6Clackamas County, OR601227.4$6.2M+0.9%#534 of 1,889
7Yamhill County, OR59287.1$5.8M+2.2%#571 of 1,889
8Benton County, OR57328.3$4.8M+4.4%#655 of 1,889
9Klamath County, OR55144.8$6.8M+0.9%#719 of 1,889
10Deschutes County, OR538510.0$4.3M+6.8%#822 of 1,889
11Linn County, OR52356.9$5.3M+3.0%#846 of 1,889
12Union County, OR4754.6$7.7M−1.0%#1,017 of 1,889
13Douglas County, OR47306.3$5.4M+0.6%#1,020 of 1,889
14Marion County, OR471179.2$4.2M+2.7%#1,035 of 1,889
15Josephine County, OR44236.3$5.5M−0.4%#1,134 of 1,889
16Umatilla County, OR44248.4$4.3M+1.5%#1,144 of 1,889
17Lane County, OR411217.5$4.8M−0.7%#1,235 of 1,889
18Baker County, OR4056.8$4.9M−0.4%#1,280 of 1,889
19Jackson County, OR38758.1$4.6M−0.9%#1,347 of 1,889
20Coos County, OR35217.3$4.7M−1.5%#1,460 of 1,889
21Multnomah County, OR3438110.9$3.9M−2.6%#1,500 of 1,889
22Hood River County, OR281314.5$3M−0.7%#1,679 of 1,889
23Wasco County, OR221514.2$2.4M−1.1%#1,792 of 1,889
24Curry County, OR181210.8$3.2M−3.8%#1,832 of 1,889
25Clatsop County, OR173821.1$1.8M−0.6%#1,848 of 1,889
Show all 36 counties
Counties in Oregon, ranked for bakeries and dessert shops by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
26Malheur County, OR151413.6$2.3M+1.9%#1,856 of 1,889
27Tillamook County, OR152319.3$1.8M−0.3%#1,861 of 1,889
28Lincoln County, OR144720.3$1.7M+0.3%#1,868 of 1,889
Morrow County, ORNot scored24.6$7.8M+3.1%
Lake County, ORNot scored38.6$3.7M+0.2%
Wallowa County, ORNot scored617.7$2M+2.6%
Harney County, ORNot scored26.4$5.2M−1.7%
Grant County, ORNot scored00.0n/a−2.3%
Gilliam County, ORNot scored00.0n/a−2.1%
Sherman County, ORNot scored112.4$2.6M+9.1%
Wheeler County, ORNot scored00.0n/a+0.8%

Markets with fewer than 5 bakeries and dessert shops on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many bakeries and dessert shops are in Oregon?

As of September 2026, map listings count 1,511 bakeries and dessert shops in Oregon. 356 of them (24%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 1,788 businesses with payroll classed as snack bars and retail bakeries in 2023, up 11.2% from 2019. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Another 180 one-person businesses have no payroll, by official counts.

How much do households in Oregon spend on food away from home?

About $7B a year, or $4,070 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 1,511 bakeries and dessert shops on map listings, it comes to $4.6M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade. It is estimated from the incomes of the 1,718,422 households in Oregon and national spending patterns by income.

How does Oregon compare with the U.S. for bakeries and dessert shops?

Oregon has 8.8 bakeries and dessert shops per 10,000 households, 10% below the U.S. rate of 9.8. Spending per shop is $4.6M, 12% above the U.S. figure of $4.1M. At the U.S. ratio of bakeries and dessert shops to household spending, Oregon would have about 1,688, against 1,511 on map listings. There is one business with payroll in the industry for every 961 households, against one for every 1,369 across the U.S. The official count rose 11.2% from 2019 to 2023, against +24.6% for the U.S.

Which market in Oregon has the highest market score for bakeries and dessert shops?

Among 8 scored metro areas in or partly in Oregon, the Portland-Vancouver-Hillsboro metro area scores highest, at 57 (upper middle). Among 12 scored small-town markets in or partly in Oregon, the Klamath Falls area scores highest, at 58 (upper middle). Among 28 scored counties in Oregon, Crook County scores highest, at 75 (high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Oregon scores 43 for bakeries and dessert shops (lower middle), #36 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Oregon. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Bakeries and dessert shops in other states

All 51 states

Top markets for bakeries and dessert shops across the U.S. · All business types in Oregon

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A site report maps the competitors on map listings near an address and sizes the households and spending around it.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.