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House cleaning businesses in the Panama City-Panama City Beach, FL metro area

How the Panama City-Panama City Beach, FL metro area compares with other metro areas and the U.S. for house cleaning businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 38 out of 100: Lower middle

Ranked #289 of 375 scored metro areas
#21 of 22 scored metro areas based in Florida

Listings
35
3 chain locations (9%)
Official establishments
99
+41.4% since 2019
Household spending a year
$127.7M
On lawn care, cleaning and other household services · $1,450 a household
Spending per listing
$3.6M
43% below the U.S.
Listings per 10k households
4.0
82% above the U.S.
Population, 2025
231,174
+15.7% since 2020

See the house cleaning businesses around any address in the Panama City-Panama City Beach metro area

The site report maps the house cleaning businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Panama City-Panama City Beach metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Panama City-Panama City Beach metro area scores 38 (lower middle) on the Groundwork market score for house cleaning businesses, ranking #289 of 375 scored metro areas and #21 of 22 scored metro areas based in Florida. That puts it in the bottom quarter of metro areas.

Household spending on lawn care, cleaning and other household services in the Panama City-Panama City Beach metro area comes to about $127.7M a year: $1,450 per household, 3% above the U.S. average. Spread across 35 house cleaning businesses, that is $3.6M per business, 43% below the U.S. figure of $6.4M. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses.

The Panama City-Panama City Beach metro area has 35 house cleaning businesses on map listings as of September 2026. Of those, 3 are chain locations, or 9%, against 8% across the U.S. Per 10,000 households, that is 4.0, 82% above the U.S. rate of 2.2.

Official counts show 99 businesses with payroll classed as janitorial and carpet cleaning services in the Panama City-Panama City Beach metro area in 2023, up 41.4% from 2019. That is one for every 890 households, against one for every 1,735 across the U.S. Population estimates show the Panama City-Panama City Beach metro area grew 15.7% from 2020 to 2025, faster than the U.S. (+3.1%).

How the Panama City-Panama City Beach metro area compares

The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the house cleaning businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

House cleaning in Panama City-Panama City Beach, FL metro area compared with Florida and the U.S.
MeasurePanama City-Panama City Beach metro areaFloridaU.S.
Listings per 10k households4.03.02.2
Spending per listing$3.6M$4.9M$6.4M
Households per official establishment8901,1971,735
Official establishment growth, 2019–2023+41.4%+11.6%+6.6%
Population growth, 2020–2025+15.7%+8.7%+3.1%
Spending per household on lawn care, cleaning and other household services$1,450$1,503$1,414
Median household income$71,514$74,568$80,734
Groundwork market score3844

Official counts and lending

Businesses

Official establishments, 2019 to 2023
99+41.4% over the period
Employees, 2023
1,123
Annual payroll, 2023
$28.1M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
353 chain locations
Listings at the U.S. rate for this spending
20The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as janitorial and carpet cleaning services in the Panama City-Panama City Beach metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Panama City-Panama City Beach metro area

Population, 2025 estimate
231,174+15.7% since 2020
Households
88,065
Median age
41.4
Homes lived in by their owners
68%
Vehicles per household
1.8
Land area
1,343 sq. mi.
People per square mile
158
Median household income
$71,514
Average household income
$94,187
Median home value
$294,300
Jobs located here
85,476
Daytime population
211,363Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Panama City-Panama City Beach metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the house cleaning businesses on map listings by name and distance.

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House cleaning across Florida

Every Florida market ranked →

The highest-scoring metro areas in Florida for house cleaning businesses, numbered among those based in Florida, with the Panama City-Panama City Beach metro area marked.

Top metro areas in Florida

Metro areas in Florida ranked for house cleaning businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wildwood-The Villages, FL9571.0$14.8M+21.1%#1 of 375
2Homosassa Springs, FL75131.8$7.2M+11.1%#32 of 375
3Lakeland-Winter Haven, FL61652.2$6.2M+19.8%#91 of 375
4Ocala, FL60332.0$6.7M+17.3%#100 of 375
5Gainesville, FL54322.2$6.2M+5.4%#141 of 375
6Sebring, FL52153.2$4M+9.7%#169 of 375
7Deltona-Daytona Beach-Ormond Beach, FL50822.8$5.2M+11.2%#186 of 375
8Pensacola-Ferry Pass-Brent, FL49683.4$4.4M+6.5%#197 of 375
9Tampa-St. Petersburg-Clearwater, FL484013.0$5M+7.3%#209 of 375
10Jacksonville, FL482263.4$4.5M+10.7%#210 of 375
21Panama City-Panama City Beach, FL38354.0$3.6M+15.7%#289 of 375

Other business types in the Panama City-Panama City Beach metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many house cleaning businesses are in the Panama City-Panama City Beach, FL metro area?

Map listings as of September 2026 show 35 house cleaning businesses in the Panama City-Panama City Beach metro area. 3 of them (9%) are chain locations. The listings count house cleaners and carpet cleaners. Official counts show 99 businesses with payroll classed as janitorial and carpet cleaning services in 2023, up 41.4% from 2019.

How much do households in the Panama City-Panama City Beach, FL metro area spend on lawn care, cleaning and other household services?

About $127.7M a year, or $1,450 per household. That is 3% above the U.S. average (an index of 103, where 100 is the U.S. average). Spread across the 35 house cleaning businesses on map listings, it comes to $3.6M per business. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade. It is estimated from the incomes of the 88,065 households in the Panama City-Panama City Beach metro area and national spending patterns by income.

How does the Panama City-Panama City Beach, FL metro area compare with the U.S. for house cleaning businesses?

The Panama City-Panama City Beach metro area has 4.0 house cleaning businesses per 10,000 households, 82% above the U.S. rate of 2.2. Spending per business is $3.6M, 43% below the U.S. figure of $6.4M. At the U.S. ratio of house cleaning businesses to household spending, the Panama City-Panama City Beach metro area would have about 20, against 35 on map listings. There is one business with payroll in the industry for every 890 households, against one for every 1,735 across the U.S. The official count rose 41.4% from 2019 to 2023, against +6.6% for the U.S.

How fast is the Panama City-Panama City Beach, FL metro area growing?

Population estimates put the Panama City-Panama City Beach metro area at 231,174 people in 2025, up 15.7% since 2020, faster than the U.S. (+3.1%). It has 88,065 households. The median household income in the Panama City-Panama City Beach metro area is $71,514 a year, 11% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Panama City-Panama City Beach metro area scores 38 for house cleaning businesses (lower middle), #289 of 375 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Panama City-Panama City Beach metro area. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for house cleaning businesses · All 56 business types in the Panama City-Panama City Beach metro area

Screening a site or an acquisition in the Panama City-Panama City Beach metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Panama City-Panama City Beach metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.