Market rankings · Idaho
Real estate agents and brokers in Idaho
Markets across Idaho ranked by the Groundwork market score for real estate agents and brokers, with competitor counts and household spending for each.
- Listings
- 2,712
- 144 chain locations (5%)
- Official establishments
- 1,841
- +36.1% since 2019
- Household spending a year
- $12.6B
- On rent and homeowner costs
- Listings per 10k households
- 38.0
- 24% above the U.S.
- Housing spending per listing (U.S. = 100)
- 85
- 15% below the U.S.
- Rank among states
- #42 of 51
- Market score 37 · Lower middle
A site report maps the real estate agents and brokers on map listings around any address in Idaho by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 2,712 real estate agents and brokers in Idaho. Of those, 144 are chain locations, or 5%, against 4% across the U.S. That comes to 38.0 for every 10,000 households, 24% above the U.S. rate of 30.6.
At $17,677 per household (6% above the U.S. average), households in Idaho spend about $12.6B a year on rent and homeowner costs. Housing spending per office is 15% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in.
Official counts show 1,841 businesses with payroll classed as offices of real estate agents and brokers in Idaho in 2023, up 36.1% from 2019. That is one for every 387 households, against one for every 788 across the U.S. Across the U.S., the count rose 20.1% over the same years. Since fiscal 2022, 12 SBA-backed loans worth $3.1M have gone to businesses classed as offices of real estate agents and brokers in Idaho.
Among the 50 states and DC, Idaho ranks #42 for real estate agents and brokers, with a Groundwork market score of 37 (lower middle). Of the 7 scored metro areas in or partly in Idaho, the Lewiston metro area scores highest (65). Of the 10 scored small-town markets in or partly in Idaho, the Blackfoot area scores highest (76).
Every market in Idaho for real estate agents and brokers
Download the ranking (CSV)Numbered by Groundwork market score among the markets based in Idaho, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.
Metro areas
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Lewiston, ID-WA | 65 | 56 | 20.9 | 150 | +1.5% | #59 of 387 |
| 2Pocatello, ID | 58 | 75 | 22.3 | 137 | +4.9% | #103 of 387 |
| Logan, UT-ID | 48 | 162 | 32.8 | 100 | +8.8% | #202 of 387 |
| 3Idaho Falls, ID | 48 | 186 | 33.5 | 98 | +9.8% | #203 of 387 |
| 4Twin Falls, ID | 46 | 138 | 32.1 | 96 | +8.1% | #223 of 387 |
| 5Boise City, ID | 41 | 1,359 | 44.7 | 76 | +12.2% | #277 of 387 |
| 6Coeur d’Alene, ID | 37 | 343 | 48.2 | 68 | +11.0% | #319 of 387 |
Small-town markets
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Blackfoot, ID | 76 | 20 | 12.4 | 257 | +6.4% | #22 of 533 |
| 2Mountain Home, ID | 65 | 18 | 16.3 | 185 | +2.8% | #84 of 533 |
| Brigham City, UT-ID | 64 | 40 | 18.6 | 175 | +12.6% | #93 of 533 |
| 3Burley, ID | 55 | 37 | 22.3 | 137 | +6.2% | #192 of 533 |
| Ontario, OR-ID | 47 | 45 | 22.5 | 131 | +5.0% | #305 of 533 |
| 4Moscow, ID | 47 | 40 | 24.6 | 123 | +5.6% | #307 of 533 |
| 5Rexburg, ID | 44 | 47 | 26.1 | 115 | +4.5% | #341 of 533 |
| 6Sandpoint, ID | 41 | 91 | 44.9 | 70 | +14.8% | #377 of 533 |
| 7Hailey, ID | 39 | 76 | 60.2 | 57 | +6.1% | #410 of 533 |
| Jackson, WY-ID | 38 | 119 | 82.0 | 48 | +4.2% | #422 of 533 |
Counties
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Minidoka County, ID | 80 | 9 | 11.1 | 272 | +5.7% | #24 of 2,176 |
| 2Bingham County, ID | 76 | 20 | 12.4 | 257 | +6.4% | #71 of 2,176 |
| 3Jerome County, ID | 75 | 12 | 14.5 | 216 | +8.6% | #88 of 2,176 |
| 4Jefferson County, ID | 74 | 11 | 10.8 | 306 | +13.6% | #100 of 2,176 |
| 5Benewah County, ID | 68 | 5 | 12.3 | 238 | +9.7% | #270 of 2,176 |
| 6Gem County, ID | 68 | 10 | 13.1 | 235 | +13.0% | #272 of 2,176 |
| 7Franklin County, ID | 68 | 7 | 14.2 | 227 | +11.2% | #274 of 2,176 |
| 8Elmore County, ID | 64 | 18 | 16.3 | 185 | +2.8% | #393 of 2,176 |
| 9Canyon County, ID | 64 | 151 | 17.5 | 181 | +18.1% | #395 of 2,176 |
| 10Shoshone County, ID | 59 | 10 | 17.4 | 161 | +7.1% | #603 of 2,176 |
| 11Gooding County, ID | 58 | 13 | 22.8 | 129 | +5.1% | #662 of 2,176 |
| 12Boundary County, ID | 55 | 11 | 21.8 | 138 | +15.3% | #796 of 2,176 |
| 13Bannock County, ID | 50 | 75 | 22.3 | 137 | +4.9% | #1,052 of 2,176 |
| 14Madison County, ID | 49 | 29 | 21.8 | 137 | +4.2% | #1,100 of 2,176 |
| 15Latah County, ID | 48 | 40 | 24.6 | 123 | +5.6% | #1,171 of 2,176 |
| 16Washington County, ID | 48 | 11 | 26.2 | 108 | +9.7% | #1,178 of 2,176 |
| 17Payette County, ID | 45 | 27 | 27.9 | 109 | +8.8% | #1,334 of 2,176 |
| 18Cassia County, ID | 45 | 28 | 33.0 | 93 | +6.6% | #1,344 of 2,176 |
| 19Nez Perce County, ID | 43 | 48 | 27.8 | 112 | +1.8% | #1,426 of 2,176 |
| 20Bonneville County, ID | 42 | 174 | 39.4 | 83 | +8.9% | #1,491 of 2,176 |
| 21Fremont County, ID | 42 | 18 | 38.7 | 80 | +5.9% | #1,493 of 2,176 |
| 22Twin Falls County, ID | 41 | 126 | 36.3 | 85 | +7.9% | #1,545 of 2,176 |
| 23Idaho County, ID | 40 | 26 | 38.4 | 77 | +7.7% | #1,615 of 2,176 |
| 24Bonner County, ID | 40 | 91 | 44.9 | 70 | +14.8% | #1,619 of 2,176 |
| 25Kootenai County, ID | 39 | 343 | 48.2 | 68 | +11.0% | #1,671 of 2,176 |
Show all 44 counties
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 26Ada County, ID | 39 | 1,188 | 58.7 | 60 | +9.6% | #1,673 of 2,176 |
| 27Teton County, ID | 39 | 37 | 79.1 | 46 | +12.9% | #1,676 of 2,176 |
| 28Valley County, ID | 36 | 38 | 88.0 | 37 | +8.4% | #1,833 of 2,176 |
| 29Blaine County, ID | 35 | 73 | 70.1 | 50 | +4.8% | #1,874 of 2,176 |
| Owyhee County, ID | Not scored | 3 | 6.9 | 427 | +5.6% | |
| Clearwater County, ID | Not scored | 9 | 24.8 | 118 | +4.1% | |
| Boise County, ID | Not scored | 7 | 19.5 | 162 | +11.5% | |
| Lemhi County, ID | Not scored | 10 | 28.9 | 97 | +6.5% | |
| Power County, ID | Not scored | 0 | 0.0 | n/a | +4.6% | |
| Caribou County, ID | Not scored | 6 | 24.3 | 124 | +3.4% | |
| Bear Lake County, ID | Not scored | 8 | 35.1 | 88 | +5.7% | |
| Lincoln County, ID | Not scored | 3 | 16.2 | 184 | +9.1% | |
| Oneida County, ID | Not scored | 6 | 31.2 | 100 | +11.4% | |
| Adams County, ID | Not scored | 2 | 11.3 | 278 | +13.3% | |
| Custer County, ID | Not scored | 4 | 20.6 | 137 | +8.6% | |
| Lewis County, ID | Not scored | 4 | 25.4 | 109 | +4.8% | |
| Butte County, ID | Not scored | 1 | 9.3 | 298 | +7.8% | |
| Camas County, ID | Not scored | 0 | 0.0 | n/a | +21.7% | |
| Clark County, ID | Not scored | 0 | 0.0 | n/a | −1.0% |
Markets with fewer than 5 real estate agents and brokers on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.
Questions
How many real estate agents and brokers are in Idaho?
There are 2,712 real estate agents and brokers on map listings in Idaho as of September 2026. 144 of them (5%) are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 1,841 businesses with payroll classed as offices of real estate agents and brokers in 2023, up 36.1% from 2019.
How much do households in Idaho spend on rent and homeowner costs?
About $12.6B a year, or $17,677 per household. That is 6% above the U.S. average (an index of 106, where 100 is the U.S. average). For the 2,712 real estate agents and brokers on map listings, housing spending per office is 15% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in. It is estimated from the incomes of the 713,005 households in Idaho and national spending patterns by income.
How does Idaho compare with the U.S. for real estate agents and brokers?
Idaho has 38.0 real estate agents and brokers per 10,000 households, 24% above the U.S. rate of 30.6. The index of housing spending per office is 85, where 100 is the U.S. At the national ratio of real estate agents and brokers to household spending, Idaho would have about 2,312, against 2,712 on map listings. There is one business with payroll in the industry for every 387 households, against one for every 788 across the U.S. The official count rose 36.1% from 2019 to 2023, against +20.1% for the U.S.
Which market in Idaho has the highest market score for real estate agents and brokers?
Among 7 scored metro areas in or partly in Idaho, the Lewiston metro area scores highest, at 65 (upper middle). Among 10 scored small-town markets in or partly in Idaho, the Blackfoot area scores highest, at 76 (high). Among 29 scored counties in Idaho, Minidoka County scores highest, at 80 (high). Scores compare each market with others of its kind across the U.S.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Idaho scores 37 for real estate agents and brokers (lower middle), #42 of the 50 states and DC.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Idaho. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Top markets for real estate agents and brokers across the U.S. · All business types in Idaho
Related business types in Idaho
- Real estate3,579 listings
- Property management376 listings
- Mortgage brokers and lenders437 listings
- Home inspectors54 listings
Screening a site or an acquisition in Idaho?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.