Real estate · County · Idaho
Real estate agents and brokers in Payette County, ID
Competitor counts, household spending and official business counts for real estate agents and brokers in Payette County, ID, set against other counties and the U.S.
Groundwork market score · out of 100
Score 45 out of 100: Lower middle
Ranked #1,334 of 2,176 scored counties
#17 of 29 scored counties in Idaho
- Listings
- 27
- 5 chain locations (19%)
- Official establishments
- 25
- Businesses with payroll, 2023
- Household spending a year
- $161.1M
- On rent and homeowner costs · $16,626 a household
- Housing spending per listing (U.S. = 100)
- 109
- 9% above the U.S.
- Listings per 10k households
- 27.9
- 9% below the U.S.
- Population, 2025
- 27,824
- +8.8% since 2020
See the real estate agents and brokers around any address in Payette County
The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Payette County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 27 real estate agents and brokers in Payette County. Of those, 5 are chain locations, or 19%, against 4% across the U.S. Per 10,000 households, that is 27.9, 9% below the U.S. rate of 30.6.
Household spending on rent and homeowner costs in Payette County comes to about $161.1M a year: $16,626 per household, in line with the U.S. average. Housing spending per office is 9% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in.
The official count of businesses with payroll classed as offices of real estate agents and brokers in Payette County was 25 in 2023. That is one for every 388 households, against one for every 788 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $100K have gone to businesses classed as offices of real estate agents and brokers in Payette County.
Population estimates put the population change in Payette County from 2020 to 2025 at +8.8%, faster than the U.S. (+3.1%). The Groundwork market score for real estate agents and brokers in Payette County is 45 (lower middle), #1,334 of 2,176 scored counties and #17 of 29 scored counties in Idaho.
How Payette County compares
The same measures for Idaho and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.
| Measure | Payette County | Idaho | U.S. |
|---|---|---|---|
| Listings per 10k households | 27.9 | 38.0 | 30.6 |
| Housing spending per listing (U.S. = 100) | 109 | 85 | 100 |
| Households per official establishment | 388 | 387 | 788 |
| Official establishment growth, 2019–2023 | n/a | +36.1% | +20.1% |
| Population growth, 2020–2025 | +8.8% | +9.8% | +3.1% |
| Spending per household on rent and homeowner costs | $16,626 | $17,677 | $16,661 |
| Median household income | $67,673 | $77,800 | $80,734 |
| Groundwork market score | 45 | 37 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 17 → 25
- Employees, 2023
- 30
- Annual payroll, 2023
- $994K
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 275 chain locations
- Listings at the U.S. rate for this spending
- 30The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $100K
SBA-backed loans to businesses classed as offices of real estate agents and brokers in Payette County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Payette County
- Population, 2025 estimate
- 27,824+8.8% since 2020
- Households
- 9,692
- Median age
- 40.2
- Homes lived in by their owners
- 75%
- Vehicles per household
- 2.3
- Land area
- 407 sq. mi.
- People per square mile
- 66
- Median household income
- $67,673+33.8% vs. 2015–2019, before inflation
- Average household income
- $82,851
- Median home value
- $341,800
- Jobs located here
- 7,210
- Daytime population
- 22,355Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Payette County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.
Or open the report at the center of Payette County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardReal estate agents and brokers across Idaho
Every Idaho market ranked →The highest-scoring counties in Idaho for real estate agents and brokers, numbered among those based in Idaho, with Payette County marked.
Top counties in Idaho
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Minidoka County, ID | 80 | 9 | 11.1 | 272 | +5.7% | #24 of 2,176 |
| 2Bingham County, ID | 76 | 20 | 12.4 | 257 | +6.4% | #71 of 2,176 |
| 3Jerome County, ID | 75 | 12 | 14.5 | 216 | +8.6% | #88 of 2,176 |
| 4Jefferson County, ID | 74 | 11 | 10.8 | 306 | +13.6% | #100 of 2,176 |
| 5Benewah County, ID | 68 | 5 | 12.3 | 238 | +9.7% | #270 of 2,176 |
| 6Gem County, ID | 68 | 10 | 13.1 | 235 | +13.0% | #272 of 2,176 |
| 7Franklin County, ID | 68 | 7 | 14.2 | 227 | +11.2% | #274 of 2,176 |
| 8Elmore County, ID | 64 | 18 | 16.3 | 185 | +2.8% | #393 of 2,176 |
| 9Canyon County, ID | 64 | 151 | 17.5 | 181 | +18.1% | #395 of 2,176 |
| 10Shoshone County, ID | 59 | 10 | 17.4 | 161 | +7.1% | #603 of 2,176 |
| 17Payette County, ID | 45 | 27 | 27.9 | 109 | +8.8% | #1,334 of 2,176 |
Other business types in Payette County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
- Real estate48
- Real estate agents and brokers45
- Property management
- Mortgage brokers and lenders
- Home inspectors
Funeral services
Questions
How many real estate agents and brokers are in Payette County, ID?
There are 27 real estate agents and brokers on map listings in Payette County as of September 2026. 5 of them (19%) are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 25 businesses with payroll classed as offices of real estate agents and brokers in 2023.
How much do households in Payette County, ID spend on rent and homeowner costs?
About $161.1M a year, or $16,626 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). For the 27 real estate agents and brokers on map listings, housing spending per office is 9% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in. It is estimated from the incomes of the 9,692 households in Payette County and national spending patterns by income.
How does Payette County, ID compare with the U.S. for real estate agents and brokers?
Payette County has 27.9 real estate agents and brokers per 10,000 households, 9% below the U.S. rate of 30.6. The index of housing spending per office is 109, where 100 is the U.S. At the national ratio of real estate agents and brokers to household spending, Payette County would have about 30, against 27 on map listings. There is one business with payroll in the industry for every 388 households, against one for every 788 across the U.S.
How fast is Payette County, ID growing?
Population estimates put Payette County at 27,824 people in 2025, up 8.8% since 2020, faster than the U.S. (+3.1%). It has 9,692 households. The median household income in Payette County is $67,673 a year, 16% below the U.S. median of $80,734. That rose 33.8% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Payette County scores 45 for real estate agents and brokers (lower middle), #1,334 of 2,176 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Payette County. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for real estate agents and brokers · All 56 business types in Payette County
Screening a site or an acquisition in Payette County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Payette County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.