Groundwork

Funeral services · County · Ohio

Funeral homes in Morgan County, OH

Competitor counts, household spending and official business counts for funeral homes in Morgan County, OH, set against other counties and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 3.

Listings
3
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$925K
On funerals · $162 a household
Spending per listing
$308K
55% below the U.S.
Listings per 10k households
5.3
2.5 times the U.S.
Population, 2025
13,626
−0.9% since 2020

See the funeral homes around any address in Morgan County

The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Morgan County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Morgan County spend about $925K a year on funerals, or $162 per household, 14% above the U.S. average. That works out to $308K per home, 55% below the U.S. figure of $679K.

There are 3 funeral homes on map listings in Morgan County as of September 2026. That is 5.3 per 10,000 households, 2.5 times the U.S. rate of 2.1.

Official counts don’t publish a figure for funeral homes and funeral services in Morgan County, since they leave out counts under 3.

Population estimates put the population change in Morgan County from 2020 to 2025 at −0.9%, against +3.1% for the U.S. With 3 funeral homes on map listings, Morgan County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Morgan County compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Funeral homes in Morgan County, OH compared with Ohio and the U.S.
MeasureMorgan CountyOhioU.S.
Listings per 10k households5.32.82.1
Spending per listing$308K$507K$679K
Households per official establishmentn/a6,2038,510
Official establishment growth, 2019–2023n/a−6.0%−1.7%
Population growth, 2020–2025−0.9%+0.9%+3.1%
Spending per household on funerals$162$140$143
Median household income$59,351$71,389$80,734
Groundwork market scoreNot scored30

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
30 chain locations
Listings at the U.S. rate for this spending
1The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as funeral homes and funeral services in Morgan County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Morgan County

Population, 2025 estimate
13,626−0.9% since 2020
Households
5,713
Median age
44.1
Homes lived in by their owners
79%
Vehicles per household
2.0
Land area
416 sq. mi.
People per square mile
33
Median household income
$59,351+40.2% vs. 2015–2019, before inflation
Average household income
$70,286
Median home value
$150,900
Jobs located here
2,895
Daytime population
11,576Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Morgan County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.

Or open the report at the center of Morgan County. Signed out, you see a blurred preview; on an account, each report is one action.

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Funeral homes across Ohio

Every Ohio market ranked →

The highest-scoring counties in Ohio for funeral homes, numbered among those based in Ohio, with Morgan County marked.

Top counties in Ohio

Counties in Ohio ranked for funeral homes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Delaware County, OH8091.1$1.2M+12.5%#69 of 1,472
2Fairfield County, OH7571.2$1.3M+6.5%#131 of 1,472
3Warren County, OH71111.2$1.1M+5.7%#214 of 1,472
4Portage County, OH7060.9$1.5M+1.0%#227 of 1,472
5Clermont County, OH69151.8$778K+3.9%#259 of 1,472
6Medina County, OH69152.1$745K+1.3%#262 of 1,472
7Geauga County, OH6882.2$861K+0.3%#279 of 1,472
8Licking County, OH66152.2$672K+3.8%#331 of 1,472
9Greene County, OH64121.8$801K+3.7%#374 of 1,472
10Lorain County, OH63322.5$618K+3.1%#417 of 1,472
Morgan County, OHNot scored35.3$308K−0.9%

Other business types in Morgan County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many funeral homes are in Morgan County, OH?

As of September 2026, map listings count 3 funeral homes in Morgan County. The listings count funeral homes, mortuaries and cremation services. No official count is published for funeral homes and funeral services in Morgan County: counts under 3 are left out.

How much do households in Morgan County, OH spend on funerals?

About $925K a year, or $162 per household. That is 14% above the U.S. average (an index of 114, where 100 is the U.S. average). Spread across the 3 funeral homes on map listings, it comes to $308K per home. It is estimated from the incomes of the 5,713 households in Morgan County and national spending patterns by income.

How does Morgan County, OH compare with the U.S. for funeral homes?

Morgan County has 5.3 funeral homes per 10,000 households, 2.5 times the U.S. rate of 2.1. Spending per home is $308K, 55% below the U.S. figure of $679K. At the U.S. ratio of funeral homes to household spending, Morgan County would have about 1, against 3 on map listings.

How fast is Morgan County, OH growing?

Population estimates put Morgan County at 13,626 people in 2025, down 0.9% since 2020, against +3.1% for the U.S. It has 5,713 households. The median household income in Morgan County is $59,351 a year, 26% below the U.S. median of $80,734. That rose 40.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Morgan County has no market score for funeral homes: the score needs at least 5 on map listings, and it has 3.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Morgan County. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for funeral homes · All 56 business types in Morgan County

Screening a site or an acquisition in Morgan County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Morgan County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.