Market rankings · Oregon
Funeral homes in Oregon
Every metro area, small-town market and county in Oregon, ranked by the Groundwork market score for funeral homes, with competitor counts and household spending for each.
- Listings
- 237
- 4 chain locations (2%)
- Official establishments
- 127
- 0.0% since 2019
- Household spending a year
- $248.8M
- On funerals
- Listings per 10k households
- 1.4
- 33% below the U.S.
- Spending per listing
- $1M
- 55% above the U.S.
- Rank among states
- #10 of 51
- Market score 68 · Upper middle
A site report maps the funeral homes on map listings around any address in Oregon by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
There are 237 funeral homes on map listings in Oregon as of September 2026. Of those, 4 are chain locations, or 2%, against 10% across the U.S. Per 10,000 households, that is 1.4, 33% below the U.S. rate of 2.1.
Households in Oregon spend about $248.8M a year on funerals, or $145 per household, in line with the U.S. average. That works out to $1M per home, 55% above the U.S. figure of $679K.
In 2023, official counts showed 127 businesses with payroll in Oregon classed as funeral homes and funeral services, unchanged from 2019. That is one for every 13,531 households, against one for every 8,510 across the U.S. Across the U.S., the count fell 1.7% over the same years. Since fiscal 2022, 3 SBA-backed loans worth $1.6M have gone to businesses classed as funeral homes and funeral services in Oregon.
Among the 50 states and DC, Oregon ranks #10 for funeral homes, with a Groundwork market score of 68 (upper middle). Of the 7 scored metro areas in or partly in Oregon, the Bend metro area scores highest (81). Of the 6 scored small-town markets in or partly in Oregon, the Roseburg area scores highest (89).
Every market in Oregon for funeral homes
Download the ranking (CSV)Numbered by Groundwork market score among the markets based in Oregon, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.
Metro areas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Bend, OR | 81 | 15 | 1.4 | $1.1M | +7.0% | #26 of 377 |
| 2Salem, OR | 78 | 21 | 1.3 | $1.2M | +2.7% | #34 of 377 |
| 3Grants Pass, OR | 75 | 5 | 1.4 | $1.4M | −0.4% | #46 of 377 |
| 4Albany, OR | 74 | 8 | 1.6 | $981K | +3.0% | #52 of 377 |
| 5Medford, OR | 73 | 14 | 1.5 | $1.2M | −0.9% | #58 of 377 |
| 6Eugene-Springfield, OR | 72 | 19 | 1.2 | $1.3M | −0.7% | #63 of 377 |
| 7Portland-Vancouver-Hillsboro, OR-WA | 66 | 98 | 1.0 | $1.3M | +1.0% | #86 of 377 |
| Corvallis, OR | Not scored | 3 | 0.8 | $1.8M | +4.4% |
Small-town markets
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Roseburg, OR | 89 | 10 | 2.1 | $894K | +0.6% | #8 of 365 |
| 2Coos Bay-North Bend, OR | 79 | 9 | 3.1 | $575K | −1.5% | #33 of 365 |
| 3Hermiston-Pendleton, OR | 76 | 7 | 2.1 | $686K | +1.8% | #44 of 365 |
| 4Ontario, OR-ID | 71 | 7 | 3.5 | $478K | +5.0% | #57 of 365 |
| 5Klamath Falls, OR | 68 | 8 | 2.8 | $523K | +0.9% | #74 of 365 |
| 6Astoria, OR | 59 | 6 | 3.3 | $468K | −0.6% | #121 of 365 |
| Newport, OR | Not scored | 4 | 1.7 | $1.1M | +0.3% | |
| The Dalles, OR | Not scored | 3 | 2.8 | $583K | −1.1% | |
| La Grande, OR | Not scored | 2 | 1.8 | $851K | −1.0% | |
| Hood River, OR | Not scored | 2 | 2.2 | $650K | −0.7% | |
| Brookings, OR | Not scored | 0 | 0.0 | n/a | −3.8% | |
| Baker City, OR | Not scored | 3 | 4.1 | $466K | −0.4% |
Counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Deschutes County, OR | 83 | 10 | 1.2 | $1.3M | +6.8% | #45 of 1,472 |
| 2Josephine County, OR | 80 | 5 | 1.4 | $1.4M | −0.4% | #68 of 1,472 |
| 3Jackson County, OR | 78 | 14 | 1.5 | $1.2M | −0.9% | #88 of 1,472 |
| 4Marion County, OR | 78 | 17 | 1.3 | $1.1M | +2.7% | #89 of 1,472 |
| 5Linn County, OR | 78 | 8 | 1.6 | $981K | +3.0% | #90 of 1,472 |
| 6Douglas County, OR | 78 | 10 | 2.1 | $894K | +0.6% | #91 of 1,472 |
| 7Clackamas County, OR | 75 | 24 | 1.5 | $1.1M | +0.9% | #139 of 1,472 |
| 8Lane County, OR | 73 | 19 | 1.2 | $1.3M | −0.7% | #173 of 1,472 |
| 9Washington County, OR | 67 | 26 | 1.1 | $1.1M | +1.8% | #299 of 1,472 |
| 10Umatilla County, OR | 63 | 6 | 2.1 | $698K | +1.5% | #406 of 1,472 |
| 11Coos County, OR | 63 | 9 | 3.1 | $575K | −1.5% | #422 of 1,472 |
| 12Multnomah County, OR | 58 | 33 | 0.9 | $1.2M | −2.6% | #513 of 1,472 |
| 13Klamath County, OR | 52 | 8 | 2.8 | $523K | +0.9% | #657 of 1,472 |
| 14Clatsop County, OR | 49 | 6 | 3.3 | $468K | −0.6% | #731 of 1,472 |
| Yamhill County, OR | Not scored | 4 | 1.0 | $1.6M | +2.2% | |
| Benton County, OR | Not scored | 3 | 0.8 | $1.8M | +4.4% | |
| Polk County, OR | Not scored | 4 | 1.2 | $1.3M | +2.3% | |
| Columbia County, OR | Not scored | 2 | 1.0 | $1.6M | +2.6% | |
| Lincoln County, OR | Not scored | 4 | 1.7 | $1.1M | +0.3% | |
| Malheur County, OR | Not scored | 3 | 2.9 | $606K | +1.9% | |
| Tillamook County, OR | Not scored | 1 | 0.8 | $2.1M | −0.3% | |
| Wasco County, OR | Not scored | 3 | 2.8 | $583K | −1.1% | |
| Crook County, OR | Not scored | 4 | 3.7 | $434K | +10.6% | |
| Union County, OR | Not scored | 2 | 1.8 | $851K | −1.0% | |
| Jefferson County, OR | Not scored | 1 | 1.1 | $1.3M | +4.7% |
Show all 36 counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Hood River County, OR | Not scored | 2 | 2.2 | $650K | −0.7% | |
| Curry County, OR | Not scored | 0 | 0.0 | n/a | −3.8% | |
| Baker County, OR | Not scored | 3 | 4.1 | $466K | −0.4% | |
| Morrow County, OR | Not scored | 1 | 2.3 | $617K | +3.1% | |
| Lake County, OR | Not scored | 2 | 5.7 | $288K | +0.2% | |
| Wallowa County, OR | Not scored | 1 | 3.0 | $602K | +2.6% | |
| Harney County, OR | Not scored | 1 | 3.2 | $588K | −1.7% | |
| Grant County, OR | Not scored | 1 | 2.9 | $706K | −2.3% | |
| Gilliam County, OR | Not scored | 0 | 0.0 | n/a | −2.1% | |
| Sherman County, OR | Not scored | 0 | 0.0 | n/a | +9.1% | |
| Wheeler County, OR | Not scored | 0 | 0.0 | n/a | +0.8% |
Markets with fewer than 5 funeral homes on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.
Questions
How many funeral homes are in Oregon?
As of September 2026, map listings count 237 funeral homes in Oregon. 4 of them (2%) are chain locations. The listings count funeral homes, mortuaries and cremation services. Official counts show 127 businesses with payroll classed as funeral homes and funeral services in 2023, unchanged from 2019.
How much do households in Oregon spend on funerals?
About $248.8M a year, or $145 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 237 funeral homes on map listings, it comes to $1M per home. It is estimated from the incomes of the 1,718,422 households in Oregon and national spending patterns by income.
How does Oregon compare with the U.S. for funeral homes?
Oregon has 1.4 funeral homes per 10,000 households, 33% below the U.S. rate of 2.1. Spending per home is $1M, 55% above the U.S. figure of $679K. At the U.S. ratio of funeral homes to household spending, Oregon would have about 367, against 237 on map listings. There is one business with payroll in the industry for every 13,531 households, against one for every 8,510 across the U.S. The official count held level from 2019 to 2023, against −1.7% for the U.S.
Which market in Oregon has the highest market score for funeral homes?
Among 7 scored metro areas in or partly in Oregon, the Bend metro area scores highest, at 81 (high). Among 6 scored small-town markets in or partly in Oregon, the Roseburg area scores highest, at 89 (high). Among 14 scored counties in Oregon, Deschutes County scores highest, at 83 (high). Scores compare each market with others of its kind across the U.S.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Oregon scores 68 for funeral homes (upper middle), #10 of the 50 states and DC.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Oregon. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
Funeral homes in other states
All 51 states
- Alabama
- Alaska
- Arizona
- Arkansas
- California
- Colorado
- Connecticut
- Delaware
- District of Columbia
- Florida
- Georgia
- Hawaii
- Idaho
- Illinois
- Indiana
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- Michigan
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- New York
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- Ohio
- Oklahoma
- Oregon
- Pennsylvania
- Rhode Island
- South Carolina
- South Dakota
- Tennessee
- Texas
- Utah
- Vermont
- Virginia
- Washington
- West Virginia
- Wisconsin
- Wyoming
Top markets for funeral homes across the U.S. · All business types in Oregon
Screening a site or an acquisition in Oregon?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.