Groundwork

Food and drink · County · North Carolina

Bakeries and dessert shops in Pitt County, NC

How Pitt County, NC compares with other counties and the U.S. for bakeries and dessert shops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 60 out of 100: Upper middle

Ranked #539 of 1,889 scored counties
#33 of 78 scored counties in North Carolina

Listings
47
19 chain locations (40%)
Official establishments
37
All snack bars and retail bakeries · +37.0% since 2019
Household spending a year
$248.5M
On food away from home · $3,334 a household
Spending per listing
$5.3M
28% above the U.S.
Listings per 10k households
6.3
36% below the U.S.
Population, 2025
182,936
+5.4% since 2020

See the bakeries and dessert shops around any address in Pitt County

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Pitt County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 47 bakeries and dessert shops in Pitt County. Of those, 19 are chain locations, or 40%, against 35% across the U.S. That comes to 6.3 for every 10,000 households, 36% below the U.S. rate of 9.8.

Households in Pitt County spend about $248.5M a year on food away from home, or $3,334 per household, 18% below the U.S. average. That works out to $5.3M per shop, 28% above the U.S. figure of $4.1M. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade.

The official count of businesses with payroll classed as snack bars and retail bakeries in Pitt County was 37 in 2023, up 37.0% from 2019. That is one for every 2,014 households, against one for every 1,369 across the U.S. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Official counts list 6 one-person businesses without payroll. Since fiscal 2022, 3 SBA-backed loans worth $301K have gone to businesses classed as snack bars and retail bakeries in Pitt County.

Population estimates put the population change in Pitt County from 2020 to 2025 at +5.4%, faster than the U.S. (+3.1%). The Groundwork market score for bakeries and dessert shops in Pitt County is 60 (upper middle), #539 of 1,889 scored counties and #33 of 78 scored counties in North Carolina.

How Pitt County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in Pitt County, NC compared with North Carolina and the U.S.
MeasurePitt CountyNorth CarolinaU.S.
Listings per 10k households6.38.79.8
Spending per listing$5.3M$4.3M$4.1M
Households per official establishment (all snack bars and retail bakeries)2,0141,7031,369
Official establishment growth, 2019–2023+37.0%+42.6%+24.6%
Population growth, 2020–2025+5.4%+7.2%+3.1%
Spending per household on food away from home$3,334$3,776$4,070
Median household income$58,188$72,388$80,734
Groundwork market score6056

Official counts and lending

Businesses

Official establishments, 2019 to 2023
27 → 37All snack bars and retail bakeries · +37.0% over the period
Employees, 2023
541
Annual payroll, 2023
$8.8M
One-person businesses, 2023
6All snack bars and retail bakeries with no payroll
Map listings, September 2026
4719 chain locations
Listings at the U.S. rate for this spending
60The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$301K

SBA-backed loans to businesses classed as snack bars and retail bakeries in Pitt County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in Pitt County

Population, 2025 estimate
182,936+5.4% since 2020
Households
74,533
Median age
35.8
Homes lived in by their owners
51%
Vehicles per household
1.8
Land area
652 sq. mi.
People per square mile
272
Median household income
$58,188+22.7% vs. 2015–2019, before inflation
Average household income
$80,802
Median home value
$208,900
Jobs located here
82,213
Daytime population
183,443Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Pitt County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of Pitt County. Signed out, you see a blurred preview; on an account, each report is one action.

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Bakeries and dessert shops across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for bakeries and dessert shops, numbered among those based in North Carolina, with Pitt County marked.

Top counties in North Carolina

Counties in North Carolina ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Chatham County, NC96164.8$9.2M+11.0%#1 of 1,889
2Franklin County, NC90103.5$10.4M+18.8%#13 of 1,889
3Lincoln County, NC87215.7$7M+13.2%#31 of 1,889
4Davie County, NC86105.8$6.6M+6.9%#38 of 1,889
5Harnett County, NC85255.0$7.2M+12.3%#48 of 1,889
6Hoke County, NC8384.2$8.4M+9.0%#59 of 1,889
7Person County, NC8053.1$11.2M+3.7%#83 of 1,889
8Johnston County, NC79566.5$6M+17.9%#101 of 1,889
9Davidson County, NC77395.6$6.2M+6.6%#129 of 1,889
10Granville County, NC75125.3$6.9M+2.1%#163 of 1,889
33Pitt County, NC60476.3$5.3M+5.4%#539 of 1,889

Other business types in Pitt County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in Pitt County, NC?

Pitt County has 47 bakeries and dessert shops on map listings as of September 2026. 19 of them (40%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 37 businesses with payroll classed as snack bars and retail bakeries in 2023, up 37.0% from 2019. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Official counts also show 6 one-person businesses without payroll.

How much do households in Pitt County, NC spend on food away from home?

About $248.5M a year, or $3,334 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 47 bakeries and dessert shops on map listings, it comes to $5.3M per shop. The spending figure covers all food away from home, not only bakeries and dessert shops. It is estimated from the incomes of the 74,533 households in Pitt County and national spending patterns by income.

How does Pitt County, NC compare with the U.S. for bakeries and dessert shops?

Pitt County has 6.3 bakeries and dessert shops per 10,000 households, 36% below the U.S. rate of 9.8. Spending per shop is $5.3M, 28% above the U.S. figure of $4.1M. At the national ratio of bakeries and dessert shops to household spending, Pitt County would have about 60, against 47 on map listings. There is one business with payroll in the industry for every 2,014 households, against one for every 1,369 across the U.S. The official count rose 37.0% from 2019 to 2023, against +24.6% for the U.S.

How fast is Pitt County, NC growing?

Population estimates put Pitt County at 182,936 people in 2025, up 5.4% since 2020, faster than the U.S. (+3.1%). It has 74,533 households. Median household income in Pitt County is $58,188, 28% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 22.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Pitt County scores 60 for bakeries and dessert shops (upper middle), #539 of 1,889 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Pitt County. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in Pitt County

Screening a site or an acquisition in Pitt County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Pitt County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.