Groundwork

Market rankings · West Virginia

Real estate businesses in West Virginia

Markets across West Virginia ranked by the Groundwork market score for real estate businesses, with competitor counts and household spending for each.

Listings
1,212
103 chain locations (8%)
Official establishments
616
+17.1% since 2019
Household spending a year
$10.1B
On rent and homeowner costs
Listings per 10k households
16.6
57% below the U.S.
Housing spending per listing (U.S. = 100)
193
93% above the U.S.
Rank among states
#9 of 51
Market score 61 · Upper middle

A site report maps the real estate businesses on map listings around any address in West Virginia by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 1,212 real estate businesses in West Virginia. Of those, 103 are chain locations, or 8%, against 6% across the U.S. That comes to 16.6 for every 10,000 households, 57% below the U.S. rate of 38.5.

At $13,873 per household (17% below the U.S. average), households in West Virginia spend about $10.1B a year on rent and homeowner costs. Housing spending per office is 93% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in.

The official count of businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in West Virginia was 616 in 2023, up 17.1% from 2019. That is one for every 1,183 households, against one for every 414 across the U.S. Across the U.S., the count rose 15.8% over the same years. Since fiscal 2022, 11 SBA-backed loans worth $1.6M have gone to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in West Virginia.

Among the 50 states and DC, West Virginia ranks #9 for real estate businesses, with a Groundwork market score of 61 (upper middle). Of the 10 scored metro areas in or partly in West Virginia, the Hagerstown-Martinsburg metro area scores highest (69). Of the 5 scored small-town markets in or partly in West Virginia, the Fairmont area scores highest (65).

Every market in West Virginia for real estate businesses

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in West Virginia, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching West Virginia, ranked for real estate businesses by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
Hagerstown-Martinsburg, MD-WV6932827.8127+7.1%#42 of 387
1Huntington-Ashland, WV-KY-OH6222314.7216−2.6%#73 of 387
2Weirton-Steubenville, WV-OH615911.9254−3.6%#84 of 387
3Morgantown, WV6012822.3151+1.3%#91 of 387
4Wheeling, WV-OH599015.5198−3.6%#97 of 387
5Charleston, WV5914816.9189−4.7%#98 of 387
6Beckley, WV585412.0251−4.3%#105 of 387
7Parkersburg-Vienna, WV577920.9151−2.3%#113 of 387
Washington-Arlington-Alexandria, DC-VA-MD-WV4710,98446.395+3.3%#217 of 387
Winchester, VA-WV4423842.986+6.5%#248 of 387

Small-town markets

Small-town markets reaching West Virginia, ranked for real estate businesses by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Fairmont, WV653515.0219−1.2%#87 of 536
Cumberland, MD-WV615915.3207−1.3%#121 of 536
2Clarksburg, WV606016.9192−2.4%#132 of 536
3Elkins, WV561615.0207−3.6%#174 of 536
4Bluefield, WV-VA536115.1201−3.8%#224 of 536

Counties

Counties in West Virginia, ranked for real estate businesses by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Morgan County, WV731317.7187+5.5%#149 of 2,229
2Hampshire County, WV691315.0214+4.4%#238 of 2,229
3Preston County, WV6697.0454−0.6%#323 of 2,229
4Mason County, WV6476.9441−2.7%#388 of 2,229
5Mineral County, WV641311.7280−0.4%#394 of 2,229
6Jackson County, WV641513.0241−1.0%#402 of 2,229
7Marion County, WV613515.0219−1.2%#536 of 2,229
8Mercer County, WV583012.4247−3.4%#648 of 2,229
9Lewis County, WV5768.6370−3.7%#693 of 2,229
10Hancock County, WV572116.4195−4.5%#713 of 2,229
11Berkeley County, WV5715229.8119+13.7%#741 of 2,229
12Marshall County, WV5664.8652−4.4%#743 of 2,229
13Fayette County, WV5585.0603−5.6%#797 of 2,229
14Brooke County, WV5588.3382−6.0%#799 of 2,229
15Jefferson County, WV547332.0121+9.2%#884 of 2,229
16Randolph County, WV531615.0207−3.6%#906 of 2,229
17Logan County, WV5164.7639−6.6%#1,012 of 2,229
18Upshur County, WV511515.7197−0.3%#1,026 of 2,229
19Harrison County, WV485822.0148−2.5%#1,176 of 2,229
20Wetzel County, WV47813.1240−4.6%#1,201 of 2,229
21Raleigh County, WV464615.9190−3.5%#1,263 of 2,229
22Kanawha County, WV4614519.0170−4.3%#1,268 of 2,229
23Cabell County, WV468120.6153−3.2%#1,273 of 2,229
24Putnam County, WV466226.7135−1.0%#1,286 of 2,229
25Roane County, WV4558.8331−4.8%#1,326 of 2,229
Show all 55 counties
Counties in West Virginia, ranked for real estate businesses by Groundwork market score, continued
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
26Ohio County, WV453720.2160−4.4%#1,336 of 2,229
27Wood County, WV457821.8146−2.1%#1,340 of 2,229
28Monongalia County, WV4411926.7129+2.0%#1,402 of 2,229
29Nicholas County, WV411414.8207−2.9%#1,551 of 2,229
30Hardy County, WV391626.9113+0.7%#1,679 of 2,229
31Greenbrier County, WV273926.4112−4.0%#2,141 of 2,229
Wayne County, WVNot scored31.91,652−4.0%
Mingo County, WVNot scored11.12,577−8.7%
Boone County, WVNot scored22.51,216−6.9%
Wyoming County, WVNot scored11.22,312−7.1%
Lincoln County, WVNot scored45.2559−5.8%
McDowell County, WVNot scored00.0n/a−10.9%
Taylor County, WVNot scored11.52,105−2.4%
Barbour County, WVNot scored23.3909−0.3%
Monroe County, WVNot scored24.3703+0.8%
Braxton County, WVNot scored48.4351−4.1%
Summers County, WVNot scored36.4440−3.3%
Grant County, WVNot scored36.8458+0.4%
Ritchie County, WVNot scored38.9337−4.6%
Webster County, WVNot scored00.0n/a−7.1%
Tyler County, WVNot scored13.01,064−5.0%
Clay County, WVNot scored13.4849−5.9%
Pocahontas County, WVNot scored1134.682−3.3%
Doddridge County, WVNot scored13.9836−1.9%
Pleasants County, WVNot scored414.4223−4.1%
Gilmer County, WVNot scored14.4648−4.2%
Tucker County, WVNot scored724.6126−3.1%
Calhoun County, WVNot scored27.9360−3.6%
Pendleton County, WVNot scored00.0n/a−4.9%
Wirt County, WVNot scored14.9609−5.9%

Markets with fewer than 5 real estate businesses on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many real estate businesses are in West Virginia?

There are 1,212 real estate businesses on map listings in West Virginia as of September 2026. 103 of them (8%) are chain locations. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. Official counts show 616 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in 2023, up 17.1% from 2019. Official counts list 4,359 one-person businesses without payroll.

How much do households in West Virginia spend on rent and homeowner costs?

About $10.1B a year, or $13,873 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). For the 1,212 real estate businesses on map listings, housing spending per office is 93% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in. It is estimated from the incomes of the 728,655 households in West Virginia and national spending patterns by income.

How does West Virginia compare with the U.S. for real estate businesses?

West Virginia has 16.6 real estate businesses per 10,000 households, 57% below the U.S. rate of 38.5. The index of housing spending per office is 193, where 100 is the U.S. At the national ratio of real estate businesses to household spending, West Virginia would have about 2,334, against 1,212 on map listings. There is one business with payroll in the industry for every 1,183 households, against one for every 414 across the U.S. The official count rose 17.1% from 2019 to 2023, against +15.8% for the U.S.

Which market in West Virginia has the highest market score for real estate businesses?

Among 10 scored metro areas in or partly in West Virginia, the Hagerstown-Martinsburg metro area scores highest, at 69 (upper middle). Among 5 scored small-town markets in or partly in West Virginia, the Fairmont area scores highest, at 65 (upper middle). Among 31 scored counties in West Virginia, Morgan County scores highest, at 73 (upper middle). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. West Virginia scores 61 for real estate businesses (upper middle), #9 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in West Virginia. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.