Groundwork

Market rankings · Nevada

Real estate businesses in Nevada

Markets across Nevada ranked by the Groundwork market score for real estate businesses, with competitor counts and household spending for each.

Listings
6,901
404 chain locations (6%)
Official establishments
3,882
+16.0% since 2019
Household spending a year
$21.5B
On rent and homeowner costs
Listings per 10k households
57.4
49% above the U.S.
Housing spending per listing (U.S. = 100)
72
28% below the U.S.
Rank among states
#46 of 51
Market score 34 · Lower middle

A site report maps the real estate businesses on map listings around any address in Nevada by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 6,901 real estate businesses in Nevada. 404 of them (6%) are chain locations, against 6% across the U.S. That is 57.4 per 10,000 households, 49% above the U.S. rate of 38.5.

Households in Nevada spend about $21.5B a year on rent and homeowner costs, or $17,879 per household, 7% above the U.S. average. Housing spending per office is 28% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in.

In 2023, official counts showed 3,882 businesses with payroll in Nevada classed as real estate agents, property managers, mortgage lenders and inspectors, up 16.0% from 2019. That is one for every 310 households, against one for every 414 across the U.S. Across the U.S., the count rose 15.8% over the same years. Since fiscal 2022, 56 SBA-backed loans worth $19.8M have gone to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Nevada.

Among the 50 states and DC, Nevada ranks #46 for real estate businesses, with a Groundwork market score of 34 (lower middle). Of the 3 scored metro areas in or partly in Nevada, the Reno metro area scores highest (39). Of the 5 scored small-town markets in or partly in Nevada, the Fallon area scores highest (78).

Every market in Nevada for real estate businesses

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Nevada, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Nevada, ranked for real estate businesses by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Reno, NV391,33059.173+5.0%#297 of 387
2Las Vegas-Henderson-North Las Vegas, NV375,14059.669+5.8%#319 of 387
3Carson City, NV3112351.977−0.2%#367 of 387

Small-town markets

Small-town markets reaching Nevada, ranked for real estate businesses by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Fallon, NV781717.9226+1.1%#18 of 536
2Pahrump, NV575323.9157+10.3%#168 of 536
3Winnemucca, NV532231.81250.0%#233 of 536
4Elko, NV467135.1118+2.1%#318 of 536
5Gardnerville Ranchos, NV-CA3313160.273+0.9%#482 of 536

Counties

Counties in Nevada, ranked for real estate businesses by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Churchill County, NV731717.9226+1.1%#146 of 2,229
2Lyon County, NV716125.7157+9.5%#197 of 2,229
3Nye County, NV595323.9157+10.3%#633 of 2,229
4Humboldt County, NV552231.81250.0%#841 of 2,229
5Elko County, NV477136.2114+2.1%#1,239 of 2,229
6Clark County, NV385,14059.669+5.8%#1,752 of 2,229
7Washoe County, NV371,26863.668+4.4%#1,817 of 2,229
8Carson City, NV3112351.977−0.2%#2,049 of 2,229
9Douglas County, NV3112960.573+1.2%#2,051 of 2,229
White Pine County, NVNot scored617.9209−4.5%
Pershing County, NVNot scored317.3218−3.2%
Lander County, NVNot scored418.8220+2.6%
Mineral County, NVNot scored15.5645−3.2%
Lincoln County, NVNot scored211.6344−2.6%
Storey County, NVNot scored15.3821+3.7%
Eureka County, NVNot scored00.0n/a+0.8%
Esmeralda County, NVNot scored00.0n/a−0.8%

Markets with fewer than 5 real estate businesses on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many real estate businesses are in Nevada?

There are 6,901 real estate businesses on map listings in Nevada as of September 2026. 404 of them (6%) are chain locations. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. Official counts show 3,882 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in 2023, up 16.0% from 2019. Official counts list 20,991 one-person businesses without payroll.

How much do households in Nevada spend on rent and homeowner costs?

About $21.5B a year, or $17,879 per household. That is 7% above the U.S. average (an index of 107, where 100 is the U.S. average). For the 6,901 real estate businesses on map listings, housing spending per office is 28% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in. It is estimated from the incomes of the 1,202,593 households in Nevada and national spending patterns by income.

How does Nevada compare with the U.S. for real estate businesses?

Nevada has 57.4 real estate businesses per 10,000 households, 49% above the U.S. rate of 38.5. The index of housing spending per office is 72, where 100 is the U.S. At the national ratio of real estate businesses to household spending, Nevada would have about 4,964, against 6,901 on map listings. There is one business with payroll in the industry for every 310 households, against one for every 414 across the U.S. The official count rose 16.0% from 2019 to 2023, against +15.8% for the U.S.

Which market in Nevada has the highest market score for real estate businesses?

Among 3 scored metro areas in or partly in Nevada, the Reno metro area scores highest, at 39 (lower middle). Among 5 scored small-town markets in or partly in Nevada, the Fallon area scores highest, at 78 (high). Among 9 scored counties in Nevada, Churchill County scores highest, at 73 (upper middle). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Nevada scores 34 for real estate businesses (lower middle), #46 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Nevada. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Real estate in other states

All 51 states

Top markets for real estate businesses across the U.S. · All business types in Nevada

Screening a site or an acquisition in Nevada?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.