Groundwork

Food and drink · County · Connecticut

Pizza places in the South Central Connecticut Planning Region, CT

How the South Central Connecticut Planning Region, CT compares with other counties and the U.S. for pizza places: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 49 out of 100: Lower middle

Ranked #1,083 of 2,090 scored counties
#8 of 9 scored counties in Connecticut

Listings
268
63 chain locations (24%)
Official establishments
494
All limited-service restaurants
Household spending a year
$991.4M
On food away from home · $4,298 a household
Spending per listing
$3.7M
27% below the U.S.
Listings per 10k households
11.6
45% above the U.S.
Population, 2025
578,741
+2.5% since 2020

See the pizza places around any address in the South Central Connecticut Planning Region

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the South Central Connecticut Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 268 pizza places in the South Central Connecticut Planning Region. 63 of them (24%) are chain locations, against 58% across the U.S. That comes to 11.6 for every 10,000 households, 45% above the U.S. rate of 8.0.

Households in the South Central Connecticut Planning Region spend about $991.4M a year on food away from home, or $4,298 per household, 6% above the U.S. average. That is about $3.7M of household spending for each pizza place on map listings, 27% below the U.S. figure of $5.1M. That spending covers all food away from home, which pizza places share with other businesses in the trade.

Official counts show 494 businesses with payroll classed as limited-service restaurants in the South Central Connecticut Planning Region in 2023. That is one for every 467 households, against one for every 478 across the U.S. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Another 119 one-person businesses have no payroll, by official counts. Since fiscal 2022, 30 SBA-backed loans worth $9M have gone to businesses classed as limited-service restaurants in the South Central Connecticut Planning Region.

Between 2020 and 2025, the population of the South Central Connecticut Planning Region grew 2.5%, slower than the U.S. (+3.1%). The Groundwork market score for pizza places in the South Central Connecticut Planning Region is 49 (lower middle), #1,083 of 2,090 scored counties and #8 of 9 scored counties in Connecticut.

How the South Central Connecticut Planning Region compares

The same measures for Connecticut and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in South Central Connecticut Planning Region, CT compared with Connecticut and the U.S.
MeasureSouth Central Connecticut Planning RegionConnecticutU.S.
Listings per 10k households11.610.78.0
Spending per listing$3.7M$4.2M$5.1M
Households per official establishment (all limited-service restaurants)467497478
Official establishment growth, 2019–2023n/a+7.5%+6.1%
Population growth, 2020–2025+2.5%+3.0%+3.1%
Spending per household on food away from home$4,298$4,498$4,070
Median household income$88,197$95,781$80,734
Groundwork market score4948

Official counts and lending

Businesses

Official establishments, 2019 to 2023
494All limited-service restaurants
Employees, 2023
6,097
Annual payroll, 2023
$131.4M
One-person businesses, 2023
119All limited-service restaurants with no payroll
Map listings, September 2026
26863 chain locations
Listings at the U.S. rate for this spending
195The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
30
Amount
$9M

SBA-backed loans to businesses classed as limited-service restaurants in the South Central Connecticut Planning Region, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in the South Central Connecticut Planning Region

Population, 2025 estimate
578,741+2.5% since 2020
Households
230,673
Median age
41.7
Homes lived in by their owners
61%
Vehicles per household
1.6
Land area
367 sq. mi.
People per square mile
1,554
Median household income
$88,197
Average household income
$121,518
Median home value
$353,100
Jobs located here
298,580
Daytime population
597,614Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the South Central Connecticut Planning Region?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of the South Central Connecticut Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.

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Pizza across Connecticut

Every Connecticut market ranked →

The highest-scoring counties in Connecticut for pizza places, numbered among those based in Connecticut, with the South Central Connecticut Planning Region marked.

Top counties in Connecticut

Counties in Connecticut ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Northeastern Connecticut Planning Region, CT73358.9$4.8M+3.0%#230 of 2,090
2Northwest Hills Planning Region, CT68479.8$4.5M+2.2%#377 of 2,090
3Western Connecticut Planning Region, CT632309.8$5.4M+3.5%#548 of 2,090
4Lower Connecticut River Valley Planning Region, CT637710.4$4.5M+2.3%#561 of 2,090
5Naugatuck Valley Planning Region, CT5918510.3$4.1M+3.2%#694 of 2,090
6Capitol Planning Region, CT5841710.7$4.1M+3.1%#732 of 2,090
7Greater Bridgeport Planning Region, CT5613511.3$3.9M+4.1%#806 of 2,090
8South Central Connecticut Planning Region, CT4926811.6$3.7M+2.5%#1,083 of 2,090
9Southeastern Connecticut Planning Region, CT4713711.8$3.5M+2.0%#1,157 of 2,090

Other business types in the South Central Connecticut Planning Region

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in the South Central Connecticut Planning Region, CT?

There are 268 pizza places on map listings in the South Central Connecticut Planning Region as of September 2026. 63 of them (24%) are chain locations. The listings count pizza restaurants. Official counts show 494 businesses with payroll classed as limited-service restaurants in 2023. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts list 119 one-person businesses without payroll.

How much do households in the South Central Connecticut Planning Region, CT spend on food away from home?

About $991.4M a year, or $4,298 per household. That is 6% above the U.S. average (an index of 106, where 100 is the U.S. average). Spread across the 268 pizza places on map listings, it comes to $3.7M per pizza place. The spending figure covers all food away from home, not only pizza places. It is estimated from the incomes of the 230,673 households in the South Central Connecticut Planning Region and national spending patterns by income.

How does the South Central Connecticut Planning Region, CT compare with the U.S. for pizza places?

The South Central Connecticut Planning Region has 11.6 pizza places per 10,000 households, 45% above the U.S. rate of 8.0. Spending per pizza place is $3.7M, 27% below the U.S. figure of $5.1M. At the national ratio of pizza places to household spending, the South Central Connecticut Planning Region would have about 195, against 268 on map listings. There is one business with payroll in the industry for every 467 households, against one for every 478 across the U.S.

How fast is the South Central Connecticut Planning Region, CT growing?

Population estimates put the South Central Connecticut Planning Region at 578,741 people in 2025, up 2.5% since 2020, slower than the U.S. (+3.1%). It has 230,673 households. The median household income in the South Central Connecticut Planning Region is $88,197 a year, 9% above the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The South Central Connecticut Planning Region scores 49 for pizza places (lower middle), #1,083 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the South Central Connecticut Planning Region. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in the South Central Connecticut Planning Region

Screening a site or an acquisition in the South Central Connecticut Planning Region?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the South Central Connecticut Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.