Groundwork

Food and drink · County · New Jersey

Bakeries and dessert shops in Union County, NJ

How Union County, NJ compares with other counties and the U.S. for bakeries and dessert shops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #1,091 of 1,889 scored counties
#12 of 21 scored counties in New Jersey

Listings
278
111 chain locations (40%)
Official establishments
198
All snack bars and retail bakeries · +20.0% since 2019
Household spending a year
$962.3M
On food away from home · $4,734 a household
Spending per listing
$3.5M
16% below the U.S.
Listings per 10k households
13.7
40% above the U.S.
Population, 2025
601,863
+5.0% since 2020

See the bakeries and dessert shops around any address in Union County

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Union County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $4,734 per household (16% above the U.S. average), households in Union County spend about $962.3M a year on food away from home. Spread across 278 bakeries and dessert shops, that is $3.5M per shop, 16% below the U.S. figure of $4.1M. The spending figure covers all food away from home, not only bakeries and dessert shops.

There are 278 bakeries and dessert shops on map listings in Union County as of September 2026. Chain locations make up 40% of them, against 35% across the U.S. That is 13.7 per 10,000 households, 40% above the U.S. rate of 9.8.

The official count of businesses with payroll classed as snack bars and retail bakeries in Union County was 198 in 2023, up 20.0% from 2019. That is one for every 1,027 households, against one for every 1,369 across the U.S. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Official counts also show 27 one-person businesses without payroll. Since fiscal 2022, 8 SBA-backed loans worth $3.9M have gone to businesses classed as snack bars and retail bakeries in Union County.

Population estimates show Union County grew 5.0% from 2020 to 2025, faster than the U.S. (+3.1%). For bakeries and dessert shops, Union County has a Groundwork market score of 46 (lower middle): #1,091 of 1,889 scored counties and #12 of 21 scored counties in New Jersey.

How Union County compares

The same measures for New Jersey and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in Union County, NJ compared with New Jersey and the U.S.
MeasureUnion CountyNew JerseyU.S.
Listings per 10k households13.713.39.8
Spending per listing$3.5M$3.5M$4.1M
Households per official establishment (all snack bars and retail bakeries)1,0271,0581,369
Official establishment growth, 2019–2023+20.0%+15.2%+24.6%
Population growth, 2020–2025+5.0%+3.0%+3.1%
Spending per household on food away from home$4,734$4,680$4,070
Median household income$103,202$103,556$80,734
Groundwork market score4642

Official counts and lending

Businesses

Official establishments, 2019 to 2023
165 → 198All snack bars and retail bakeries · +20.0% over the period
Employees, 2023
2,159
Annual payroll, 2023
$46.2M
One-person businesses, 2023
27All snack bars and retail bakeries with no payroll
Map listings, September 2026
278111 chain locations
Listings at the U.S. rate for this spending
232The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
8
Amount
$3.9M

SBA-backed loans to businesses classed as snack bars and retail bakeries in Union County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in Union County

Population, 2025 estimate
601,863+5.0% since 2020
Households
203,277
Median age
39.6
Homes lived in by their owners
57%
Vehicles per household
1.7
Land area
103 sq. mi.
People per square mile
5,637
Median household income
$103,202+28.7% vs. 2015–2019, before inflation
Average household income
$149,596
Median home value
$529,200
Jobs located here
247,379
Daytime population
551,422Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Union County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of Union County. Signed out, you see a blurred preview; on an account, each report is one action.

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Bakeries and dessert shops across New Jersey

Every New Jersey market ranked →

The highest-scoring counties in New Jersey for bakeries and dessert shops, numbered among those based in New Jersey, with Union County marked.

Top counties in New Jersey

Counties in New Jersey ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sussex County, NJ67518.8$5.5M+2.9%#337 of 1,889
2Somerset County, NJ6513810.6$5.2M+3.5%#390 of 1,889
3Burlington County, NJ5820311.5$4.2M+4.3%#630 of 1,889
4Warren County, NJ555411.9$3.7M+3.2%#756 of 1,889
5Morris County, NJ5324412.6$4.3M+3.2%#825 of 1,889
6Middlesex County, NJ5335511.5$4.2M+2.6%#827 of 1,889
7Salem County, NJ522710.9$3.6M+2.3%#870 of 1,889
8Essex County, NJ5135211.0$3.9M+4.2%#906 of 1,889
9Hunterdon County, NJ506913.6$4M+2.3%#936 of 1,889
10Hudson County, NJ4931510.5$4.3M+1.8%#963 of 1,889
12Union County, NJ4627813.7$3.5M+5.0%#1,091 of 1,889

Other business types in Union County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in Union County, NJ?

As of September 2026, map listings count 278 bakeries and dessert shops in Union County. 111 of them (40%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 198 businesses with payroll classed as snack bars and retail bakeries in 2023, up 20.0% from 2019. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Another 27 one-person businesses have no payroll, by official counts.

How much do households in Union County, NJ spend on food away from home?

About $962.3M a year, or $4,734 per household. That is 16% above the U.S. average (an index of 116, where 100 is the U.S. average). Spread across the 278 bakeries and dessert shops on map listings, it comes to $3.5M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade. It is estimated from the incomes of the 203,277 households in Union County and national spending patterns by income.

How does Union County, NJ compare with the U.S. for bakeries and dessert shops?

Union County has 13.7 bakeries and dessert shops per 10,000 households, 40% above the U.S. rate of 9.8. Spending per shop is $3.5M, 16% below the U.S. figure of $4.1M. At the U.S. ratio of bakeries and dessert shops to household spending, Union County would have about 232, against 278 on map listings. There is one business with payroll in the industry for every 1,027 households, against one for every 1,369 across the U.S. The official count rose 20.0% from 2019 to 2023, against +24.6% for the U.S.

How fast is Union County, NJ growing?

Population estimates put Union County at 601,863 people in 2025, up 5.0% since 2020, faster than the U.S. (+3.1%). It has 203,277 households. The median household income in Union County is $103,202 a year, 28% above the U.S. median of $80,734. That rose 28.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Union County scores 46 for bakeries and dessert shops (lower middle), #1,091 of 1,889 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Union County. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in Union County

Screening a site or an acquisition in Union County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Union County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.