Groundwork

Food and drink · County · New Jersey

Bakeries and dessert shops in Essex County, NJ

How Essex County, NJ compares with other counties and the U.S. for bakeries and dessert shops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 51 out of 100: Upper middle

Ranked #906 of 1,889 scored counties
#8 of 21 scored counties in New Jersey

Listings
352
131 chain locations (37%)
Official establishments
243
All snack bars and retail bakeries · +15.7% since 2019
Household spending a year
$1.4B
On food away from home · $4,245 a household
Spending per listing
$3.9M
7% below the U.S.
Listings per 10k households
11.0
12% above the U.S.
Population, 2025
896,379
+4.2% since 2020

See the bakeries and dessert shops around any address in Essex County

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Essex County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Essex County spend about $1.4B a year on food away from home, or $4,245 per household, 4% above the U.S. average. That is about $3.9M of household spending for each shop on map listings, 7% below the U.S. figure of $4.1M. The spending figure covers all food away from home, not only bakeries and dessert shops.

There are 352 bakeries and dessert shops on map listings in Essex County as of September 2026. Chain locations make up 37% of them, against 35% across the U.S. That is 11.0 per 10,000 households, 12% above the U.S. rate of 9.8.

The official count of businesses with payroll classed as snack bars and retail bakeries in Essex County was 243 in 2023, up 15.7% from 2019. That is one for every 1,316 households, against one for every 1,369 across the U.S. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Official counts list 53 one-person businesses without payroll. Since fiscal 2022, 15 SBA-backed loans worth $6.6M have gone to businesses classed as snack bars and retail bakeries in Essex County.

Population estimates show Essex County grew 4.2% from 2020 to 2025, faster than the U.S. (+3.1%). Essex County scores 51 (upper middle) on the Groundwork market score for bakeries and dessert shops, ranking #906 of 1,889 scored counties and #8 of 21 scored counties in New Jersey.

How Essex County compares

The same measures for New Jersey and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in Essex County, NJ compared with New Jersey and the U.S.
MeasureEssex CountyNew JerseyU.S.
Listings per 10k households11.013.39.8
Spending per listing$3.9M$3.5M$4.1M
Households per official establishment (all snack bars and retail bakeries)1,3161,0581,369
Official establishment growth, 2019–2023+15.7%+15.2%+24.6%
Population growth, 2020–2025+4.2%+3.0%+3.1%
Spending per household on food away from home$4,245$4,680$4,070
Median household income$80,789$103,556$80,734
Groundwork market score5142

Official counts and lending

Businesses

Official establishments, 2019 to 2023
210 → 243All snack bars and retail bakeries · +15.7% over the period
Employees, 2023
2,285
Annual payroll, 2023
$54.8M
One-person businesses, 2023
53All snack bars and retail bakeries with no payroll
Map listings, September 2026
352131 chain locations
Listings at the U.S. rate for this spending
328The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
15
Amount
$6.6M

SBA-backed loans to businesses classed as snack bars and retail bakeries in Essex County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in Essex County

Population, 2025 estimate
896,379+4.2% since 2020
Households
319,788
Median age
38.6
Homes lived in by their owners
45%
Vehicles per household
1.3
Land area
126 sq. mi.
People per square mile
6,845
Median household income
$80,789+31.3% vs. 2015–2019, before inflation
Average household income
$131,554
Median home value
$524,100
Jobs located here
362,597
Daytime population
843,719Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Essex County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of Essex County. Signed out, you see a blurred preview; on an account, each report is one action.

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Bakeries and dessert shops across New Jersey

Every New Jersey market ranked →

The highest-scoring counties in New Jersey for bakeries and dessert shops, numbered among those based in New Jersey, with Essex County marked.

Top counties in New Jersey

Counties in New Jersey ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sussex County, NJ67518.8$5.5M+2.9%#337 of 1,889
2Somerset County, NJ6513810.6$5.2M+3.5%#390 of 1,889
3Burlington County, NJ5820311.5$4.2M+4.3%#630 of 1,889
4Warren County, NJ555411.9$3.7M+3.2%#756 of 1,889
5Morris County, NJ5324412.6$4.3M+3.2%#825 of 1,889
6Middlesex County, NJ5335511.5$4.2M+2.6%#827 of 1,889
7Salem County, NJ522710.9$3.6M+2.3%#870 of 1,889
8Essex County, NJ5135211.0$3.9M+4.2%#906 of 1,889
9Hunterdon County, NJ506913.6$4M+2.3%#936 of 1,889
10Hudson County, NJ4931510.5$4.3M+1.8%#963 of 1,889

Other business types in Essex County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in Essex County, NJ?

As of September 2026, map listings count 352 bakeries and dessert shops in Essex County. 131 of them (37%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 243 businesses with payroll classed as snack bars and retail bakeries in 2023, up 15.7% from 2019. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Official counts also show 53 one-person businesses without payroll.

How much do households in Essex County, NJ spend on food away from home?

About $1.4B a year, or $4,245 per household. That is 4% above the U.S. average (an index of 104, where 100 is the U.S. average). Spread across the 352 bakeries and dessert shops on map listings, it comes to $3.9M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade. It is estimated from the incomes of the 319,788 households in Essex County and national spending patterns by income.

How does Essex County, NJ compare with the U.S. for bakeries and dessert shops?

Essex County has 11.0 bakeries and dessert shops per 10,000 households, 12% above the U.S. rate of 9.8. Spending per shop is $3.9M, 7% below the U.S. figure of $4.1M. At the U.S. ratio of bakeries and dessert shops to household spending, Essex County would have about 328, against 352 on map listings. There is one business with payroll in the industry for every 1,316 households, against one for every 1,369 across the U.S. The official count rose 15.7% from 2019 to 2023, against +24.6% for the U.S.

How fast is Essex County, NJ growing?

Population estimates put Essex County at 896,379 people in 2025, up 4.2% since 2020, faster than the U.S. (+3.1%). It has 319,788 households. The median household income in Essex County is $80,789 a year, in line with the U.S. median of $80,734. That rose 31.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Essex County scores 51 for bakeries and dessert shops (upper middle), #906 of 1,889 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Essex County. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in Essex County

Screening a site or an acquisition in Essex County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Essex County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.