Groundwork

Health care · County · Wisconsin

Physical therapy clinics in Dane County, WI

How Dane County, WI compares with other counties and the U.S. for physical therapy clinics: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 69 out of 100: Upper middle

Ranked #250 of 1,422 scored counties
#17 of 38 scored counties in Wisconsin

Listings
145
10 chain locations (7%)
Official establishments
94
+74.1% since 2019
Household spending a year
$393.8M
On medical and dental services · $1,566 a household
Spending per listing
$2.7M
13% above the U.S.
Listings per 10k households
5.8
7% above the U.S.
Population, 2025
590,375
+4.9% since 2020

See the physical therapy clinics around any address in Dane County

The site report maps the physical therapy clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Dane County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 145 physical therapy clinics in Dane County. 10 of them (7%) are chain locations, against 23% across the U.S. Per 10,000 households, that is 5.8, 7% above the U.S. rate of 5.4.

Household spending on medical and dental services in Dane County comes to about $393.8M a year: $1,566 per household, 22% above the U.S. average. Spread across 145 physical therapy clinics, that is $2.7M per clinic, 13% above the U.S. figure of $2.4M. That spending covers all medical and dental services, which physical therapy clinics share with other businesses in the trade.

In 2023, official counts showed 94 businesses with payroll in Dane County classed as physical, occupational and speech therapists, up 74.1% from 2019. That is one for every 2,676 households, against one for every 2,482 across the U.S. Since fiscal 2022, 5 SBA-backed loans worth $648K have gone to businesses classed as physical, occupational and speech therapists in Dane County.

Between 2020 and 2025, the population of Dane County grew 4.9%, faster than the U.S. (+3.1%). Dane County scores 69 (upper middle) on the Groundwork market score for physical therapy clinics, ranking #250 of 1,422 scored counties and #17 of 38 scored counties in Wisconsin. That puts it in the top quarter of counties.

How Dane County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the physical therapy clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Physical therapy in Dane County, WI compared with Wisconsin and the U.S.
MeasureDane CountyWisconsinU.S.
Listings per 10k households5.85.65.4
Spending per listing$2.7M$2.5M$2.4M
Households per official establishment2,6763,3192,482
Official establishment growth, 2019–2023+74.1%+26.2%+23.1%
Population growth, 2020–2025+4.9%+1.3%+3.1%
Spending per household on medical and dental services$1,566$1,435$1,288
Median household income$89,975$77,485$80,734
Groundwork market score6972

Official counts and lending

Businesses

Official establishments, 2019 to 2023
54 → 94+74.1% over the period
Employees, 2023
618
Annual payroll, 2023
$30.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
14510 chain locations
Listings at the U.S. rate for this spending
164The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
5
Amount
$648K

SBA-backed loans to businesses classed as physical, occupational and speech therapists in Dane County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Dane County

Population, 2025 estimate
590,375+4.9% since 2020
Households
251,529
Median age
38.0
Homes lived in by their owners
57%
Vehicles per household
1.7
Land area
1,197 sq. mi.
People per square mile
479
Median household income
$89,975+21.8% vs. 2015–2019, before inflation
Average household income
$119,712
Median home value
$394,800
Jobs located here
369,475
Daytime population
644,560Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Dane County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the physical therapy clinics on map listings by name and distance.

Or open the report at the center of Dane County. Signed out, you see a blurred preview; on an account, each report is one action.

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Physical therapy across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for physical therapy clinics, numbered among those based in Wisconsin, with Dane County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for physical therapy clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Rock County, WI81142.1$6.7M+1.7%#42 of 1,422
2Calumet County, WI8194.2$3.6M+2.9%#48 of 1,422
3Sauk County, WI8062.1$6.6M+1.3%#53 of 1,422
4Shawano County, WI7952.9$4.5M+1.7%#70 of 1,422
5Pierce County, WI7863.8$4M+3.1%#87 of 1,422
6Jefferson County, WI78144.0$3.6M+0.3%#91 of 1,422
7Polk County, WI7773.6$3.9M+1.7%#103 of 1,422
8Dodge County, WI76102.8$5M−0.3%#113 of 1,422
9Fond du Lac County, WI76163.7$3.7M+0.5%#120 of 1,422
10Oconto County, WI7684.8$2.9M+2.9%#125 of 1,422
17Dane County, WI691455.8$2.7M+4.9%#250 of 1,422

Other business types in Dane County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many physical therapy clinics are in Dane County, WI?

Dane County has 145 physical therapy clinics on map listings as of September 2026. 10 of them (7%) are chain locations. The listings count physical therapy and rehabilitation clinics. Official counts show 94 businesses with payroll classed as physical, occupational and speech therapists in 2023, up 74.1% from 2019.

How much do households in Dane County, WI spend on medical and dental services?

About $393.8M a year, or $1,566 per household. That is 22% above the U.S. average (an index of 122, where 100 is the U.S. average). Spread across the 145 physical therapy clinics on map listings, it comes to $2.7M per clinic. The spending figure covers all medical and dental services, not only physical therapy clinics. It is estimated from the incomes of the 251,529 households in Dane County and national spending patterns by income.

How does Dane County, WI compare with the U.S. for physical therapy clinics?

Dane County has 5.8 physical therapy clinics per 10,000 households, 7% above the U.S. rate of 5.4. Spending per clinic is $2.7M, 13% above the U.S. figure of $2.4M. At the national ratio of physical therapy clinics to household spending, Dane County would have about 164, against 145 on map listings. There is one business with payroll in the industry for every 2,676 households, against one for every 2,482 across the U.S. The official count rose 74.1% from 2019 to 2023, against +23.1% for the U.S.

How fast is Dane County, WI growing?

Population estimates put Dane County at 590,375 people in 2025, up 4.9% since 2020, faster than the U.S. (+3.1%). It has 251,529 households. The median household income in Dane County is $89,975 a year, 11% above the U.S. median of $80,734. That rose 21.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Dane County scores 69 for physical therapy clinics (upper middle), #250 of 1,422 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Dane County. It maps the physical therapy clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for physical therapy clinics · All 56 business types in Dane County

Screening a site or an acquisition in Dane County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Dane County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.