Groundwork

Health care · County · Wisconsin

Physical therapy clinics in Shawano County, WI

The physical therapy clinics in Shawano County, WI, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 79 out of 100: High

Ranked #70 of 1,422 scored counties
#4 of 38 scored counties in Wisconsin

Listings
5
1 chain location (20%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$22.5M
On medical and dental services · $1,303 a household
Spending per listing
$4.5M
87% above the U.S.
Listings per 10k households
2.9
46% below the U.S.
Population, 2025
41,560
+1.7% since 2020

See the physical therapy clinics around any address in Shawano County

The site report maps the physical therapy clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Shawano County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Shawano County scores 79 (high) on the Groundwork market score for physical therapy clinics, ranking #70 of 1,422 scored counties and #4 of 38 scored counties in Wisconsin. That puts it in the top 10% of counties for physical therapy clinics.

As of September 2026, map listings count 5 physical therapy clinics in Shawano County. One of them (20%) is a chain location, against 23% across the U.S. That is 2.9 per 10,000 households, 46% below the U.S. rate of 5.4.

Household spending on medical and dental services in Shawano County comes to about $22.5M a year: $1,303 per household, in line with the U.S. average. That is about $4.5M of household spending for each clinic on map listings, 87% above the U.S. figure of $2.4M. That spending covers all medical and dental services, which physical therapy clinics share with other businesses in the trade.

Official counts show 3 businesses with payroll classed as physical, occupational and speech therapists in Shawano County in 2023. That is one for every 5,749 households, against one for every 2,482 across the U.S. Population estimates put the population change in Shawano County from 2020 to 2025 at +1.7%, slower than the U.S. (+3.1%).

How Shawano County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the physical therapy clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Physical therapy in Shawano County, WI compared with Wisconsin and the U.S.
MeasureShawano CountyWisconsinU.S.
Listings per 10k households2.95.65.4
Spending per listing$4.5M$2.5M$2.4M
Households per official establishment5,7493,3192,482
Official establishment growth, 2019–2023n/a+26.2%+23.1%
Population growth, 2020–2025+1.7%+1.3%+3.1%
Spending per household on medical and dental services$1,303$1,435$1,288
Median household income$66,479$77,485$80,734
Groundwork market score7972

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3 → 3
Employees, 2023
9
Annual payroll, 2023
$515K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
51 chain location
Listings at the U.S. rate for this spending
9The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as physical, occupational and speech therapists in Shawano County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Shawano County

Population, 2025 estimate
41,560+1.7% since 2020
Households
17,246
Median age
45.5
Homes lived in by their owners
78%
Vehicles per household
2.0
Land area
893 sq. mi.
People per square mile
46
Median household income
$66,479+17.6% vs. 2015–2019, before inflation
Average household income
$85,669
Median home value
$194,000
Jobs located here
12,350
Daytime population
32,224Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Shawano County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the physical therapy clinics on map listings by name and distance.

Or open the report at the center of Shawano County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Physical therapy across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for physical therapy clinics, numbered among those based in Wisconsin, with Shawano County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for physical therapy clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Rock County, WI81142.1$6.7M+1.7%#42 of 1,422
2Calumet County, WI8194.2$3.6M+2.9%#48 of 1,422
3Sauk County, WI8062.1$6.6M+1.3%#53 of 1,422
4Shawano County, WI7952.9$4.5M+1.7%#70 of 1,422
5Pierce County, WI7863.8$4M+3.1%#87 of 1,422
6Jefferson County, WI78144.0$3.6M+0.3%#91 of 1,422
7Polk County, WI7773.6$3.9M+1.7%#103 of 1,422
8Dodge County, WI76102.8$5M−0.3%#113 of 1,422
9Fond du Lac County, WI76163.7$3.7M+0.5%#120 of 1,422
10Oconto County, WI7684.8$2.9M+2.9%#125 of 1,422

Other business types in Shawano County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many physical therapy clinics are in Shawano County, WI?

Shawano County has 5 physical therapy clinics on map listings as of September 2026. One of them (20%) is a chain location. The listings count physical therapy and rehabilitation clinics. Official counts show 3 businesses with payroll classed as physical, occupational and speech therapists in 2023.

How much do households in Shawano County, WI spend on medical and dental services?

About $22.5M a year, or $1,303 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 5 physical therapy clinics on map listings, it comes to $4.5M per clinic. The spending figure covers all medical and dental services, not only physical therapy clinics. It is estimated from the incomes of the 17,246 households in Shawano County and national spending patterns by income.

How does Shawano County, WI compare with the U.S. for physical therapy clinics?

Shawano County has 2.9 physical therapy clinics per 10,000 households, 46% below the U.S. rate of 5.4. Spending per clinic is $4.5M, 87% above the U.S. figure of $2.4M. At the national ratio of physical therapy clinics to household spending, Shawano County would have about 9, against 5 on map listings. There is one business with payroll in the industry for every 5,749 households, against one for every 2,482 across the U.S.

How fast is Shawano County, WI growing?

Population estimates put Shawano County at 41,560 people in 2025, up 1.7% since 2020, slower than the U.S. (+3.1%). It has 17,246 households. The median household income in Shawano County is $66,479 a year, 18% below the U.S. median of $80,734. That rose 17.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Shawano County scores 79 for physical therapy clinics (high), #70 of 1,422 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Shawano County. It maps the physical therapy clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for physical therapy clinics · All 56 business types in Shawano County

Screening a site or an acquisition in Shawano County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Shawano County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.