Real estate · County · Wisconsin
Property management companies in Dane County, WI
The property management companies in Dane County, WI, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 36 out of 100: Lower middle
Ranked #688 of 910 scored counties
#21 of 27 scored counties in Wisconsin
- Listings
- 107
- 1 chain location (1%)
- Official establishments
- 178
- +27.1% since 2019
- Household spending a year
- $3.8B
- On rent and homeowner costs · $15,268 a household
- Housing spending per listing (U.S. = 100)
- 65
- 35% below the U.S.
- Listings per 10k households
- 4.3
- 43% above the U.S.
- Population, 2025
- 590,375
- +4.9% since 2020
See the property management companies around any address in Dane County
The site report maps the property management companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Dane County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For property management companies, Dane County has a Groundwork market score of 36 (lower middle): #688 of 910 scored counties and #21 of 27 scored counties in Wisconsin. That puts it in the bottom quarter of counties.
As of September 2026, map listings count 107 property management companies in Dane County. One of them (1%) is a chain location, against 4% across the U.S. Per 10,000 households, that is 4.3, 43% above the U.S. rate of 3.0.
At $15,268 per household (8% below the U.S. average), households in Dane County spend about $3.8B a year on rent and homeowner costs. Housing spending per company is 35% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money property management companies take in.
Official counts show 178 businesses with payroll classed as residential and commercial property managers in Dane County in 2023, up 27.1% from 2019. That is one for every 1,413 households, against one for every 1,638 across the U.S. Between 2020 and 2025, the population of Dane County grew 4.9%, faster than the U.S. (+3.1%).
How Dane County compares
The same measures for Wisconsin and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.
| Measure | Dane County | Wisconsin | U.S. |
|---|---|---|---|
| Listings per 10k households | 4.3 | 2.5 | 3.0 |
| Housing spending per listing (U.S. = 100) | 65 | 101 | 100 |
| Households per official establishment | 1,413 | 2,585 | 1,638 |
| Official establishment growth, 2019–2023 | +27.1% | +19.3% | +11.4% |
| Population growth, 2020–2025 | +4.9% | +1.3% | +3.1% |
| Spending per household on rent and homeowner costs | $15,268 | $14,211 | $16,661 |
| Median household income | $89,975 | $77,485 | $80,734 |
| Groundwork market score | 36 | 47 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 140 → 178+27.1% over the period
- Employees, 2023
- 1,856
- Annual payroll, 2023
- $107.8M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 1071 chain location
- Listings at the U.S. rate for this spending
- 69The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as residential and commercial property managers in Dane County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Dane County
- Population, 2025 estimate
- 590,375+4.9% since 2020
- Households
- 251,529
- Median age
- 38.0
- Homes lived in by their owners
- 57%
- Vehicles per household
- 1.7
- Land area
- 1,197 sq. mi.
- People per square mile
- 479
- Median household income
- $89,975+21.8% vs. 2015–2019, before inflation
- Average household income
- $119,712
- Median home value
- $394,800
- Jobs located here
- 369,475
- Daytime population
- 644,560Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Dane County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the property management companies on map listings by name and distance.
Or open the report at the center of Dane County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardProperty management across Wisconsin
Every Wisconsin market ranked →The highest-scoring counties in Wisconsin for property management companies, numbered among those based in Wisconsin, with Dane County marked.
Top counties in Wisconsin
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1St. Croix County, WI | 77 | 7 | 1.9 | 154 | +4.7% | #58 of 910 |
| 2Washington County, WI | 68 | 7 | 1.2 | 224 | +1.8% | #152 of 910 |
| 3Portage County, WI | 63 | 5 | 1.7 | 149 | +2.2% | #234 of 910 |
| 4Outagamie County, WI | 61 | 15 | 1.9 | 138 | +2.6% | #275 of 910 |
| 5Sheboygan County, WI | 59 | 8 | 1.6 | 155 | 0.0% | #295 of 910 |
| 6Fond du Lac County, WI | 59 | 7 | 1.6 | 154 | +0.5% | #296 of 910 |
| 7Racine County, WI | 57 | 14 | 1.7 | 147 | +0.4% | #319 of 910 |
| 8Jefferson County, WI | 56 | 7 | 2.0 | 128 | +0.3% | #340 of 910 |
| 9Waukesha County, WI | 55 | 35 | 2.1 | 141 | +2.4% | #359 of 910 |
| 10Wood County, WI | 53 | 6 | 1.9 | 129 | −0.2% | #385 of 910 |
| 21Dane County, WI | 36 | 107 | 4.3 | 65 | +4.9% | #688 of 910 |
Other business types in Dane County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
- Real estate40
- Real estate agents and brokers41
- Property management36
- Mortgage brokers and lenders64
- Home inspectors63
Funeral services
Questions
How many property management companies are in Dane County, WI?
Dane County has 107 property management companies on map listings as of September 2026. One of them (1%) is a chain location. The listings count property management companies. Official counts show 178 businesses with payroll classed as residential and commercial property managers in 2023, up 27.1% from 2019.
How much do households in Dane County, WI spend on rent and homeowner costs?
About $3.8B a year, or $15,268 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). For the 107 property management companies on map listings, housing spending per company is 35% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money property management companies take in. It is estimated from the incomes of the 251,529 households in Dane County and national spending patterns by income.
How does Dane County, WI compare with the U.S. for property management companies?
Dane County has 4.3 property management companies per 10,000 households, 43% above the U.S. rate of 3.0. The index of housing spending per company is 65, where 100 is the U.S. At the national ratio of property management companies to household spending, Dane County would have about 69, against 107 on map listings. There is one business with payroll in the industry for every 1,413 households, against one for every 1,638 across the U.S. The official count rose 27.1% from 2019 to 2023, against +11.4% for the U.S.
How fast is Dane County, WI growing?
Population estimates put Dane County at 590,375 people in 2025, up 4.9% since 2020, faster than the U.S. (+3.1%). It has 251,529 households. The median household income in Dane County is $89,975 a year, 11% above the U.S. median of $80,734. That rose 21.8% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Dane County scores 36 for property management companies (lower middle), #688 of 910 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Dane County. It maps the property management companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for property management companies · All 56 business types in Dane County
Screening a site or an acquisition in Dane County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Dane County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.